About Swizzels
Swizzels is a company based in New Mills (United Kingdom) founded in 1928. It operates as a B2C, and D2C. Swizzels offers products and services including Love Hearts, Drumstick, Parma Violets, Squashies, and Refreshers. Swizzels operates in a competitive market with competitors including Marshmallowist, The Fini Company, CandyHero, Fishermans Friend and Jelly Drops, among others.
- Headquarter New Mills, United Kingdom
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Sectors
Consumer
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Phone
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Website
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Social
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- Legal Name Swizzels Matlow Limited
- Date of Incorporation 06 Mar, 1956
- Jurisdiction NEW MILLS, HIGH PEAK
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Latest Funding Round
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Products & Services of Swizzels
Swizzels offers a comprehensive portfolio of products and services, including Love Hearts, Drumstick, Parma Violets, Squashies, and Refreshers. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Sweets with messages for fun sharing and enjoyment.
Chewy lollies enjoyed by children and adults alike.
Distinctive sweets with violet flavor for nostalgic treats.
Soft jellies in various flavors for everyday snacking.
Chewy bars with fizzy center for refreshing taste.
Funding Insights of Swizzels
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Swizzels
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Swizzels
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Swizzels Comparisons
Competitors of Swizzels
Swizzels operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Marshmallowist, The Fini Company, CandyHero, Fishermans Friend and Jelly Drops, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Marshmallows are produced and branded by Marshmallowist in the UK.
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Brand of jelly candies, marshmallow, and gum
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Candy products from various brands are sold online worldwide.
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| domain | founded_year | HQ Location |
Manufactures menthol lozenges for cough and throat relief in various flavors worldwide.
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Internet-first brand offering jelly & gums
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Swizzels
Frequently Asked Questions about Swizzels
When was Swizzels founded?
Swizzels was founded in 1928.
Where is Swizzels located?
Swizzels is headquartered in New Mills, United Kingdom. It is registered at New Mills, Derbyshire, United Kingdom.
What does Swizzels do?
Swizzels Matlow is a confectionery company founded in 1928 in Derbyshire, UK. It creates and distributes sweets like Love Hearts, Drumstick, and Parma Violets through retail and online channels. The firm focuses on innovation, sustainability, and community engagement, serving consumers globally with traditional and new candy products.
Who are the top competitors of Swizzels?
Swizzels's top competitors include Candy Kittens, Marshmallowist and The Fini Company.
What products or services does Swizzels offer?
Swizzels offers Love Hearts, Drumstick, Parma Violets, Squashies, and Refreshers.