About Synference
Synference is a Technology company based in Dublin (Ireland) founded in 2013, and was acquired by Optimizely in June 2014. Patterns in consumer behavior are identified using machine learning analytics. Synference offers products and services including Trips Gallery and Destination Guides. Its focus areas include Enterprise Applications, MarketingTech and Marketing Intelligence.
Company details
Synference was founded in 2013 in Dublin, Ireland, as an analytics platform in the retail technology sector. Machine learning is employed to automate data discovery and insight identification, with AB testing and optimization applied for online consumer personalization. The platform is tailored to retailers seeking behavioral pattern analysis. Acquisition by Optimizely occurred on 26 June 2014 for an undisclosed amount.
- Headquarters Dublin, Ireland
- Stage Acquired
- SectorsTechnology
- Website synference.com
- Social LinkedIn X
- Acquired by Optimizely (Jun 2014)
- Investors
- Acquired byOptimizely
(Jun 2014)
Products & Services of Synference
Synference offers a comprehensive portfolio of products and services, including Trips Gallery and Destination Guides.
Displays user-rated journeys and destinations for travel planning.
Offers details on popular spots like Norway for exploration purposes.
Investors in Synference
Synference has secured backing from 1 investor. Prominent investors backing the company include Optimizely.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cloud-based platform for digital experience management and content marketing | 2009 | optimizely.com | San Francisco, United States |
Investor details for Synference
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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Timeline of Synference
2 dated milestones of Synference across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Synference is founded.
- Exit Acquired by Optimizely.
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Frequently Asked Questions about Synference
Synference was founded in 2013.
Synference is headquartered in Dublin, Ireland.
Synference was founded in 2013 in Dublin, Ireland, as an analytics platform in the retail technology sector. Machine learning is employed to automate data discovery and insight identification, with AB testing and optimization applied for online consumer personalization. The platform is tailored to retailers seeking behavioral pattern analysis. Acquisition by Optimizely occurred on 26 June 2014 for an undisclosed amount.
Synference offers Trips Gallery and Destination Guides.
Synference has 1 investor. Key investors include Optimizely.
Yes. Synference was acquired by Optimizely in June 2014.