About Synsam
Synsam is a Retail company based in Stockholm (Sweden) founded in 2008, and was acquired by CVC in March 2014. Retail stores for consumer goods are operated across Sweden. Its chief executive, as recorded, is Hakan Lundstedt. Its website synsam.se draws about 506 thousand monthly visits. Its focus areas include Consumer Goods and Retailers.
Company details
Synsam was founded in 2008 and is headquartered in Stockholm, Sweden. Operations focus on the retail sector, where consumer goods are sold through a network of stores. Services include the distribution and sale of various consumer products, primarily in the optical and eyewear categories. The company is led by CEO Hakan Lundstedt, with activities centered in the Swedish market to serve local customers.
Investors in Synsam
Synsam has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include CVC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Mezzanine financing and equity investments are provided by CVC. | 1981 | cvc.com | New York, United States |
Investor details for Synsam
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Synsam
14 people are tracked at Synsam (4 in leadership, 10 in team).
| Name | Role | Group |
|---|---|---|
Hakan Lundstedt | CEO | Leadership |
Sven Johansson | Head Of CRM | Leadership |
Håkan Lundstedt | CEO | Leadership |
Lena Ström Klingvik | Head Of People & HR (interim) | Leadership |
Nelli Berg | Optikerassistent | Team |
Victoria Nilsson Jähde | Department Manager | Team |
Parisa Sahraie | Optikerassistent | Team |
Ninni Tos | Warehouse Associate | Team |
Marlena Adamson | Financial Controller | Team |
Cecilia Wimnell | Optiker | Team |
Zehra Deniz Johansson | Optikerassistent | Team |
Oscar Rheborg | Deputy MD / Vice VD | Team |
Peace Ojeka | Optician Assistant | Team |
Monica Palmér | Ekonomichef | Team |
Complete people profiles for Synsam
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Synsam
2 dated milestones of Synsam across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Synsam is founded.
- Exit Acquired by CVC.
Web traffic of Synsam
The website of Synsam (synsam.se) receives about 506.3K visits a month and ranks #112,752 among all websites worldwide, #3,481 in Food and Drink.
- Monthly visits506.3K
▲ 17.2% vs previous month
- Unique visitors187K
per month
- Global rank#112,752
among all websites
- Category rank#3,481
Food and Drink · Food and Drink
- Bounce rate40%
- Pages per visit3.0
- Average visit2 min 23 sec
- DevicesDesktop 16% · Mobile 84%
Websites whose visitors overlap most with Synsam. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
synoptik.se | synoptik.se | 100% | #131,708 | – | |
specsavers.se | specsavers.se | 66% | #108,759 | – | |
ica.se | ica.se | 58% | #2,766 | – | |
| smarteyes.se | 52% | 83.2K | #500,049 | View details | |
| willys.se | 51% | #11,298 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Synsam
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Synsam
Complete news archive for Synsam
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Synsam
Synsam was founded in 2008.
Synsam is headquartered in Stockholm, Sweden.
Hakan Lundstedt is the CEO of Synsam, as recorded in our data.
Synsam was founded in 2008 and is headquartered in Stockholm, Sweden. Operations focus on the retail sector, where consumer goods are sold through a network of stores. Services include the distribution and sale of various consumer products, primarily in the optical and eyewear categories. The company is led by CEO Hakan Lundstedt, with activities centered in the Swedish market to serve local customers.
Synsam has 1 investor. Key investors include CVC.
Yes. Synsam was acquired by CVC in March 2014.
The website of Synsam receives about 506 thousand visits a month and ranks #112,752 among all websites worldwide.