About Tada
Tada is a company based in Jakarta (Indonesia) founded in 2012 by Antonius Taufan. It operates as a SaaS (Software-as-a-Service) and Subscription Services. Tada has raised $7.76 million across 7 funding rounds from investors including Alfamart, giftee and MDI Ventures. Tada offers products and services including Tada Loyalty, Tada Rewards, and Tada Gifting. Tada operates in a competitive market with competitors including Influitive, BNI, Extole, Firstup and Mention Me, among others.
- Total Equity Funding$7.76M (USD)
in 7 rounds
- InvestorsAlfamart
& 7 more
Products & Services of Tada
Tada offers a comprehensive portfolio of products and services, including Tada Loyalty, Tada Rewards, and Tada Gifting.
AI-driven platform for enhancing customer and partner engagement.
End-to-end rewards system for incentives and appreciation.
Self-serve platform for offers, promos, and incentives.
Apps and channels of Tada
its YouTube channel Tada has 15 subscribers and 30 videos.
Videos from Tada
The most watched videos on Tada's YouTube channel, Tada (15 subscribers). Click a video to play it here.
More on Tada.
Funding Insights of Tada
Tada has successfully raised a total of $7.76M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $7.76M
- Total Rounds 7
- First Round $454,400
(Feb 2018)
- Investors Count 8
All 7 funding rounds of Tada with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2021 | – | Series B | – | – | |
| Apr 2021 | – | Series B | – | MDI Ventures | |
| Jun 2020 | $1M | Series B | – | Alfamart | – |
| Oct 2018 | $2.84M | Series B | – | Finch Capital, RMKB Ventures | – |
| Jun 2018 | $2.1M | Series B | – | Finch Capital | |
| Mar 2018 | $1.36M | Series B | – | Finch Capital, RMKB Ventures | – |
| Feb 2018 | $454,400 | Series B | – | Finch Capital, RMKB Ventures | – |
8 investors in total: 8 institutional.
Investors in Tada
Tada has secured backing from 8 investors, including institutional and venture fund investors. Prominent investors backing the company include Alfamart, giftee and MDI Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Corporate-backed venture capital is directed toward fintech and cloud sectors. | – | mdi.vc | Jakarta, Indonesia | |
Private equity investments in faith-driven public companies are managed. | – | sovereignscapital.com | Raleigh, United States | |
Early-stage tech and offline focused VC firm investing in geographies such as Europe and South East Asia | – | finchcapital.com | Amsterdam, Netherlands | |
- | – | tmi.id | - | |
Tech focused VC firm investing in seed stage companies in Indonesia | – | rmkb.vc | - | |
Private capital investments are managed by Ventura for clients. | – | venturacp.mx | - | |
Multi-category gifting products are retailed online with delivery options. | 2010 | giftee.com | Tokyo, Japan | |
Consumer goods are wholesaled by Alfamart in Indonesia. | 1989 | alfamart.co.id | Tangerang, Indonesia |
Investor details for Tada
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Tada
14 people are tracked at Tada (10 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
Antonius Taufan | Founder & MD | Leadership |
Devicca Atmadja | Head Of Business Growth | Leadership |
Eva Kim | Business Director - APAC | Leadership |
Giovanni . | CEO Office | Leadership |
Rahmat Budiharso | VP Of Infrastructure | Leadership |
Achmad Rendy Elvandro | Business Director | Leadership |
Ardiyan B. Santoso | Head Of Engineering | Leadership |
Hernawan Rihadi | Head Of Accounting And Tax | Leadership |
Dewi Ratnasari | Head Of Client Relations | Leadership |
Mardiansyah Putra | Chief Commercial Officer (cco) | Leadership |
Al Ambari | Back End Developer | Team |
Galih Citta Surya Prasetya | Software Engineer III - Backend | Team |
Iskandar Zulkarnain | Software Engineering Manager | Team |
Aditya Kresna Permana | Engineering Manager | Team |
Complete people profiles for Tada
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Tada
3 dated milestones of Tada across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Tada is founded.
- Funding First funding round of $454K.
- Funding Latest funding round, Series B,.
Competitors of Tada
Tada operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Influitive, BNI, Extole, Firstup and Mention Me, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| influitive.com | 2010 | Toronto, Canada | $59.93M | – | Advocate marketing software is provided for B2B technology firms. | |
| bni.com | 1985 | Charlotte, United States | – | 718 | Referral marketing solutions are provided to businesses through networking platforms. | |
| extole.com | 2009 | San Francisco, United States | $54.18M | 35 | B2C and P2P referral automation platform | |
| firstup.io | 2008 | San Francisco, United States | $126.8M | 148 | Cloud-based communication and employee experience management platform for enterprises | |
| mention-me.com | 2013 | London, United Kingdom | $32M | 124 | Referral marketing solutions are delivered for eCommerce via word-of-mouth channels. | |
| qmee.com | 2012 | London, United Kingdom | $2M | 44 | App-based online platform offering rewards | |
| socialchorus.com | 2008 | San Francisco, United States | $44.68M | 249 | Advocate Marketing Solution | |
| ambassify.com | 2010 | Beringen, Belgium | $2.51M | 12 | Cloud-based solutions for employee engagement and brand collaboration are provided. | |
| broadly.com | 2013 | Oakland, United States | $16.7M | 66 | Referral Automation and Search Engine Optimization platform for SMBs | |
| countable.com | 2014 | San Francisco, United States | $16.62M | 17 | An audience engagement platform for brand management is provided. |
Detailed competitors of Tada
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Tada
The website of Tada (usetada.com) receives about 36.5K visits a month.
- Monthly visits36.5K
▼ 10.7% vs previous month
Websites whose visitors overlap most with Tada. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| isellercommerce.com | 100% | 318.6K | #140,893 | View details | |
xen.to | xen.to | 98% | – | #426,814 | – |
| cmlabs.co | 92% | – | #538,434 | View details | |
| khoros.com | 92% | 161.6K | #211,853 | View details | |
| barantum.com | 92% | – | #295,070 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 20 similar websites and full traffic analytics for Tada
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 20 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Tada
Complete news archive for Tada
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Tada
10 companies that operate in the same segment as Tada (Collaboration & Community Tools), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
AI powered customer experience management software | 2001 | Pleasanton, California, United States | USD 344.39 M | USD 477.22 M | 1,531 | |
Product experience is managed through cloud-based analytics and feedback tools. | 2013 | Raleigh, North Carolina, United States | USD 468.19 M | – | – | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
A cloud-based platform is utilized for creating customizable surveys. | 1999 | Palo Alto, California, United States | USD 694 M | – | – | |
AI-powered loyalty management software is offered for enterprises. | 2008 | Bengaluru, Karnataka, India | USD 239.1 M | USD 78.34 M | 571 | |
Cloud-based business process management suite solutions are delivered. | 2010 | San Mateo, California, United States | USD 872.56 M | USD 838.81 M | 4,400 | |
Real-time communication and conversational AI solutions are provided by Agora. | 2014 | Guangzhou, Guangdong, China | USD 55 M | USD 141.43 M | 608 | |
SaaS platform enables digital adoption and customer self-service. | 2013 | San Jose, California, United States | USD 265.51 M | USD 52.03 M | 836 |
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Frequently Asked Questions about Tada
Tada was founded in 2012 and raised its 1st funding round 6 years after it was founded.
Tada is headquartered in Jakarta, Indonesia. It is registered at Jakarta, Jakarta, Indonesia.
Tada is a funded company, having raised a total of $7.76M across 7 funding rounds to date. The company's 1st funding round was a Series B of $454.4K, raised on Feb 2018.
Tada is established as a prominent provider of AI-driven loyalty and rewards solutions. Services are offered across various industries including FMCG, automotive, banking, and financial services. Comprehensive features such as point conversion, tiering, AI snap receipt, and real-time analytics dashboards are provided. Solutions are designed to enhance engagement with trade partners, customers, and employees through SaaS, private cloud, or on-premise platforms. Tactical engagement strategies are implemented to drive member interaction, increase active users, and boost sales. A secure, enterprise-grade platform is maintained with ISO 27001:2013 certification and 99.9 uptime SLA.
Tada offers Tada Loyalty, Tada Rewards, and Tada Gifting.
Tada has 8 investors. Key investors include Alfamart, giftee, MDI Ventures, Sovereign's Capital, and Finch Capital.
Tada operates through Tada, Inc..