About TagPoints
TagPoints is a Retail company based in Brighton (United Kingdom) founded in 2013, and was acquired by SmartFocus in September 2014. It operates as a beacon technology is used for proximity marketing and loyalty programs. It operates in the Retail and Technology sectors. The company was acqui-hired. Its focus areas include In Store Retail Tech, Marketing, Proximity Marketing and Beacon. Its legal entity is TAGPOINTS LIMITED. Its competitors include Sensorberg, Localz, Catalina, ByteLight and July Systems and 3 more; 6 of its 8 listed competitors have raised funding.
Company details
TagPoints was founded in 2013 in Brighton, United Kingdom. A cloud-based platform is operated in the retail technology sector, where beacon technology is employed to deliver targeted offers and promotions to customers. Retailer insights are derived from tracked customer behavior via the beacons. Mobile loyalty programs are supported, enabling shoppers to accumulate and redeem points at physical locations. Acquisition by SmartFocus occurred in September 2014.
- Headquarters Brighton, United Kingdom
- Stage Acquired
- SectorsRetailTechnology
- Website tagpoints.com
- Social LinkedIn X Facebook
- Acquired by SmartFocus (Sep 2014)
- Legal Name Tagpoints Limited
- Investors
- Acquired bySmartFocus
(Sep 2014)
Investors in TagPoints
TagPoints has secured backing from 1 investor. Prominent investors backing the company include SmartFocus.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Omnichannel marketing automation and customer engagement are delivered across channels. | 1999 | smartfocus.com | London, United Kingdom |
Investor details for TagPoints
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Timeline of TagPoints
2 dated milestones of TagPoints across 1 years, from founding to its latest funding, stage changes and deals.
- Founded TagPoints is founded.
- Exit Acquired by SmartFocus.
Competitors of TagPoints
TagPoints has 8 listed competitors in our database, 6 of them funded. They include Sensorberg, Localz, Catalina, ByteLight and July Systems, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sensorberg.com | 2013 | Berlin, Germany | $6.94M | 39 | IoT enabled solutions for multi industry applications | |
| localz.com | 2013 | Melbourne, Australia | $7.44M | – | Location tracking and customer communication solutions are provided for businesses. | |
| catalina.com | 1983 | St. Petersburg, United States | – | 537 | Personalized digital marketing solutions are delivered to retailers. | |
| bytelight.com | 2011 | Boston, United States | $5.79M | – | Precise consumer locations are tracked using existing lighting infrastructure. | |
| julysystems.com | 2001 | San Jose, United States | $45.4M | 10 | Mobile proximity marketing & app development platform | |
| gimbal.com | 2014 | San Diego, United States | – | 58 | Context-aware proximity platform for mobile customer engagement is provided. | |
| adentro.com | 2012 | San Francisco, United States | $106.72M | 62 | Cloud-based WiFi marketing software is provided for customer engagement. | |
| maxpoint.com | 2007 | Morrisville, United States | $22M | 375 | Hyperlocal advertising is delivered via Digital Zip household profiling. |
Detailed competitors of TagPoints
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Top companies in Autonomous & In-Store Retail Tech
10 companies that operate in the same segment as TagPoints (Autonomous & In-Store Retail Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | – | 4,683 | |
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | – | 576 | |
App-based bookkeeping solutions are offered for small business management. | 2018 | Bengaluru, Karnataka, India | USD 186.62 M | USD 165.88 K | – | |
POS solutions are provided for retail businesses. | 2009 | San Francisco, California, United States | USD 519.75 M | USD 24.19 B | 6,214 | |
Provider of cloud-based POS software solutions for businesses and service providers | 1999 | San Francisco, California, United States | USD 923 M | – | 2,684 | |
Retail intelligence platform is developed for brands and B2B retailers. | 2008 | Bengaluru, Karnataka, India | USD 21.11 M | USD 7.69 M | 345 | |
Point-of-sale financing is enabled for installment purchases at partnered retailers. | 2016 | Minneapolis, Minnesota, United States | USD 17.51 M | USD 450.28 M | 408 | |
Loyalty management solutions are provided for offline retail stores. | 2012 | San Francisco, California, United States | USD 23.1 M | – | 23 | |
Mobile apps enable real-time retail data collection by field teams. | 2011 | Denver, Colorado, United States | USD 71 M | – | – | |
Unified platform for retail and supply chain planning is offered. | 2005 | Helsinki, Uusimaa, Finland | USD 816.41 M | USD 247.75 M | 2,302 |
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Frequently Asked Questions about TagPoints
TagPoints was founded in 2013.
TagPoints is headquartered in Brighton, United Kingdom. It is registered at Brighton, East Sussex, United Kingdom.
TagPoints was founded in 2013 in Brighton, United Kingdom. A cloud-based platform is operated in the retail technology sector, where beacon technology is employed to deliver targeted offers and promotions to customers. Retailer insights are derived from tracked customer behavior via the beacons. Mobile loyalty programs are supported, enabling shoppers to accumulate and redeem points at physical locations. Acquisition by SmartFocus occurred in September 2014.
TagPoints's top competitors include Catalina, Sensorberg and Adentro.
TagPoints has 1 investor. Key investors include SmartFocus.
TagPoints operates through Tagpoints Limited.
Yes. TagPoints was acquired by SmartFocus in September 2014.