Taykey

Herzliya, Israel Founded: 2009 • Age: 17 yrs Acquired By Innovid
Real-time advertising targeting is automated using audience trends.
Annual revenue - Latest available
Total funding $32.0M 5 rounds
Employees - Tracked headcount
Investors 8 Known backers
Products 2 Services tracked
Competitors 10 Brand Intelligence

About Taykey

Taykey is a company based in Herzliya (Israel) founded in 2009 was acquired by Innovid in November 2017. Taykey has raised $32 million across 5 funding rounds from investors including Innovid, Whitecap Resources and Innovation Endeavors. Taykey offers products and services including Trend Advertising and Trend Intelligence. Taykey operates in a competitive market with competitors including Taboola, EX.CO, OpenWeb, Supersonic and Verve, among others.

  • Headquarter Herzliya, Israel
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Taykey, Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $32 M (USD)

    in 5 rounds

  • Latest Funding Round
    $15 M (USD), Series D

    Jan 20, 2015

  • Investors
    Innovid

    & 7 more

  • Employee Count
    Not available
  • Acquired by
    Innovid

    (Nov 30, 2017)

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Products & Services of Taykey

Taykey offers a comprehensive portfolio of products and services, including Trend Advertising and Trend Intelligence.

Product name locked
Category locked
Primary

Enables real-time ad alignment with audience trends for brands.

Product name locked
Category locked
Locked

Offers in-depth analysis of real-time audience conversations.

People of Taykey

Headcount 500-1000
Employee Profiles 73
Employee Profiles
People
Ken Markus
Chief Operations Officer
People
Yuval Pemper
CTO
People
Guy Kuperman
Chief Strategy Officer
People
Ana Cabrera Perona
Director, Publisher Operations

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Funding Insights of Taykey

Taykey has successfully raised a total of $32M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $15 million completed in January 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Taykey

Taykey has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Innovid, Whitecap Resources and Innovation Endeavors.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage technology investments are targeted by this venture capital firm.
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Marker LLC is engaged in intelligent investing in technology firms.
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Sequoia Capital is engaged in venture capital investments.
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Investor details for Taykey

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Taykey

Investments
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Investment portfolio details for Taykey

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
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Financial Statements - Taykey

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Detailed financials for Taykey

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Taykey Comparisons

Taykey Primary company
Description
Real-time advertising targeting is automated using audience ...
Location
Herzliya, Israel
Founded Year
2009
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Taykey

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
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Competitors of Taykey

Taykey operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Taboola, EX.CO, OpenWeb, Supersonic and Verve, among others.

Company Name Domain Founded year HQ Location Description
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Ad network platform is utilized for content recommendations and monetization.
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Content management platform
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Cross-device ad network is provided for conversation-based advertising.
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Game publishing solutions are provided by Supersonic for developers.
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Privacy-first omni-channel advertising platform is provided for customer targeting.
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Adnetwork and performance marketing platform
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Detailed competitors of Taykey

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  • Domains and locations
  • Full company profiles
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Latest news on Taykey

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Complete news archive for Taykey

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Frequently Asked Questions about Taykey

Taykey was founded in 2009.

Taykey is headquartered in Herzliya, Israel. It is registered at Herzliya, Central District, Israel.

Taykey is a funded company, having raised a total of $32M across 5 funding rounds to date.

Taykey was founded in 2009 in Herzliya, Israel, within the advertising technology sector. Data from thousands of online sources is mined to identify trends relevant to specific audiences. Real-time tools are provided to marketers for automated targeting and media buying. Insights are gathered to support advertising decisions, with operations focused on delivering trend-based solutions for brands.

Taykey's top competitors include Taboola, Supersonic and EX.CO.

Taykey offers Trend Advertising and Trend Intelligence.

Taykey has 8 investors. Key investors include Innovid, Whitecap Resources, Innovation Endeavors, Marker LLC, and Sequoia Capital.

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