The Desire Company

United States Founded: 2020 • Age: 6 yrs
Expert reviews for multi-category consumer products are offered online.

About The Desire Company

The Desire Company is a company based in United States founded in 2020.. The Desire Company has raised $19.61 million across 4 funding rounds from investors including Cleveland Avenue. The Desire Company offers products and services including Expert Review Videos and Retail RMEDI 360. The Desire Company operates in a competitive market with competitors including Curious, Craftsy, The Shift Network, Kinnu and Social Swag, among others.

  • Headquarter United States
  • Sectors
    Education
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Education → Higher & Professional Education
Media & Entertainment → Creator Economy & Social Platforms
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $19.61 M (USD)

    in 4 rounds

  • Latest Funding Round
    $3.25 M (USD), Series B

    May 19, 2025

  • Investors
  • Employee Count
    Employee Count
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Products & Services of The Desire Company

The Desire Company offers a comprehensive portfolio of products and services, including Expert Review Videos and Retail RMEDI 360. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Unscripted videos by experts to educate shoppers and drive product conversions.

Tool for seamless video embedding in e-commerce sites to boost engagement.

People of The Desire Company
Headcount 10-50
Employee Profiles 26
Employee Profiles
People
Kathryn Walter
Strategist
People
Justin L.
Sales Executive
People
Alissa Swatkowski
Video Editor
People
Kyle Trobman
Head, Content

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Funding Insights of The Desire Company

The Desire Company has successfully raised a total of $19.61M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $3.25 million completed in May 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Series B — $3.3M
  • First Round

    (10 Nov 2021)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
May, 2025 Amount Series B - The Desire Company Valuation

investors

May, 2024 Amount Series B - The Desire Company Valuation Cleveland Avenue
Dec, 2023 Amount Series A - The Desire Company Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in The Desire Company

The Desire Company has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Cleveland Avenue. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Cleveland Avenue is engaged in venture capital investments globally.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by The Desire Company

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - The Desire Company

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

The Desire Company Comparisons

Employees
+
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Competitors of The Desire Company

The Desire Company operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Curious, Craftsy, The Shift Network, Kinnu and Social Swag, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online learning platform is provided for daily skill development.
domain founded_year HQ Location
Marketplace for online handicraft and origami courses is operated.
domain founded_year HQ Location
App-based online summits and courses on inspirational topics are provided.
domain founded_year HQ Location
Multi-disciplinary courses are delivered through a mobile platform.
domain founded_year HQ Location
Multi-disciplinary tutoring solutions are offered via an online platform.
domain founded_year HQ Location
Courses are created and shared via an AI-powered platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on The Desire Company

Frequently Asked Questions about The Desire Company

When was The Desire Company founded?

The Desire Company was founded in 2020 and raised its 1st funding round 1 year after it was founded.

Where is The Desire Company located?

The Desire Company is headquartered in United States.

Is The Desire Company a funded company?

The Desire Company is a funded company, having raised a total of $19.61M across 4 funding rounds to date. The company's 1st funding round was a Series A of $8.36M, raised on Nov 10, 2021.

What does The Desire Company do?

The Desire Company was founded in 2020 in the United States as an online platform focused on expert reviews for consumer products across multiple categories. Reviews covering grooming essentials, fitness items, cooking tools, travel bags, and similar goods are provided to users. Guidance on product usage and concise descriptive evaluations are included to assist informed decisions in the consumer goods sector.

Who are the top competitors of The Desire Company?

The Desire Company's top competitors include Craftsy, Curious and The Shift Network.

What products or services does The Desire Company offer?

The Desire Company offers Expert Review Videos and Retail RMEDI 360.

Who are The Desire Company's investors?

The Desire Company has 1 investor. Key investors include Cleveland Avenue.

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