About The Hustle
The Hustle is a Media & Entertainment company based in San Francisco (United States) founded in 2015, and was acquired by Adobe in September 2022. Business and technology newsletter for millennials. The Hustle has raised $250 thousand across 1 funding round from investors including HubSpot and Adobe. The company has 3,727 employees. Its website thehustle.co draws about 353 thousand monthly visits. Its focus areas include Internet First Media, Business and Finance, Multi Industry and Aggregators. Its competitors include CIOReview, Bay Area Times and BackScoop.
Company details
The Hustle was founded in 2015 in San Francisco, United States, and operates as a subscription-based daily newsletter in the media sector. Business, technology, and culture news is summarized in a conversational tone for a millennial audience. Events are hosted periodically throughout the year. Revenue is generated from lead generation, event hosting, and newsletter sponsorships.
- Headquarters San Francisco, United States
- Employees 3,727
- Stage Acquired
- SectorsMedia & Entertainment
- Website category News and Media
- Emailβ’β’β’β’β’β’β’β’
- Website thehustle.co
- Social X Facebook
- Acquired by Adobe (Sep 2022)
Funding Insights of The Hustle
The Hustle has successfully raised a total of $250K through 1 strategic funding round. The most recent funding activity was a Seed round of $250 thousand completed in June 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $250,000
- Total Rounds 1
- Last Round Seed β $250,000
- First Round $250,000
(Jun 2015)
All 1 funding rounds of The Hustle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2015 | $250,000 | Seed | β | β | β |
2 investors in total: 2 institutional.
Investors in The Hustle
The Hustle has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include HubSpot and Adobe.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | hubspot.com | Cambridge, United States | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | adobe.com | San Jose, United States |
Investor details for The Hustle
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Competitors of The Hustle
The Hustle has 3 listed competitors in our database. They include CIOReview, Bay Area Times and BackScoop.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cioreview.com | 2009 | Fremont, United States | A magazine is published for IT professionals and entrepreneurs. | |||
| bayareatimes.com | 2012 | San Francisco, United States | Daily visual newsletter analyzing business and tech stories with one graphic per update. | |||
| backscoop.com | 2021 | San Francisco, United States | Newsletters on tech, business, and industry updates are provided. |
Detailed competitors of The Hustle
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of The Hustle
The website of The Hustle (thehustle.co) receives about 353.2K visits a month and ranks #165,736 among all websites worldwide, #8,415 in News and Media.
- Monthly visits353.2K
▲ 6.8% vs previous month
- Unique visitors185.2K
per month
- Global rank#165,736
among all websites
- Category rank#8,415
News and Media
- Bounce rate55%
- Pages per visit1.6
- Average visit34 sec
- DevicesDesktop 40% Β· Mobile 60%
Websites whose visitors overlap most with The Hustle. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
wflx.com | wflx.com | 100% | #255,887 | β | |
spectator.com.au | spectator.com.au | 96% | #190,033 | β | |
| kbzk.com | 96% | 143.9K | #294,181 | View details | |
starbeacon.com | starbeacon.com | 96% | #416,820 | β | |
wvgazettemail.com | wvgazettemail.com | 94% | #128,103 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for The Hustle
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in DTC Media Innovators
3 companies that operate in the same segment as The Hustle (DTC Media Innovators) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category news is delivered through an app-based platform. | 2016 | Arlington, Virginia, United States | USD 30 M | 356 | ||
Online platform publishing content focusing on investment | 2011 | Chicago, Illinois, United States | USD 60.4 M | |||
Subscription-based sports media is delivered to local premium audiences. | 2016 | Chicago, Illinois, United States | USD 134.42 M |
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Related news about The Hustle
Complete news archive for The Hustle
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about The Hustle
The Hustle was founded in 2015.
The Hustle is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
The Hustle is a funded company, having raised a total of $250K across 1 funding round to date. The company's 1st funding round was a Seed of $250K, raised on Jun 2015.
The Hustle has 3,727 employees.
Annual revenue of The Hustle is $2.21M as on Apr 30, 2018.
The Hustle was founded in 2015 in San Francisco, United States, and operates as a subscription-based daily newsletter in the media sector. Business, technology, and culture news is summarized in a conversational tone for a millennial audience. Events are hosted periodically throughout the year. Revenue is generated from lead generation, event hosting, and newsletter sponsorships.
The Hustle's top competitors include CIOReview, BackScoop and Bay Area Times.
Yes. The Hustle was acquired by Adobe in September 2022.
The website of The Hustle receives about 353 thousand visits a month and ranks #165,736 among all websites worldwide.

