THE ICONIC

Sydney, Australia Founded: 2011 • Age: 15 yrs
Online retailer of apparels and accessories for men, women and kids
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About THE ICONIC

THE ICONIC is a company based in Sydney (Australia) founded in 2011.. THE ICONIC has raised $92 million across 3 funding rounds from investors including J P Morgan, Kinnevik and Summit Partners. THE ICONIC operates in a competitive market with competitors including White Fox Boutique, Azura Fashion Group, SurfStitch, Trendii and THATS SO FETCH, among others.

  • Headquarter Sydney, Australia
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Fashion & Retail Innovation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $92 M (USD)

    in 3 rounds

  • Latest Funding Round
    $26 M (USD), Series A

    Jan 22, 2013

  • Investors
    J P Morgan

    & 3 more

  • Employee Count
    Employee Count
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People of THE ICONIC
Headcount 500-1000
Employee Profiles 208
Employee Profiles
People
Charbel El Jalkh
Software Engineer
People
Rachel Pink
Creative Production Graphic Design & Copy Manager
People
Jude Wang
Web Developer
People
Raymar Pasaporte
CRM Specialist

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Funding Insights of THE ICONIC

THE ICONIC has successfully raised a total of $92M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $26 million completed in January 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series A — $26.0M
  • First Round

    (01 Jun 2012)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2013 Amount Series A - THE ICONIC Valuation Verlinvest
Sep, 2012 Amount Series A - THE ICONIC Valuation J P Morgan
Jun, 2012 Amount Series A - THE ICONIC Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in THE ICONIC

THE ICONIC has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include J P Morgan, Kinnevik and Summit Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Summit Partners is recognized as a growth equity investment firm.
Founded Year Domain Location
Venture capital investments are directed toward multiple sectors by Kinnevik.
Founded Year Domain Location
Single family office of a Belgian family focused on multiple industries
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by THE ICONIC

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - THE ICONIC

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

The Iconic Comparisons

Employees
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Competitors of THE ICONIC

THE ICONIC operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as White Fox Boutique, Azura Fashion Group, SurfStitch, Trendii and THATS SO FETCH, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Operates an e-commerce store specializing in multi-category fashion products for women.
domain founded_year HQ Location
Multi-category fashion items are sold online for men and women.
domain founded_year HQ Location
Online retailer of multi-category fashion products for men, women & kids
domain founded_year HQ Location
App-based retail platform offering multi-category fashion products
domain founded_year HQ Location
Online platform selling women's fashion items including dresses and accessories.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on The Iconic

Frequently Asked Questions about THE ICONIC

When was THE ICONIC founded?

THE ICONIC was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Where is THE ICONIC located?

THE ICONIC is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.

Who is the current CEO of THE ICONIC?

Jere Calmes is the current CEO of THE ICONIC.

Is THE ICONIC a funded company?

THE ICONIC is a funded company, having raised a total of $92M across 3 funding rounds to date. The company's 1st funding round was a Series A of $46M, raised on Jun 01, 2012.

What does THE ICONIC do?

The Iconic was founded in 2011 in Sydney, Australia, as an online retailer in the fashion and accessories sector. A wide range of products, including shirts, trousers, dresses, footwear, innerwear, and accessories, is offered through the website and mobile apps for Android and iOS. Beauty items for makeup, body, hair, as well as food and supplements, are also included in the catalog. Operations focus on e-commerce delivery across Australia.

Who are the top competitors of THE ICONIC?

THE ICONIC's top competitors include SurfStitch, Azura Fashion Group and Trendii.

Who are THE ICONIC's investors?

THE ICONIC has 4 investors. Key investors include J P Morgan, Kinnevik, Summit Partners, and Verlinvest.

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