About The Ketchup Project
The Ketchup Project is a company based in Amersfoort (Netherlands) founded in 2016 by Anne Janssens.. The Ketchup Project has raised $474.92 thousand across 1 funding round from investors including DOEN Foundation and Brave New Food Investments. The Ketchup Project offers products and services including Ketchup. The Ketchup Project operates in a competitive market with competitors including Heinz, Willicroft, Wijndragers, Oliehoorn and Yespers, among others.
- Headquarter Amersfoort, Netherlands
- Founders Anne Janssens
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Sectors
ConsumerRetail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Bellamy’S B.V.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$474.92 K (USD)
in 1 rounds
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Latest Funding Round
$474.92 K (USD), Seed
Jun 29, 2022
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Investors
DOEN Foundation
& 1 more
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Employee Count
Employee Count
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Products & Services of The Ketchup Project
The Ketchup Project offers a comprehensive portfolio of products and services, including Ketchup. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Sustainable ketchup made from Kenyan ingredients and processed in Netherlands.
Funding Insights of The Ketchup Project
The Ketchup Project has successfully raised a total of $474.92K through 1 strategic funding round. The most recent funding activity was a Seed round of $474.92 thousand completed in June 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $474,921
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First Round
First Round
(29 Jun 2022)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun, 2022 | Amount | Seed - The Ketchup Project | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in The Ketchup Project
The Ketchup Project has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include DOEN Foundation and Brave New Food Investments. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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No specific activity is described for this company.
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Founded Year | Domain | Location | |
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Sustainable, cultural, and social pioneers are supported by the foundation.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by The Ketchup Project
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - The Ketchup Project
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
The Ketchup Project Comparisons
Competitors of The Ketchup Project
The Ketchup Project operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Heinz, Willicroft, Wijndragers, Oliehoorn and Yespers, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Heinz is recognized for producing condiments and packaged foods.
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| domain | founded_year | HQ Location |
Cheese sauces are branded and distributed by Willicroft.
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| domain | founded_year | HQ Location |
Wines and grocery staples are distributed in the Netherlands.
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| domain | founded_year | HQ Location |
Sauces are produced and branded by Oliehoorn in the Netherlands.
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| domain | founded_year | HQ Location |
Sells sustainable breakfast and snack products to support an inclusive food chain.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about The Ketchup Project
When was The Ketchup Project founded?
The Ketchup Project was founded in 2016 and raised its 1st funding round 6 years after it was founded.
Where is The Ketchup Project located?
The Ketchup Project is headquartered in Amersfoort, Netherlands. It is registered at Amersfoort, Utrecht, Netherlands.
Is The Ketchup Project a funded company?
The Ketchup Project is a funded company, having raised a total of $474.92K across 1 funding round to date. The company's 1st funding round was a Seed of $474.92K, raised on Jun 29, 2022.
What does The Ketchup Project do?
The Ketchup Project was founded in 2016 and is based in Amersfoort, Netherlands. Operations focus on the food sector as an internet-first brand, where various sauces such as tomato ketchup, mango ketchup, and smoky sauce are offered. Produce is procured directly from farmers, with sun-ripened and dried ingredients utilized to minimize agricultural wastage. Sales are conducted primarily through online channels.
Who are the top competitors of The Ketchup Project?
The Ketchup Project's top competitors include Heinz, Willicroft and Wijndragers.
What products or services does The Ketchup Project offer?
The Ketchup Project offers Ketchup.
Who are The Ketchup Project's investors?
The Ketchup Project has 2 investors. Key investors include DOEN Foundation, and Brave New Food Investments.