About The Media Ant
The Media Ant is a company based in Bengaluru (India) founded in 2012 by Samir Chaudhary and Mukesh Agrawal. It operates as a B2B, and Marketplace. The company has 65 employees as of March 31, 2023. The Media Ant offers products and services including Media Planning Service, AI Chatbot, and Campaign Execution. The Media Ant operates in a competitive market with competitors including Hivestack, Displayce, DOmedia, Scoota and OutMoove, among others.
- Headquarter Bengaluru, India
- Employees 65 as on 31 Mar, 2023
- Founders Samir Chaudhary, Mukesh Agrawal
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Sectors
Media & Entertainment
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Email
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Phone
*********
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Website
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Social
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- Legal Name Haystack Marketing Services Private Limited
- Date of Incorporation 11 Jun, 2012
- Jurisdiction Bangalore North, Karnataka, India
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Annual Revenue
$13.1 M (USD)40.38as on Mar 31, 2023
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Net Profit
$189.05 K (USD)60.4as on Mar 31, 2023
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EBITDA
$256.81 K (USD)62.69as on Mar 31, 2023
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Latest Funding Round
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Investors
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Employee Count
65
as on Mar 31, 2023
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Products & Services of The Media Ant
The Media Ant offers a comprehensive portfolio of products and services, including Media Planning Service, AI Chatbot, and Campaign Execution. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Service for creating data-driven media strategies and campaigns
Tool for querying media rates and planning advertisements quickly
End-to-end service for placing and managing ads across platforms
Funding Insights of The Media Ant
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by The Media Ant
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - The Media Ant
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
The Media Ant Comparisons
Competitors of The Media Ant
The Media Ant operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hivestack, Displayce, DOmedia, Scoota and OutMoove, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Digital OOH DSP platform is utilized for targeted ad campaigns.
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| domain | founded_year | HQ Location |
Programmatic access to Digital-Out-Of-Home inventory is facilitated for advertisers.
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| domain | founded_year | HQ Location |
Out-of-Home Advertising Marketplace
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| domain | founded_year | HQ Location |
DSP solutions are provided for programmatic online advertising campaigns.
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| domain | founded_year | HQ Location |
A platform for buying outdoor digital advertising is provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about The Media Ant
When was The Media Ant founded?
The Media Ant was founded in 2012.
Where is The Media Ant located?
The Media Ant is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Who is the current CEO of The Media Ant?
Samir Chaudhary is the current CEO of The Media Ant. They have also founded this company.
How many employees does The Media Ant have?
As of Mar 31, 2023, the latest employee count at The Media Ant is 65.
What is the annual revenue of The Media Ant?
Annual revenue of The Media Ant is $13.1M as on Mar 31, 2023.
What does The Media Ant do?
The Media Ant, under Haystack Marketing Services Pvt. Ltd., specializes in media planning and buying to help businesses advertise across digital, TV, radio, and outdoor platforms. They use data-driven strategies to optimize campaigns, negotiate rates, and reach target audiences effectively. Based in India with offices in Bengaluru, Mumbai, and Delhi, they serve advertisers and media owners, ensuring transparency and efficiency in media transactions.
Who are the top competitors of The Media Ant?
What products or services does The Media Ant offer?
The Media Ant offers Media Planning Service, AI Chatbot, and Campaign Execution.
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