About The Media Ant
The Media Ant is a Media & Entertainment company based in Bengaluru (India) founded in 2012 by Samir Chaudhary and Mukesh Agrawal. It offers media planning, buying, and advertising solutions for businesses in India. It operates on a B2B and Marketplace model. The company has 65 employees. Its chief executive, as recorded, is Samir Chaudhary. Its website themediaant.com draws about 125 thousand monthly visits. Its Indian entity Haystack Marketing Services Private Limited reported revenue of ₹198 Cr. The Media Ant offers products and services including Media Planning Service, AI Chatbot, and Campaign Execution. Its focus areas include Media and Advertising, Media Buying, Advertising Services and Digital and Traditional Media.
Company details
The Media Ant, under Haystack Marketing Services Pvt. Ltd., specializes in media planning and buying to help businesses advertise across digital, TV, radio, and outdoor platforms. They use data-driven strategies to optimize campaigns, negotiate rates, and reach target audiences effectively. Based in India with offices in Bengaluru, Mumbai, and Delhi, they serve advertisers and media owners, ensuring transparency and efficiency in media transactions.
- Headquarters Bengaluru, India
- Employees 65
- Founders Samir Chaudhary, Mukesh Agrawal
- SectorsMedia & Entertainment
- Email••••••••
- Phone•••• ••••
- Website themediaant.com
- Social LinkedIn X Facebook
- Legal Name Haystack Marketing Services Private Limited
- Date of Incorporation 11 Jun, 2012
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹198 Cr
FY 2025 · -20% YoY
- Net Loss-₹13.82 Cr
FY 2025 · -7% margin
- EBITDA-₹12.61 Cr
FY 2025 · -6% margin
- Employee Count65
Associated legal entities of The Media Ant
The Media Ant operates through Haystack Marketing Services Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Haystack Marketing Services Private Limited CIN U74999KA2012PTC064335 | Active | 11 Jun 2012 | Bangalore, Karnataka | ₹198 Cr | 56 | 2 | View details |
Products & Services of The Media Ant
The Media Ant offers a comprehensive portfolio of products and services, including Media Planning Service, AI Chatbot, and Campaign Execution.
Service for creating data-driven media strategies and campaigns
Tool for querying media rates and planning advertisements quickly
End-to-end service for placing and managing ads across platforms
Board of directors of Haystack Marketing Services Private Limited (The Media Ant)
Haystack Marketing Services Private Limited is the primary company behind The Media Ant. The board of Haystack Marketing Services Private Limited currently have 2 directors; the longest-serving is Samir Chaudhary, appointed in 2012. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Samir Chaudhary DIN 05284225 | Director | 11 Jun 2012 | 14 yrs 4 mo | Haystack Marketing Services Private Limited |
| Mukesh Agrawal DIN 05284219 | Director | 11 Jun 2012 | 14 yrs 4 mo | Haystack Marketing Services Private Limited |
People of The Media Ant
2 people are tracked at The Media Ant (2 in leadership); the tracked headcount is 65.
| Name | Role | Group |
|---|---|---|
| Co-Founder, CEO | Leadership | |
| Co-Founder | Leadership |
Complete people profiles for The Media Ant
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of The Media Ant
Figures of Haystack Marketing Services Private Limited, the primary company behind The Media Ant, for FY 2025. Revenue was ₹198 Cr (-20% year on year). Net loss was -₹13.82 Cr (-7% margin). EBITDA was -₹12.61 Cr (-6% margin). Revenue has grown at a compounded annual rate of +37% over three years and +42% over five years.
- ₹198 CrRevenue · FY 2025 · -20% YoY
- -₹13.82 CrNet loss · -7% margin
- -₹12.61 CrEBITDA · -6% margin
- ₹10 LakhPaid-up capital
- 56Employees (provident fund records)
- +37%Revenue CAGR, 3 years
- +42%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Haystack Marketing Services Private Limited are on its company page.
Detailed financial statements for The Media Ant
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Web traffic of The Media Ant
The website of The Media Ant (themediaant.com) receives about 125.4K visits a month.
- Monthly visits125.4K
▲ 18.2% vs previous month
Websites whose visitors overlap most with The Media Ant. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
myimpact.in | myimpact.in | 100% | #732,264 | – | |
| cxotoday.com | 100% | 63.1K | #606,239 | View details | |
| bhavesads.com | 97% | 11.5K | #1,655,437 | View details | |
| yourstory.com | 95% | 1.5M | #54,410 | View details | |
| ads2publish.com | 94% | 94.9K | #332,474 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for The Media Ant
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
2 companies that operate in the same segment as The Media Ant (Advertising & Marketing Tech) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 733 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | USD 73.11 M | 493 |
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Frequently Asked Questions about The Media Ant
The Media Ant was founded in 2012.
The Media Ant is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Samir Chaudhary is the CEO of The Media Ant, as recorded in our data. They have also founded this company.
The Media Ant has 65 employees.
The primary company behind The Media Ant, Haystack Marketing Services Private Limited, reported revenue of ₹198 Cr for FY 2025, down 20% year on year.
The Media Ant, under Haystack Marketing Services Pvt. Ltd., specializes in media planning and buying to help businesses advertise across digital, TV, radio, and outdoor platforms. They use data-driven strategies to optimize campaigns, negotiate rates, and reach target audiences effectively. Based in India with offices in Bengaluru, Mumbai, and Delhi, they serve advertisers and media owners, ensuring transparency and efficiency in media transactions.
The Media Ant offers Media Planning Service, AI Chatbot, and Campaign Execution.
The Media Ant operates through Haystack Marketing Services Private Limited.
The legal entities of The Media Ant currently have 2 directors, including Samir Chaudhary, Mukesh Agrawal.
The website of The Media Ant receives about 125 thousand visits a month.