Scoota

London, United Kingdom Founded: 2008 • Age: 18 yrs
DSP solutions are provided for programmatic online advertising campaigns.
Annual revenue $33,207 Latest available
Total funding $24.1M 5 rounds
Employees 16 Tracked headcount
Investors 5 Known backers
Products 3 Services tracked
Competitors 11 Brand Intelligence

About Scoota

Scoota is a company based in London (United Kingdom) founded in 2008 by James Booth. Scoota has raised $24.15 million across 5 funding rounds from investors including Notion Capital, VentureFounders and ACF Investors. The company has 16 employees as of January 31, 2022. Scoota has completed 1 acquisition, including Wayve. Scoota offers products and services including Scoota DSP, Sentinel Technology, and Creative Toolkit. Scoota operates in a competitive market with competitors including The Trade Desk, AppNexus, Beeswax, Quantcast and Matomy, among others.

  • Headquarter London, United Kingdom
  • Employees 16 as on 31 Jan, 2022
  • Founders James Booth
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Rockabox Media Ltd
  • Date of Incorporation 17 Jan, 2008
  • Jurisdiction LONDON, UNITED KINGDOM
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $33.21 K (USD)
    0
    as on Nov 30, 2022
  • Net Profit
    -$4.4 K (USD)
    0
    as on Nov 30, 2022
  • EBITDA
    Not available
  • Total Equity Funding
    $24.15 M (USD)

    in 5 rounds

  • Latest Funding Round
    $2.48 M (USD), Series A

    May 07, 2020

  • Investors
  • Employee Count
    16

    as on Jan 31, 2022

  • Investments & Acquisitions
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Products & Services of Scoota

Scoota offers a comprehensive portfolio of products and services, including Scoota DSP, Sentinel Technology, and Creative Toolkit.

Product name locked
Category locked
Primary

Platform for managing programmatic ad campaigns with high engagement.

Product name locked
Category locked
Locked

System that ensures ad viewability and blocks fraudulent traffic.

Product name locked
Category locked
Locked

Tools for creating and distributing multimedia ad assets.

People of Scoota

Headcount 10-50
Employee Profiles 12
Board Members and Advisors 1
Employee Profiles
People
James Booth
Founder & CEO
People
Simon Booth
CTO
People
Chris Baber
Sr. Account Executive, East
People
Nick White
Developer

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Board Members and Advisors
people
Michael Greenlees
Chairman

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Funding Insights of Scoota

Scoota has successfully raised a total of $24.15M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $2.48 million completed in May 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Scoota

Scoota has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Notion Capital, VentureFounders and ACF Investors.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital investment in European business software companies, focusing on early-stage opportunities in London.
Locked Locked Locked
Tech startups receive investments from this London-based venture capital firm.
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Venture capital firm focused on angel investments
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Investor details for Scoota

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  • Investor locations
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Investments & Acquisitions by Scoota

Scoota has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Wayve.

Investments
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Investment portfolio details for Scoota

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  • Transaction dates
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Acquisitions
Company Name Description Domain Location Founded Year Amount
Cloud based SaaS platform that makes multiscreen advertising
Locked Locked 2013 Locked
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Complete acquisition details for Scoota

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Financial Statements - Scoota

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Detailed financials for Scoota

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Scoota Comparisons

Scoota Primary company
Description
DSP solutions are provided for programmatic online advertisi...
Location
London, United Kingdom
Founded Year
2008
Annual Revenue
$33.21 K (USD)
Net Profit
-$4.4 K (USD)
EBITDA
Not available
Employees
16
As of 2022
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Peer comparison for Scoota

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Competitors of Scoota

Scoota operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, AppNexus, Beeswax, Quantcast and Matomy, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
DSP software is provided for ad campaign execution across channels.
Locked Locked Locked
Programmatic advertising technology platform is provided for online trading.
Locked Locked Locked
Custom bidding technology is provided for ad auction buyers.
Locked Locked Locked
AI-driven data intelligence is provided for marketing solutions.
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Performance marketing solutions are provided for publishers and advertisers.
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Omnichannel demand side platform is provided for campaign optimization.
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Detailed competitors of Scoota

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Latest news on Scoota

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Complete news archive for Scoota

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  • Brand-specific news history

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Frequently Asked Questions about Scoota

Scoota was founded in 2008 and raised its 1st funding round 2 years after it was founded.

Scoota is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

James Booth is the current CEO of Scoota. They have also founded this company.

Scoota is a funded company, having raised a total of $24.15M across 5 funding rounds to date.

As of Jan 31, 2022, the latest employee count at Scoota is 16.

Annual revenue of Scoota is $33.21K as on Nov 30, 2022.

Scoota was founded in 2008 in London, United Kingdom, as an online advertising technology company. A single programmatic platform is operated to enable the creation, measurement, and optimization of advertising campaigns. Ad formats are delivered through open real-time bidding, supported by a dynamic creative optimization engine that allows tailoring of ad messages to specific audiences. Services focus on demand-side platform functionalities for advertisers in the digital marketing sector.

Scoota's top competitors include The Trade Desk, Beeswax and Viant.

Scoota offers Scoota DSP, Sentinel Technology, and Creative Toolkit.

Scoota has made 1 acquisition, including Wayve.

Scoota has 5 investors. Key investors include Notion Capital, VentureFounders, ACF Investors, Frog Capital, and Fourteen17.

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