About The Spice Lab
The Spice Lab is a Consumer company based in Gurugram (India) founded in 1995 by Brett Cramer and Jennifer Cramer. It operates as a brand of spices seasonings. Its chief executive is Brett Cramer. Its website spices.com draws about 26 thousand monthly visits. Its Indian entity Spices (India) Ltd reported revenue of ₹1.82 Cr. The Spice Lab offers products and services including Himalayan Pink Salt, Organic Cayenne Pepper, BBQ Seasoning Collection, and Organic Granulated Garlic. Its focus areas include Food and Agriculture, Food & Beverage Products, Grocery & Staples and Spices & Seasonings. Its competitors include Pushp, Keya Foods, Food Service, Eastern Condiments and CurryIt and 4 more; 6 of its 9 listed competitors have raised funding.
Company details
The Spice Lab was founded in 1995 and is based in Gurugram, India. As a brand in the spices and seasonings sector, various products including blends, rubs, salts, spices, and teas are provided. Sales are conducted through the companys own online website. Leadership is shared by co-founders Brett Cramer and Jennifer Cramer, who serve as co-CEOs. Operations focus on direct-to-consumer distribution in the food industry.
- Headquarters Gurugram, India
- Founders Brett Cramer, Jennifer Cramer
- SectorsConsumer
- Email••••••••
- Website spices.com
- Social Instagram YouTube
- Legal Name Spices (India) Ltd
- Date of Incorporation 12 Nov, 1951
- Jurisdiction Kolkata, West Bengal, India
- Annual Revenue₹1.82 Cr
FY 2024 · -46% YoY
- Net Profit₹18,979
FY 2024 · 0% margin
- EBITDA₹4.7 Lakh
FY 2024 · 3% margin
- Latest Funding Round$20K (USD), Grant
Jan 2022
- Investors
Associated legal entities of The Spice Lab
The Spice Lab operates through Spices (India) Ltd (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Spices (India) Ltd CIN U51909WB1951PLC020093 | Active | 12 Nov 1951 | Kolkata, West Bengal | ₹1.8 Cr | – | 3 | View details |
Products & Services of The Spice Lab
The Spice Lab offers a comprehensive portfolio of products and services, including Himalayan Pink Salt, Organic Cayenne Pepper, BBQ Seasoning Collection, and Organic Granulated Garlic.
Natural salt for seasoning and culinary enhancement
Spicy pepper used for adding heat to dishes
Blends for grilling and flavoring meats
Garlic seasoning for cooking and recipes
Apps and channels of The Spice Lab
its YouTube channel The Spice Lab has 42 subscribers and 30 videos.
Videos from The Spice Lab
The most watched videos on The Spice Lab's YouTube channel, The Spice Lab (42 subscribers). Click a video to play it here.
More on The Spice Lab.
Funding Insights of The Spice Lab
- Total Rounds 1
- Last Round Grant — $20,000
- First Round $20,000
(Jan 2022)
- Investors Count 1
All 1 funding rounds of The Spice Lab with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2022 | $20,000 | Grant | – | – |
1 investors in total: 1 institutional.
Investors in The Spice Lab
The Spice Lab has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include United States Department of Agriculture.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Leadership is provided on agriculture, food, and rural development matters. | 1862 | usda.gov | - |
Investor details for The Spice Lab
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Board of directors of Spices (India) Ltd (The Spice Lab)
Spices (India) Ltd is the primary company behind The Spice Lab. The board of Spices (India) Ltd currently have 3 directors; the longest-serving is Ganesh Prasad Hirawat, appointed in 1976. 2 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ganesh Prasad Hirawat DIN 00988896 | Director | 19 May 1976 | 50 yrs 4 mo | Spices (India) Ltd |
| Khushboo Hirawat Surana DIN 01442455 | Director | 01 Oct 2018 | 8 yrs | Spices (India) Ltd |
| Gaurav Surana DIN 06581835 | Director | 26 Feb 2019 | 7 yrs 7 mo | Spices (India) Ltd |
People of The Spice Lab
2 people are tracked at The Spice Lab (2 in leadership).
| Name | Role | Group |
|---|---|---|
Brett Cramer | Co-Founder & Co-CEO | Leadership |
Jennifer Cramer | Co-Founder & Co-CEO | Leadership |
Complete people profiles for The Spice Lab
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Financials of The Spice Lab
Figures of Spices (India) Ltd, the primary company behind The Spice Lab, for FY 2024. Revenue was ₹1.82 Cr (-46% year on year). Net profit was ₹18,979 (0% margin). EBITDA was ₹4.7 Lakh (3% margin). Revenue has grown at a compounded annual rate of -22% over three years and -19% over five years.
- ₹1.82 CrRevenue · FY 2024 · -46% YoY
- ₹18,979Net profit · 0% margin
- ₹4.7 LakhEBITDA · 3% margin
- ₹5 LakhPaid-up capital
- -22%Revenue CAGR, 3 years
- -19%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Spices (India) Ltd are on its company page.
Detailed financial statements for The Spice Lab
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of The Spice Lab
2 dated milestones of The Spice Lab across 27 years, from founding to its latest funding, stage changes and deals.
- Founded The Spice Lab is founded.
- Funding First funding round of $20K.
Competitors of The Spice Lab
The Spice Lab has 9 listed competitors in our database, 6 of them funded. They include Pushp, Keya Foods, Food Service, Eastern Condiments and CurryIt, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pushpmasale.com | 1974 | Indore, India | $16.78M | 1,096 | Brand of spices & seasonings | |
| keyafoods.com | 2009 | Mumbai, India | $209,091 | 280 | Multi-category food products are offered via an internet-first brand. | |
| foodserviceindia.com | 2012 | Mumbai, India | $6.37M | 298 | Customized food solutions are provided for the HORECA sector. | |
| eastern.in | 1983 | Kochi, India | $46M | 3,971 | Spices, condiments, pickles, and beverages are manufactured and distributed. | |
| curryit.in | 2020 | Delhi, India | $951,152 | – | Internet first brand offering spices and other food products | |
| badshahmasala.com | 1958 | Mumbai, India | – | 492 | Blended, ground, and whole spices are manufactured for culinary applications. | |
| synthite.com | 1972 | Ernakulam, India | – | 216 | Manufacturer and exporter of spice oleoresins and essential oils | |
| jkspices.com | 1957 | Kolkata, India | $99,933 | 80 | Spices producer and brand | |
| apisindia.com | 1924 | Delhi, India | – | 78 | Honey and value-added food products are manufactured and distributed. |
Detailed competitors of The Spice Lab
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of The Spice Lab
The website of The Spice Lab (spices.com) receives about 26.1K visits a month.
- Monthly visits26.1K
▼ 3.6% vs previous month
Websites whose visitors overlap most with The Spice Lab. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
mortonbassett.com | mortonbassett.com | 100% | – | #1,439,933 | – |
worldspice.com | worldspice.com | 97% | – | #504,953 | – |
| theasiancookshop.co.uk | 95% | – | #582,657 | View details | |
spicesofindia.co.uk | spicesofindia.co.uk | 95% | – | – | – |
| spiceology.com | 94% | 109.8K | #300,110 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 22 similar websites and full traffic analytics for The Spice Lab
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 22 similar websites
- Audience overlap
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- Traffic by brand
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Top companies in Food & Beverage Products & Processing
10 companies that operate in the same segment as The Spice Lab (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 228.42 M | USD 99.78 M | 3,464 | |
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Dry snacks and coffee are manufactured and distributed. | 2015 | Chennai, Tamil Nadu, India | USD 16.52 M | USD 208 K | 29 | |
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | – | USD 93.92 B | 319,000 | |
Multi-category organic dairy products are offered online. | 2010 | Tiptur, Karnataka, India | USD 58.15 M | USD 23.34 M | 810 | |
Packaged food products are offered through an online platform. | 2019 | Mumbai, Maharashtra, India | USD 37.6 M | USD 4.41 M | 168 | |
Multi-category food and beverage products are produced and distributed globally. | 1866 | Vevey, Vaud, Switzerland | – | USD 2.36 B | 16,250 | |
Subscription-based dairy products are delivered via an internet-first brand. | 2013 | Hyderabad, Telangana, India | USD 19.41 M | USD 14.66 M | 250 |
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Related news about The Spice Lab
Complete news archive for The Spice Lab
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Frequently Asked Questions about The Spice Lab
The Spice Lab was founded in 1995 and raised its 1st funding round 27 years after it was founded.
The Spice Lab is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Brett Cramer is the current CEO of The Spice Lab. They have also founded this company.
The primary company behind The Spice Lab, Spices (India) Ltd, reported revenue of ₹1.82 Cr for FY 2024, down 46% year on year.
The Spice Lab was founded in 1995 and is based in Gurugram, India. As a brand in the spices and seasonings sector, various products including blends, rubs, salts, spices, and teas are provided. Sales are conducted through the companys own online website. Leadership is shared by co-founders Brett Cramer and Jennifer Cramer, who serve as co-CEOs. Operations focus on direct-to-consumer distribution in the food industry.
The Spice Lab's top competitors include Pushp, CurryIt and Food Service.
The Spice Lab offers Himalayan Pink Salt, Organic Cayenne Pepper, BBQ Seasoning Collection, and Organic Granulated Garlic.
The Spice Lab has 1 investor. Key investors include United States Department of Agriculture.
The Spice Lab operates through Spices (India) Ltd.
The legal entities of The Spice Lab currently have 3 directors, including Gaurav Surana, Ganesh Prasad Hirawat, Khushboo Hirawat Surana.

