The Valley

Amsterdam, Netherlands Founded: 2009 • Age: 17 yrs Acquired By Assist
Digital marketing and advertising services are provided to clients.

About The Valley

The Valley is a Technology company based in Amsterdam (Netherlands) founded in 2009, and was acquired by Assist in July 2022. Digital marketing and advertising services are provided to clients. It operates on a Professional Services and Managed Services model. Its chief executive, as recorded, is Philip Kok Rm. The Valley offers products and services including CX Framework, CX Strategy, and Website Development. Its focus areas include Digital Services and Customer Experience Solutions. Its legal entity is The Valley, Inc.

Company details

The Valley is established as a premier customer experience agency in the Netherlands, specializing in consultancy and agency services. Focus is placed on execution and design to align products and services within a unified customer experience framework. Solutions are provided across various industries, aiming to enhance efficiency, business growth, and customer satisfaction. Services include CX strategy, design, branding, and website development, with an integrated approach to branding, user experience, and customer service.

  • Headquarters Amsterdam, Netherlands
  • Stage Acquired
  • Sectors
    Technology
  • Email
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  • Website thevalley.nl
  • Social LinkedIn X Instagram
  • Acquired by Assist (Jul 2022)
  • Legal Name The Valley, Inc
Key Metrics

Products & Services of The Valley

The Valley offers a comprehensive portfolio of products and services, including CX Framework, CX Strategy, and Website Development.

CX Framework
Customer Experience

A framework is provided for unified customer experiences.

CX Strategy
Customer Experience

Strategic planning is offered for customer experience enhancement.

Website Development
Digital Services

Website solutions are developed for improved user engagement.

Funding Insights of The Valley

  • Total Rounds 3
  • Investors Count 3

All 3 funding rounds of The Valley with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2016Debt – Conventional––
May 2015Debt – Conventional––
Dec 2011Series A––
Valuation history

4 investors in total: 4 institutional.

Investors in The Valley

The Valley has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include ING, Assist Digital and Pride Capital.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Capital solutions are provided to Software and IT companies.
pridecapital.nlAmsterdam, Netherlands
Investments are made by 5square in Benelux tech companies.
5square.nlLaren, Netherlands
Commercial banking and insurance services are provided globally by ING.
1991ing.comAmsterdam, Netherlands
Digital transformation services are provided with a customer-centric focus.
2009assistdigital.comMilano, Italy
Premium access

Investor details for The Valley

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of The Valley

18 people are tracked at The Valley (6 in leadership, 12 in team).

NameRoleGroup
Philip Kok Rm
CEOLeadership
Philip Kok
CEOLeadership
Sheldon Bont
Head Of Creative / Creative DirectorLeadership
Gijs Ten Buuren
Head Of Strategy | Strategy DirectorLeadership
Renske Jongbloed
Head Of UXLeadership
Bobbie Meijer
Head Of Traffic And Project ManagementLeadership
Shai Cohen
User Experience DesignerTeam
Marnix van Wijk
Development ManagerTeam
Emma Younan
Visual DesignerTeam
Sem van Laarhoven
Project/traffic ManagerTeam
Tomas Sampayo
Campaign Front End DeveloerTeam
Noah Bruins
ProjectmanagerTeam
Wouter Koot
Project ManagerTeam
Minke Feenstra
Data Protection OfficerTeam
Séverine Verhaar
UX DesignerTeam
Tim Boonstra
Senior C#/asp.net DeveloperTeam
Bjorn Kouw
StrateegTeam
Jeffrey Veer
Lead Back-end DeveloperTeam
Premium access

Complete people profiles for The Valley

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of The Valley

4 dated milestones of The Valley across 13 years, from founding to its latest funding, stage changes and deals.

  1. Founded The Valley is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Debt – Conventional,.
  4. Exit Acquired by Assist.

Web traffic of The Valley

The website of The Valley (thevalley.nl) receives about 1.6K visits a month.

  • Monthly visits
    1.6K

    ▼ 31.3% vs previous month

Similar websites

Websites whose visitors overlap most with The Valley. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
chunkagency.com
chunkagency.com
100%
#9,509,031–
thepeoplesvalley.nl
thepeoplesvalley.nl
58%
–
picklefactory.nl
picklefactory.nl
58%
–
platform.agency
platform.agency
53%
#2,207,148–
mooitheagency.com
mooitheagency.com
42%
#7,978,789–
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Frequently Asked Questions about The Valley

The Valley was founded in 2009 and raised its 1st funding round 2 years after it was founded.

The Valley is headquartered in Amsterdam, Netherlands.

Philip Kok Rm is the CEO of The Valley, as recorded in our data.

The Valley is established as a premier customer experience agency in the Netherlands, specializing in consultancy and agency services. Focus is placed on execution and design to align products and services within a unified customer experience framework. Solutions are provided across various industries, aiming to enhance efficiency, business growth, and customer satisfaction. Services include CX strategy, design, branding, and website development, with an integrated approach to branding, user experience, and customer service.

The Valley offers CX Framework, CX Strategy, and Website Development.

The Valley has 4 investors. Key investors include ING, Assist Digital, Pride Capital, and 5square.

The Valley operates through The Valley, Inc.

Yes. The Valley was acquired by Assist in July 2022.

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