thePlatform

Seattle, United States Founded: 2000 • Age: 26 yrs Acquired By Comcast
White-label solutions for video management and publishing are provided.
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About thePlatform

thePlatform is a company based in Seattle (United States) founded in 2000 was acquired by Comcast in June 2006.. thePlatform has raised $8 million across 1 funding round from investors including Comcast and Spark Capital. thePlatform has completed 1 acquisition, including Chirp Interactive. thePlatform offers products and services including AdFusion, Cloud Video Platform, and Comcast Media360. thePlatform operates in a competitive market with competitors including TO THE NEW, SeaChange, Applicaster, Magnify and Simplestream, among others.

  • Headquarter Seattle, United States
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Film, Television & Streaming
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $8 M (USD)

    in 1 rounds

  • Latest Funding Round
    $8 M (USD), Series B

    Jan 12, 2006

  • Investors
    Comcast

    & 1 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    Comcast

    (Jun 27, 2006)

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Products & Services of thePlatform

thePlatform offers a comprehensive portfolio of products and services, including AdFusion, Cloud Video Platform, and Comcast Media360. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for end-to-end creative management for advertisers

Fully managed solution for video processing and delivery

Service for streamlining video operations and content distribution

Funding Insights of thePlatform

thePlatform has successfully raised a total of $8M through 1 strategic funding round. The most recent funding activity was a Series B round of $8 million completed in January 2006. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series B — $8.0M
  • First Round

    (12 Jan 2006)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2006 Amount Series B - thePlatform Valuation Spark Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in thePlatform

thePlatform has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Comcast and Spark Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Spark Capital is engaged in venture capital investments.
Founded Year Domain Location
Cable TV, internet, phone, and media entertainment services are provided.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by thePlatform

thePlatform has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Chirp Interactive. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Offers a social network aggregation tool for streamlined user interactions.
2007
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - thePlatform

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Theplatform Comparisons

Employees
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Competitors of thePlatform

thePlatform operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TO THE NEW, SeaChange, Applicaster, Magnify and Simplestream, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
White label solutions for OTT platforms are provided.
domain founded_year HQ Location
Video streaming, broadcast platforms, and advertising solutions are provided globally.
domain founded_year HQ Location
Platform for creating white-labeled OTT applications
domain founded_year HQ Location
Online video curation platform
domain founded_year HQ Location
Simplestream is recognized as a provider of OTT streaming solutions.
domain founded_year HQ Location
Developer of custom branded video apps
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Theplatform

Frequently Asked Questions about thePlatform

When was thePlatform founded?

thePlatform was founded in 2000 and raised its 1st funding round 6 years after it was founded.

Where is thePlatform located?

thePlatform is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.

Is thePlatform a funded company?

thePlatform is a funded company, having raised a total of $8M across 1 funding round to date. The company's 1st funding round was a Series B of $8M, raised on Jan 12, 2006.

What does thePlatform do?

thePlatform was founded in 2000 in Seattle, United States, as a provider of white-label video solutions. Video content is managed, monetized, and syndicated across multiscreen platforms for cable operators, programmers, and media companies. Operations focus on the media and entertainment sector, handling billions of video views annually through secure publishing and distribution services.

Who are the top competitors of thePlatform?

thePlatform's top competitors include TO THE NEW, Applicaster and Simplestream.

What products or services does thePlatform offer?

thePlatform offers AdFusion, Cloud Video Platform, and Comcast Media360.

How many acquisitions has thePlatform made?

thePlatform has made 1 acquisition, including Chirp Interactive.

Who are thePlatform's investors?

thePlatform has 2 investors. Key investors include Comcast, and Spark Capital.

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