Traceloop

Tel Aviv, Israel Founded: 2022 • Age: 4 yrs Acquired By ServiceNow
Platform offering code generation software
Annual revenue - Latest available
Total funding $6.6M 2 rounds
Employees - Tracked headcount
Investors 6 Known backers
Products 1 Services tracked
Competitors 9 Brand Intelligence

About Traceloop

Traceloop is a company based in Tel Aviv (Israel) founded in 2022 by Nir Gazit and Gal Kleinman was acquired by ServiceNow in March 2026. Traceloop has raised $6.6 million across 2 funding rounds from investors including ServiceNow, Y Combinator and Sorenson Capital. Traceloop offers products and services including Traceloop Platform. Traceloop operates in a competitive market with competitors including ActiveCampaign, Zendesk, Verint, Clarabridge and Sprinklr, among others.

  • Headquarter Tel Aviv, Israel
  • Founders Nir Gazit, Gal Kleinman
  • Sectors
    Technology
  • Phone
    Locked
  • Website
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  • Social
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Operational Areas
Technology → Artificial Intelligence & Machine Learning Unlock Sub-Sector Unlock Segment
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Technology → Software Development & Engineering Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $6.6 M (USD)

    in 2 rounds

  • Latest Funding Round
    $6.1 M (USD), Seed

    May 27, 2025

  • Investors
    ServiceNow

    & 5 more

  • Employee Count
    Not available
  • Acquired by
    ServiceNow

    (Mar 03, 2026)

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Products & Services of Traceloop

Traceloop offers a comprehensive portfolio of products and services, including Traceloop Platform.

Product name locked
Category locked
Primary

Tool for automatic evaluation and monitoring of LLM applications

People of Traceloop

Headcount 1-10
Employee Profiles 5
Employee Profiles
People
Nir Benita
Founding Designer
People
Oz Ben Simhon
Founding Engineer
People
Nir Gazit
CEO
People
Nina Kollman
Founding Engineer

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Funding Insights of Traceloop

Traceloop has successfully raised a total of $6.6M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $6.1 million completed in May 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Traceloop

Traceloop has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include ServiceNow, Y Combinator and Sorenson Capital.

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Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage startups are accelerated via funding and educational programs.
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Focus by Sorenson Capital is on software, healthcare, aerospace, energy.
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Investments are directed toward early-stage startups by Ibex Investors.
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Investor details for Traceloop

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Investments & Acquisitions by Traceloop

Investments
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Investment portfolio details for Traceloop

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Financial Statements - Traceloop

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Detailed financials for Traceloop

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Traceloop Comparisons

Traceloop Primary company
Description
Platform offering code generation software
Location
Tel Aviv, Israel
Founded Year
2022
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Traceloop

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Competitors of Traceloop

Traceloop operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ActiveCampaign, Zendesk, Verint, Clarabridge and Sprinklr, among others.

Company Name Domain Founded year HQ Location Description
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Sales, CRM, and email marketing automation software is provided.
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Cloud-based customer service platform is offered for business engagement.
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AI-powered customer experience automation solutions are provided by Verint.
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Customer intelligence platform on cloud
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Cloud-based customer experience management software is provided for brands.
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Customer experience optimization is delivered via cloud and AI platforms.
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Detailed competitors of Traceloop

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Latest news on Traceloop

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Complete news archive for Traceloop

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Frequently Asked Questions about Traceloop

Traceloop was founded in 2022 and raised its 1st funding round 1 year after it was founded.

Traceloop is headquartered in Tel Aviv, Israel.

Nir Gazit is the current CEO of Traceloop. They have also founded this company.

Traceloop is a funded company, having raised a total of $6.6M across 2 funding rounds to date.

Platform offering code generation software. The platform leverages generative AI that generates codes to monitor and test the system reliability in real time. It also generates integration tests, alerts, and canary monitoring code based on telemetry tracing data. The traces enables users to understand the system performance under different circumstances.

Traceloop's top competitors include Zendesk, ActiveCampaign and Verint.

Traceloop offers Traceloop Platform.

Traceloop has 6 investors. Key investors include ServiceNow, Y Combinator, Sorenson Capital, Ibex Investors, and Samsung NEXT.

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