About Tradify
Tradify is a company based in Auckland (New Zealand) founded in 2013 was acquired by The Access Group in October 2024.. Tradify has raised $10 million across 2 funding rounds from investors including The Access Group, Icehouse Ventures and Movac. Tradify offers products and services including Tradify App, Quoting Feature, and Invoicing Tool. Tradify operates in a competitive market with competitors including ServiceTitan, When I Work, Jobber, Housecall Pro and BigTime, among others.
- Headquarter Auckland, New Zealand
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Sectors
Technology
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Phone
*********
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Website
*********
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Social
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- Legal Name Tradify Limited
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$10 M (USD)
in 2 rounds
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Latest Funding Round
$10 M (USD), Series B
Apr 07, 2021
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Investors
The Access Group
& 4 more
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Employee Count
Employee Count
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Acquired by
The Access Group
(Oct 01, 2024)
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Products & Services of Tradify
Tradify offers a comprehensive portfolio of products and services, including Tradify App, Quoting Feature, and Invoicing Tool. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
App for streamlining trade job processes and administration
Tool for creating professional quotes for trade jobs
Feature for generating and tracking invoices in trades
Funding Insights of Tradify
Tradify has successfully raised a total of $10M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $10 million completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $10.0M
- First Round First Round
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2021 | Amount | Series B - Tradify | Valuation | Movac | |
| Jun, 2017 | Amount | Seed - Tradify | Valuation | Beachhead Venture Capital |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Tradify
Tradify has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include The Access Group, Icehouse Ventures and Movac. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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PE fund focused on high growth companies of New Zealand
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Founded Year | Domain | Location | |
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Venture capital is provided to technology businesses by Movac.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Tradify
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Tradify
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Tradify Comparisons
Competitors of Tradify
Tradify operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ServiceTitan, When I Work, Jobber, Housecall Pro and BigTime, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Business management software is offered for home service providers.
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| domain | founded_year | HQ Location |
Employee scheduling and time tracking software
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| domain | founded_year | HQ Location |
Business management software is offered for home service providers.
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| domain | founded_year | HQ Location |
Business management software is provided for home service professionals.
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| domain | founded_year | HQ Location |
Cloud-based time tracking software is offered by BigTime.
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| domain | founded_year | HQ Location |
SaaS-based time tracking and expense management are offered.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Tradify
Frequently Asked Questions about Tradify
When was Tradify founded?
Tradify was founded in 2013 and raised its 1st funding round 4 years after it was founded.
Where is Tradify located?
Tradify is headquartered in Auckland, New Zealand.
Is Tradify a funded company?
Tradify is a funded company, having raised a total of $10M across 2 funding rounds to date.
What does Tradify do?
Job management software. It helping to control and manage their field operations. Its Job management app helps managers create workflows by tracking jobs and team, job progress from quote to invoice, invoicing by collating timesheets and receipts for instant invoicing, scheduling based on the availability of team member, accounting integration with Xero MYOB to sync contacts, sales invoices, and price lists. It is used by plumbing, electrician, HVAC service providers. It is also available on Android and iOS version.
Who are the top competitors of Tradify?
Tradify's top competitors include ServiceTitan, Housecall Pro and BigTime.
What products or services does Tradify offer?
Tradify offers Tradify App, Quoting Feature, and Invoicing Tool.
Who are Tradify's investors?
Tradify has 5 investors. Key investors include The Access Group, Icehouse Ventures, Movac, K1W1 Investments, and Beachhead Capital.
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