About Traede
Traede is a company based in Copenhagen (Denmark) founded in 2012 was acquired by Duett AS in October 2024.. Traede has raised $2.74 million across 3 funding rounds from investors including Duett AS, Bloomingville and PreSeed Ventures. Traede offers products and services including B2B Sales Platform, B2C Sales Platform, and Inventory Management. Traede operates in a competitive market with competitors including Nuvemshop, Trendsi, Archive, Zilingo and Exenta, among others.
- Headquarter Copenhagen, Denmark
- Stage Minicorn
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Sectors
Retail
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Email
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Phone
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Website
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Social
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- Legal Name Traede Aps
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Products & Services of Traede
Traede offers a comprehensive portfolio of products and services, including B2B Sales Platform, B2C Sales Platform, and Inventory Management. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Handles wholesale orders and e-commerce for business clients.
Manages consumer orders and webshop integrations.
Tracks stock levels across locations in real-time.
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Funding Insights of Traede
Traede has successfully raised a total of $2.74M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $1.8 million completed in December 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Seed — $1.8M
- First Round First Round
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Dec, 2017 | Amount | Seed - Traede | Valuation | PreSeed Ventures | |
| Mar, 2017 | Amount | Seed - Traede | Valuation |
investors |
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| May, 2015 | Amount | Grant - Traede | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Traede
Traede has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include Duett AS, Bloomingville and PreSeed Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital firm backing Nordic tech startups from seed to Series A with investments in Consumer, Deep Tech, and related sectors.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Traede
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Traede
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Traede Comparisons
Competitors of Traede
Traede operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Nuvemshop, Trendsi, Archive, Zilingo and Exenta, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
SaaS solutions for e-commerce store creation and management are provided.
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| domain | founded_year | HQ Location |
App-based dropshipping software is provided for fashion sellers.
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| domain | founded_year | HQ Location |
Archive is recognized as an influencer marketing and UGC management platform.
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| domain | founded_year | HQ Location |
Supply chain solutions are provided for fashion wholesale trading.
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| domain | founded_year | HQ Location |
ERP software for the apparel industry is developed and supplied.
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| domain | founded_year | HQ Location |
Provider of app-based solutions to grocery retailers
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Traede
Frequently Asked Questions about Traede
When was Traede founded?
Traede was founded in 2012 and raised its 1st funding round 3 years after it was founded.
Where is Traede located?
Traede is headquartered in Copenhagen, Denmark.
Is Traede a funded company?
Traede is a funded company, having raised a total of $2.74M across 3 funding rounds to date.
What does Traede do?
Traede was founded in 2012 in Copenhagen, Denmark. Software solutions for the fashion sector are offered, encompassing customizable B2B webshops, order management, agent modules, CRM, automatic invoicing, reporting, and statistics. Instant statistics and inventory management tools are accessed through a dashboard. Operations focus on streamlining brand workflows in a B2B context.
Who are the top competitors of Traede?
Traede's top competitors include Nuvemshop, Zilingo and Centra eCommerce.
What products or services does Traede offer?
Traede offers B2B Sales Platform, B2C Sales Platform, and Inventory Management.
Who are Traede's investors?
Traede has 5 investors. Key investors include Duett AS, Bloomingville, PreSeed Ventures, SEED Capital, and Market Maturation Fund.
What is Traede's valuation?
The valuation of Traede is $4.42M as of Dec 2017.
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