About Transform
Transform is a Technology company based in Seattle (United States) founded in 2014 by Paul Yang, James Mayfield, and Nick Handel, and was acquired by dbt Labs in February 2023. Revenue generation through machine learning on marketing and sales data. Transform has raised $23.48 million across 2 funding rounds from investors including dbt Labs, Index Ventures and Redpoint Ventures. Its chief executive, as recorded, is Nick Handel. Transform offers products and services including dbt Cloud and dbt Mesh. Its focus areas include Enterprise Applications, Big Data Analytics, Enterprise Solutions and Sales & Marketing. Its legal entity is Transform Data Inc. Its competitors include Meltwater, Radius and data.ai; 2 of its 3 listed competitors have raised funding.
Company details
Transform provides a cloud-based platform RevTech, which is used for revenue generation through machine learning on marketing and sales data. The platform also stores the data for future use and provides predictive and prescriptive analysis with visualization. It claims to data aggregation from various channels such as marketing, sales, channels, social and referral data. The automated data feeds include Social Intelligence feed, Rival Intelligence feed and Martech Adtech feed.
Products & Services of Transform
Transform offers a comprehensive portfolio of products and services, including dbt Cloud and dbt Mesh.
Platform for building and managing trusted data pipelines efficiently.
Tool for reusing datasets to save time and boost productivity.
Apps and channels of Transform
its YouTube channel dbt Labs has 14.7K subscribers and 30 videos.
Videos from Transform
The most watched videos on Transform's YouTube channel, dbt Labs (14.7K subscribers). Click a video to play it here.
More on dbt Labs.
Funding Insights of Transform
Transform has successfully raised a total of $23.48M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $20 million completed in June 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $23.48M
- Total Rounds 2
- Last Round Series A β $20M
- First Round $3.48M
(Feb 2019)
- Investors Count 2
All 2 funding rounds of Transform with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2021 | $20M | Series A | β | Index Ventures, Redpoint Ventures | β |
| Feb 2019 | $3.48M | Seed | β | Index Ventures, Redpoint Ventures | β |
3 investors in total: 3 institutional.
Investors in Transform
Transform has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include dbt Labs, Index Ventures and Redpoint Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in technology startups and entrepreneurs. | indexventures.com | |||
Redpoint Ventures is engaged in venture capital investments. | redpoint.com | Woodside, United States | ||
Data transformation tools are provided for analytics engineering workflows. | 2016 | getdbt.com | Philadelphia, United States |
Investor details for Transform
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Verified entity values are shown only after access is granted.
People of Transform
3 people are tracked at Transform (3 in leadership).
| Name | Role | Group |
|---|---|---|
Paul Yang | Co-Founder | Leadership |
James Mayfield | Co-Founder | Leadership |
Nick Handel | Co-Founder & CEO | Leadership |
Complete people profiles for Transform
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Timeline of Transform
4 dated milestones of Transform across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Transform is founded.
- Funding First funding round of $3.5M.
- Funding Latest funding round, Series A, of $20.0M.
- Exit Acquired by dbt Labs.
Competitors of Transform
Transform has 3 listed competitors in our database, 2 of them funded. They include Meltwater, Radius and data.ai.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| meltwater.com | 2001 | San Francisco, United States | 1 | Cloud-based social media monitoring and analytics are offered for businesses. | ||
| radius.com | 1990 | San Francisco, United States | $332.76M | Predictive marketing and sales platform | ||
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. |
Detailed competitors of Transform
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- Full competitor set
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Top companies in Business Analytics & Intelligence Tools
3 companies that operate in the same segment as Transform (Business Analytics & Intelligence Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Data, analytics, and AI capabilities are unified in a platform. | 2013 | San Francisco, California, United States | USD 20.67 B | USD 15.9 M | 5,679 | |
Platform that provides data analysis and management solutions | 2003 | Denver, Colorado, United States | USD 2.46 B | USD 2.87 B | 5,915 | |
Cloud-based platform for enterprise search | 2019 | Palo Alto, California, United States | USD 765.3 M | 1,751 |
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Related news about Transform
Complete news archive for Transform
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Frequently Asked Questions about Transform
Transform was founded in 2014 and raised its 1st funding round 5 years after it was founded.
Transform is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Nick Handel is the CEO of Transform, as recorded in our data. They have also founded this company.
Transform is a funded company, having raised a total of $23.48M across 2 funding rounds to date. The company's 1st funding round was a Seed of $3.48M, raised on Feb 2019.
Transform provides a cloud-based platform RevTech, which is used for revenue generation through machine learning on marketing and sales data. The platform also stores the data for future use and provides predictive and prescriptive analysis with visualization. It claims to data aggregation from various channels such as marketing, sales, channels, social and referral data. The automated data feeds include Social Intelligence feed, Rival Intelligence feed and Martech Adtech feed.
Transform offers dbt Cloud and dbt Mesh.
Transform has 3 investors. Key investors include dbt Labs, Index Ventures, and Redpoint Ventures.
Transform operates through Transform Data Inc.
Yes. Transform was acquired by dbt Labs in February 2023.

