About True/Slant
True/Slant is a Media & Entertainment company based in Los Angeles (United States) founded in 2008, and was acquired by Forbes in May 2010. Original content news network. The company was acqui-hired. Its focus areas include Internet First Media, News Portals, Publishers and National. Its competitors include Axios, TechCrunch+ and Mic; 2 of its 3 listed competitors have raised funding.
Company details
TrueSlant was founded in 2008 in Los Angeles, United States, within the media sector. A platform for original news content was launched in 2009, integrating journalism with social networking elements. Contributors were assigned individual pages for their articles, with compensation structured around generated traffic and shares of advertising or sponsorship revenues. The network was acquired by Forbes in May 2010, after which operations were discontinued in July 2010.
- Headquarters Los Angeles, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website trueslant.com
- Social LinkedIn X
- Acquired by Forbes (May 2010)
Funding Insights of True/Slant
- Total Rounds 1
- Investors Count 2
All 1 funding rounds of TrueSlant with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2008 | Series A | – | – |
2 investors in total: 2 institutional.
Investors in True/Slant
True/Slant has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Forbes and Big Brothers Big Sisters of the Laurel Region.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are directed toward US, India, and China. | fusecapital.com | Menlo Park, United States | ||
Media focus on news and information about business, investing, technology, entrepreneurship, leadership and affluent lifestyles | 1917 | forbes.com | Jersey City, United States |
Investor details for TrueSlant
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of True/Slant
3 dated milestones of True/Slant across 2 years, from founding to its latest funding, stage changes and deals.
- Founded True/Slant is founded.
- Funding First funding round.
- Exit Acquired by Forbes.
Competitors of True/Slant
True/Slant has 3 listed competitors in our database, 2 of them funded. They include Axios, TechCrunch+ and Mic.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| axios.com | 2016 | Arlington, United States | $30M | 356 | Multi-category news is delivered through an app-based platform. | |
| techcrunch.com | 2005 | San Francisco, United States | Multi-category news on technology and startups is provided online. | |||
| mic.com | 2011 | New York, United States | $59.53M | 524 | Mic is operated as a digital media platform for news and culture. |
Detailed competitors of TrueSlant
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of True/Slant
Websites that share an audience with True/Slant (trueslant.com).
Websites whose visitors overlap most with True/Slant. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
huffingtonpost.com | huffingtonpost.com | 100% | #181,984 | – | |
truthdig.com | truthdig.com | 98% | #402,148 | – | |
| politico.com | 97% | 59.5M | #1,222 | View details | |
| thedailybeast.com | 90% | 20.4M | #3,536 | View details | |
| nytimes.com | 82% | 695.1M | #71 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for True/Slant
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in DTC Media Innovators
3 companies that operate in the same segment as True/Slant (DTC Media Innovators) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category news is delivered through an app-based platform. | 2016 | Arlington, Virginia, United States | USD 30 M | 356 | ||
Online platform publishing content focusing on investment | 2011 | Chicago, Illinois, United States | USD 60.4 M | |||
Subscription-based sports media is delivered to local premium audiences. | 2016 | Chicago, Illinois, United States | USD 134.42 M |
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Frequently Asked Questions about True/Slant
True/Slant was founded in 2008.
True/Slant is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
TrueSlant was founded in 2008 in Los Angeles, United States, within the media sector. A platform for original news content was launched in 2009, integrating journalism with social networking elements. Contributors were assigned individual pages for their articles, with compensation structured around generated traffic and shares of advertising or sponsorship revenues. The network was acquired by Forbes in May 2010, after which operations were discontinued in July 2010.
True/Slant's top competitors include Axios, TechCrunch+ and Mic.
True/Slant has 2 investors. Key investors include Forbes, and Big Brothers Big Sisters of the Laurel Region.
Yes. True/Slant was acquired by Forbes in May 2010.