Truss Professional

Sao Jose Do Rio Preto, Brazil Founded: 2015 • Age: 11 yrs Acquired By Boticário Group
Hair care products are supplied by Truss to professionals.

About Truss Professional

Truss Professional is a Consumer company based in Sao Jose Do Rio Preto (Brazil) founded in 2015, and was acquired by Boticário Group in November 2022. Hair care products are supplied by Truss to professionals. Its website trussprofessional.com draws about 23 thousand monthly visits. Truss Professional offers products and services including Frizz zero, Deluxe prime, Net mask, Illuminatte oil, and Miracle shampoo. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Hair Care and Multi-Category. Its competitors include Brasil Cacau, Forever Liss and ANEETHUN.

Company details

Truss was founded in 2015 in Sao Jose Do Rio Preto, Brazil. Operations are focused on the beauty sector, where hair care products are supplied for professional use. A range of treatments and styling solutions is offered through the domain trussprofessional.com. Distribution occurs primarily in the Brazilian market, with emphasis on quality formulations for salon applications. Geographic presence remains centered in the state of Sao Paulo.

Key Metrics

Products & Services of Truss Professional

Truss Professional offers a comprehensive portfolio of products and services, including Frizz zero, Deluxe prime, Net mask, Illuminatte oil, and Miracle shampoo.

Frizz zero
Shampoo

Controls frizz for smooth hair management

Deluxe prime
Conditioner

Enhances hair strength and shine effectively

Net mask
Treatment

Provides deep conditioning for damaged hair

Illuminatte oil
Styling

Adds shine and nourishment to hair styles

Miracle shampoo
Shampoo

Cleanses and repairs hair with advanced formulas

Ultra hydration conditioner
Conditioner

Offers intense moisture for dry hair types

Blond shampoo
Shampoo

Maintains and brightens blond hair color

Curly conditioner
Conditioner

Defines and hydrates curly hair textures

Investors in Truss Professional

Truss Professional has secured backing from 1 investor. Prominent investors backing the company include Boticário Group.

All
InvestorDescriptionFounded YearDomainLocation
Beauty and personal care products are manufactured by Boticário Group.
2010grupoboticario.com.brCuritiba, Brazil
Premium access

Investor details for Truss Professional

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of Truss Professional

2 dated milestones of Truss Professional across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Truss Professional is founded.
  2. Exit Acquired by Boticário Group.

Competitors of Truss Professional

Truss Professional has 3 listed competitors in our database. They include Brasil Cacau, Forever Liss and ANEETHUN.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
brcacau.com2011Sao Paulo, Brazil
Provides a range of hair care products and treatments.
foreverliss.com.br2012Sao Paulo, Brazil
Hair care products are sold through an internet-first brand.
aneethun.com1994Campinas, Brazil
Offers hair treatment, styling, and coloring products for salons and consumers.
Premium access

Detailed competitors of Truss Professional

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Truss Professional

The website of Truss Professional (trussprofessional.com) receives about 22.8K visits a month.

  • Monthly visits
    22.8K

    ▲ 70.3% vs previous month

Similar websites

Websites whose visitors overlap most with Truss Professional. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
lolavie.com
100%
#488,353View details
crownaffair.com
96%
134.9KView details
notyourmothers.com
96%
152K#250,328View details
paulmitchell.com
77%
224.9K#190,114View details
garnier.co.uk
garnier.co.uk
77%
#160,743–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 14 similar websites and full traffic analytics for Truss Professional

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 14 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • ✓
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • ✓
    Full access to every database India & global coverage, advanced filters and rich profile details
  • ✓
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Truss Professional

Premium access

Complete news archive for Truss Professional

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Truss Professional

Truss Professional was founded in 2015.

Truss Professional is headquartered in Sao Jose Do Rio Preto, Brazil. It is registered at Sao Jose Do Rio Preto, Sao Paulo, Brazil.

Truss was founded in 2015 in Sao Jose Do Rio Preto, Brazil. Operations are focused on the beauty sector, where hair care products are supplied for professional use. A range of treatments and styling solutions is offered through the domain trussprofessional.com. Distribution occurs primarily in the Brazilian market, with emphasis on quality formulations for salon applications. Geographic presence remains centered in the state of Sao Paulo.

Truss Professional's top competitors include Forever Liss, Brasil Cacau and ANEETHUN.

Truss Professional offers Frizz zero, Deluxe prime, Net mask, Illuminatte oil, and 4 more products and services.

Truss Professional has 1 investor. Key investors include Boticário Group.

Yes. Truss Professional was acquired by Boticário Group in November 2022.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available