About Truss Professional
Truss Professional is a Consumer company based in Sao Jose Do Rio Preto (Brazil) founded in 2015, and was acquired by Boticário Group in November 2022. Hair care products are supplied by Truss to professionals. Its website trussprofessional.com draws about 23 thousand monthly visits. Truss Professional offers products and services including Frizz zero, Deluxe prime, Net mask, Illuminatte oil, and Miracle shampoo. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Hair Care and Multi-Category. Its competitors include Brasil Cacau, Forever Liss and ANEETHUN.
Company details
Truss was founded in 2015 in Sao Jose Do Rio Preto, Brazil. Operations are focused on the beauty sector, where hair care products are supplied for professional use. A range of treatments and styling solutions is offered through the domain trussprofessional.com. Distribution occurs primarily in the Brazilian market, with emphasis on quality formulations for salon applications. Geographic presence remains centered in the state of Sao Paulo.
- Headquarters Sao Jose Do Rio Preto, Brazil
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Website trussprofessional.com
- Social Facebook Instagram
- Acquired by Boticário Group (Nov 2022)
- Investors
- Acquired byBoticário Group
(Nov 2022)
Products & Services of Truss Professional
Truss Professional offers a comprehensive portfolio of products and services, including Frizz zero, Deluxe prime, Net mask, Illuminatte oil, and Miracle shampoo.
Controls frizz for smooth hair management
Enhances hair strength and shine effectively
Provides deep conditioning for damaged hair
Adds shine and nourishment to hair styles
Cleanses and repairs hair with advanced formulas
Offers intense moisture for dry hair types
Maintains and brightens blond hair color
Defines and hydrates curly hair textures
Investors in Truss Professional
Truss Professional has secured backing from 1 investor. Prominent investors backing the company include Boticário Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Beauty and personal care products are manufactured by Boticário Group. | 2010 | grupoboticario.com.br | Curitiba, Brazil |
Investor details for Truss Professional
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Timeline of Truss Professional
2 dated milestones of Truss Professional across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Truss Professional is founded.
- Exit Acquired by Boticário Group.
Competitors of Truss Professional
Truss Professional has 3 listed competitors in our database. They include Brasil Cacau, Forever Liss and ANEETHUN.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| brcacau.com | 2011 | Sao Paulo, Brazil | Provides a range of hair care products and treatments. | |||
| foreverliss.com.br | 2012 | Sao Paulo, Brazil | Hair care products are sold through an internet-first brand. | |||
| aneethun.com | 1994 | Campinas, Brazil | Offers hair treatment, styling, and coloring products for salons and consumers. |
Detailed competitors of Truss Professional
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Web traffic of Truss Professional
The website of Truss Professional (trussprofessional.com) receives about 22.8K visits a month.
- Monthly visits22.8K
▲ 70.3% vs previous month
Websites whose visitors overlap most with Truss Professional. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| lolavie.com | 100% | #488,353 | View details | ||
| crownaffair.com | 96% | 134.9K | View details | ||
| notyourmothers.com | 96% | 152K | #250,328 | View details | |
| paulmitchell.com | 77% | 224.9K | #190,114 | View details | |
garnier.co.uk | garnier.co.uk | 77% | #160,743 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Truss Professional
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- 14 similar websites
- Audience overlap
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- Traffic by brand
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Related news about Truss Professional
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Frequently Asked Questions about Truss Professional
Truss Professional was founded in 2015.
Truss Professional is headquartered in Sao Jose Do Rio Preto, Brazil. It is registered at Sao Jose Do Rio Preto, Sao Paulo, Brazil.
Truss was founded in 2015 in Sao Jose Do Rio Preto, Brazil. Operations are focused on the beauty sector, where hair care products are supplied for professional use. A range of treatments and styling solutions is offered through the domain trussprofessional.com. Distribution occurs primarily in the Brazilian market, with emphasis on quality formulations for salon applications. Geographic presence remains centered in the state of Sao Paulo.
Truss Professional's top competitors include Forever Liss, Brasil Cacau and ANEETHUN.
Truss Professional offers Frizz zero, Deluxe prime, Net mask, Illuminatte oil, and 4 more products and services.
Truss Professional has 1 investor. Key investors include Boticário Group.
Yes. Truss Professional was acquired by Boticário Group in November 2022.

