About TrustedID
TrustedID is a company based in Palo Alto (United States) founded in 2005 was acquired by Equifax in July 2013. TrustedID has raised $10 million across 1 funding round from investors including Equifax, DFJ and Opus Capital. TrustedID has completed 2 acquisitions, including Reppler and Unsubscribe. TrustedID operates in a competitive market with competitors including BitGo, Riskified, Signifyd, Yoti and LifeLock, among others.
- Headquarter Palo Alto, United States
- SectorsTechnologyIndustrial Goods & Manufacturing Financial Services
- Website trustedid.com
- Social LinkedIn X
- Acquired by Equifax (Jul 2013)
- Legal Name Trustedid, Inc.
Funding Insights of TrustedID
TrustedID has successfully raised a total of $10M through 1 strategic funding round. The most recent funding activity was a Series B round of $10 million completed in October 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $10M
- Total Rounds 1
- Last Round Series B β $10M
- First Round $10M
(Oct 2007)
- Investors Count 2
All 1 funding rounds of TrustedID with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2007 | $10M | Series B | β | β |
3 investors in total: 3 institutional.
Investors in TrustedID
TrustedID has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Equifax, DFJ and Opus Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US focused VC firm | – | dfj.com | Menlo Park, United States | |
Early-stage funding is offered by Opus Capital for technology companies. | – | opuscapitalventures.com | San Mateo, United States | |
Credit score data is provided online for businesses and individuals. | 1899 | equifax.com | Atlanta, United States |
Investor details for TrustedID
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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Investments & Acquisitions by TrustedID
TrustedID has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Reppler and Unsubscribe.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Social reputation is monitored across networks for users. | reppler.com | Palo Alto, United States | 2010 | Jan 2012 | β’β’β’β’ | |
Email unsubscribe tools and services are provided to users. | unsubscribe.com | United States | 1998 | Nov 2011 | β’β’β’β’ |
Complete acquisition details for TrustedID
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of TrustedID
5 dated milestones of TrustedID across 8 years, from founding to its latest funding, stage changes and deals.
- Founded TrustedID is founded.
- Funding First funding round of $10.0M.
- Acquisition Acquires Unsubscribe.
- Acquisition Acquires Reppler.
- Exit Acquired by Equifax.
Competitors of TrustedID
TrustedID operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BitGo, Riskified, Signifyd, Yoti and LifeLock, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bitgo.com | 2013 | Palo Alto, United States | $170.5M | 166 | Crypto-based custody, trading, and lending services are provided to institutions. | |
| riskified.com | 2013 | New York, United States | $232.02M | 781 | AI-based fraud prevention for e-commerce payments is provided. | |
| signifyd.com | 2011 | Palo Alto, United States | $394.38M | 399 | Provider of fraud prevention and payment validation for online retailers | |
| yoti.com | 2014 | London, United Kingdom | $48.99M | 318 | Identity verification solutions are provided for multiple industries digitally. | |
| lifelock.com | 2005 | Tempe, United States | $192.07M | – | Identity theft is protected and prevented through cyber monitoring services. | |
| forter.com | 2013 | Tel Aviv, Israel | $525M | – | Cloud-based fraud prevention solutions are provided for businesses. | |
| hypr.com | 2014 | New York, United States | $130.65M | – | Passwordless multi-factor authentication and identity assurance solutions are provided. |
Detailed competitors of TrustedID
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of TrustedID
The website of TrustedID (trustedid.com) receives about 1.1K visits a month.
- Monthly visits1.1K
▼ 86.7% vs previous month
Websites whose visitors overlap most with TrustedID. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
aarpidprotection.com | aarpidprotection.com | 100% | – | – | β |
idtheftprotect.com | idtheftprotect.com | 77% | – | – | β |
debix.com | debix.com | 76% | – | – | β |
privacymatters.com | privacymatters.com | 75% | – | – | β |
| identityguard.com | 74% | – | #157,389 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 16 similar websites and full traffic analytics for TrustedID
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 16 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Trustedid
Complete news archive for TrustedID
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to TrustedID
10 companies that operate in the same segment as TrustedID (AI Core Platforms & Infrastructure), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
OpenAI is engaged in developing advanced artificial intelligence technologies. | 2015 | San Francisco, California, United States | USD 167.95 B | – | – | |
AI models and chatbots are offered for industry applications. | 2021 | San Francisco, California, United States | USD 66.81 B | – | – | |
Analytics and digital solutions for healthcare and banking are provided. | 1999 | New York, New York, United States | USD 10 M | USD 2.09 B | 59,500 | |
AI-powered graphical processing units and SoCs | 1993 | Santa Clara, California, United States | USD 5 M | USD 130.5 B | 36,000 | |
A platform for the AI community to collaborate and build. | 2016 | Paris, France | USD 399.91 M | – | – | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Machine learning model development and management solutions are provided. | 2017 | San Francisco, California, United States | USD 250 M | – | 150 | |
Provider of website, web & mobile application development, BI, and digital marketing services | 2007 | Jaipur, Rajasthan, India | USD 570.12 M | USD 102.68 M | 461 | |
AI-based robotic arms are developed for industrial automation tasks. | 2010 | San Francisco, California, United States | USD 123.02 M | – | – | |
Enterprise observability solutions are delivered via cloud and AI platforms. | 2008 | San Francisco, California, United States | USD 196.44 M | – | – |
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Frequently Asked Questions about TrustedID
TrustedID was founded in 2005 and raised its 1st funding round 2 years after it was founded.
TrustedID is headquartered in Palo Alto, United States. It is registered at Palo Alto, California, United States.
TrustedID is a funded company, having raised a total of $10M across 1 funding round to date. The company's 1st funding round was a Series B of $10M, raised on Oct 2007.
TrustedID was founded in 2005 in Palo Alto, United States, focusing on the identity protection sector. Solutions for detecting and preventing identity theft were provided to corporations, organizations, and government agencies through the IDEssentials product. Data breach response services were also included, with delivery occurring directly or via financial institutions and consumer brands. Acquisitions of Unsubscribe.com and Reppler.com took place in 2011, followed by acquisition by Equifax.
TrustedID has made 2 acquisitions, including Reppler, and Unsubscribe.
TrustedID has 3 investors. Key investors include Equifax, DFJ, and Opus Capital.
TrustedID operates through Trustedid, Inc..
Yes. TrustedID was acquired by Equifax in July 2013.

