TrusTrace

Coimbatore, India Founded: 2016 • Age: 10 yrs
Blockchain-based traceability and sustainability solutions for the fashion industry
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About TrusTrace

TrusTrace is a company based in Coimbatore (India) founded in 2016 by Hrishikesh Rajan, Shameek Ghosh, Madhava Venkatesh, and Saravanan Parisutham.. TrusTrace has raised $30 million across 5 funding rounds from investors including Zalando, Vinnova and Fashion For Good. TrusTrace offers products and services including Sustainable Supplier Management, Supply Chain Mapping, Swift Trace, and Real Time Trace. TrusTrace operates in a competitive market with competitors including Trimble, FourKites, Amber Road, Shippeo and ScanTrust, among others.

  • Headquarter Coimbatore, India
  • Founders Hrishikesh Rajan, Shameek Ghosh, Madhava Venkatesh, Saravanan Parisutham
  • Sectors
    Technology
    Retail Transportation, Automotive & Logistics
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Swin Technologies Private Limited
  • Date of Incorporation 26 Dec, 2016
  • Jurisdiction Coimbatore South, Tamil Nadu, India
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Retail → Fashion & Retail Innovation
Retail → Retail Technology & Automation
Retail → E-Commerce Technology & Services
Technology → Marketing, Adtech & Commerce Technology
Transportation, Automotive & Logistics → Supply Chain, Freight & Logistics
Key Metrics
  • Annual Revenue
    $1.66 M (USD)
    222.32
    as on Mar 31, 2022
  • Net Profit
    $109.7 K (USD)
    217.44
    as on Mar 31, 2022
  • EBITDA
    $190.82 K (USD)
    211.35
    as on Mar 31, 2022
  • Total Equity Funding
    $30 M (USD)

    in 5 rounds

  • Latest Funding Round
    $24 M (USD), Series B

    Jan 18, 2024

  • Investors
    Zalando

    & 6 more

  • Employee Count
    Employee Count
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Products & Services of TrusTrace

TrusTrace offers a comprehensive portfolio of products and services, including Sustainable Supplier Management, Supply Chain Mapping, Swift Trace, and Real Time Trace. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Unifies supplier data and reports for risk assessment and compliance.

Enables visualization and tracking of supply chain networks for transparency.

Offers product-backward traceability for compliance and risk mitigation.

Provides fiber-forward traceability to monitor supply chain activities.

People of TrusTrace
Headcount 50-200
Employee Profiles 63
Board Members and Advisors 7
Employee Profiles
People
Praveen R
Senior Software Engineer
People
Bharathi Sundaram
Engineering Manager
People
DEEPAK G M
Senior Software Engineer
People
Nitin k
Java Backend Developer

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Board Members and Advisors
people
Eva Karlsson
Advisor
people
Hadar Cars
Board Member
people
Rebecka Löthman Rydå
Board Member
people
Liselotte Engstam
Advisor

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Funding Insights of TrusTrace

TrusTrace has successfully raised a total of $30M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $24 million completed in January 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series B — $24.0M
  • First Round

    (25 Oct 2017)

  • Investors Count 7
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2024 Amount Series B - TrusTrace Valuation Circularity Capital
Oct, 2021 Amount Series A - TrusTrace Valuation Industrifonden , Fairpoint Capital
Jun, 2019 Amount Seed - TrusTrace Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in TrusTrace

TrusTrace has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Zalando, Vinnova and Fashion For Good. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity investments are directed toward small and medium-sized businesses.
Founded Year Domain Location
Investments in deep-tech, life sciences, and transformative tech are managed.
Founded Year Domain Location
B2B tech sectors focused early & growth stage VC fund
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by TrusTrace

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - TrusTrace

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Trustrace Comparisons

Employees
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Competitors of TrusTrace

TrusTrace operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Trimble, FourKites, Amber Road, Shippeo and ScanTrust, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based positioning solutions are offered for industrial sectors.
domain founded_year HQ Location
AI and web-based visibility solutions for supply chains are developed.
domain founded_year HQ Location
Cloud-based global trade management solutions are provided to enterprises.
domain founded_year HQ Location
SaaS-based road freight transportation management platform for carriers and shippers
domain founded_year HQ Location
Copy-proof QR codes are provided for counterfeiting protection.
domain founded_year HQ Location
M2M communication solutions for asset tracking and management are provided.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Trustrace

Frequently Asked Questions about TrusTrace

When was TrusTrace founded?

TrusTrace was founded in 2016 and raised its 1st funding round 1 year after it was founded.

Where is TrusTrace located?

TrusTrace is headquartered in Coimbatore, India. It is registered at Coimbatore, Tamil Nadu, India.

Who is the current CEO of TrusTrace?

Shameek Ghosh is the current CEO of TrusTrace. They have also founded this company.

Is TrusTrace a funded company?

TrusTrace is a funded company, having raised a total of $30M across 5 funding rounds to date.

What is the annual revenue of TrusTrace?

Annual revenue of TrusTrace is $1.66M as on Mar 31, 2022.

What does TrusTrace do?

TrusTrace was established in 2016 in Coimbatore, India, focusing on the fashion sector. Blockchain technology is utilized to offer traceability and sustainability solutions, including customer engagement tools such as point-of-sale systems and footprint information. Data management for suppliers is automated to address compliance, certifications, regulatory needs, marketing, and RFI requirements across global supply chains.

Who are the top competitors of TrusTrace?

TrusTrace's top competitors include Trimble, FourKites and ORBCOMM.

What products or services does TrusTrace offer?

TrusTrace offers Sustainable Supplier Management, Supply Chain Mapping, Swift Trace, and Real Time Trace.

Who are TrusTrace's investors?

TrusTrace has 7 investors. Key investors include Zalando, Vinnova, Fashion For Good, Circularity Capital, and Industrifonden.

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