About Union
Union is a company based in Edinburgh (United Kingdom) founded in 1996 was acquired by AKQA in June 2017. It operates as a Professional Services, and Managed Services. Union offers products and services including Integrated Marketing, Digital Marketing, and Data Analytics. Union operates in a competitive market with competitors including Townsquare Media, AKQA, Prophet, Tinuiti and Advantage Solutions, among others.
- Headquarter Edinburgh, United Kingdom
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Sectors
Business Services
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Email
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Phone
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Website
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Social
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- Legal Name The Union Advertising Agency Ltd
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Products & Services of Union
Union offers a comprehensive portfolio of products and services, including Integrated Marketing, Digital Marketing, and Data Analytics. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Integrated marketing strategies are developed for client success.
Digital marketing solutions are provided for online engagement.
Data analytics services are offered for marketing insights.
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Funding Insights of Union
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Union
Union has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include AKQA. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Integrated digital marketing campaigns are developed and executed across channels.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Union
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Union
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Union Comparisons
Competitors of Union
Union operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, AKQA, Prophet, Tinuiti and Advantage Solutions, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Media Company focused on radio broadcasting, live events, marketing solutions
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| domain | founded_year | HQ Location |
Integrated digital marketing campaigns are developed and executed across channels.
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| domain | founded_year | HQ Location |
Brand and marketing consulting solutions provider
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| domain | founded_year | HQ Location |
Digital marketing services including paid search and e-commerce are provided.
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| domain | founded_year | HQ Location |
Consumer packaged goods sales and digital marketing services are provided.
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| domain | founded_year | HQ Location |
Advertising and marketing services are delivered globally by Interpublic.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Union
When was Union founded?
Union was founded in 1996.
Where is Union located?
Union is headquartered in Edinburgh, United Kingdom. It is registered at Edinburgh, Scotland, United Kingdom.
What does Union do?
Union is established as an employee-owned integrated marketing agency based in Edinburgh, United Kingdom. Services are provided across various sectors including automotive, education, financial, health, and retail. Specialized units such as Union Direct, Union Digital, Union Connect, Union Data, and Union Insight are operated to deliver comprehensive solutions. Marketing strategies, digital content, data analytics, and brand activations are developed to address client challenges. A focus on insight, data, innovation, and creativity is maintained to effect change for clients and society.
Who are the top competitors of Union?
Union's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
What products or services does Union offer?
Union offers Integrated Marketing, Digital Marketing, and Data Analytics.
Who are Union's investors?
Union has 1 investor. Key investors include AKQA.
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