Universal Standard

New York, United States Founded: 2015 • Age: 11 yrs
Plus-size womens apparel is designed and sold by Universal Standard.
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About Universal Standard

Universal Standard is a company based in New York (United States) founded in 2015 by Alexandra Waldman and Polina Veksler.. Universal Standard has raised $14.03 million across 5 funding rounds from investors including Imaginary Ventures, Red Sea Ventures and Gwyneth Paltrow. The company has 7 employees as of December 31, 2020. Universal Standard has completed 1 acquisition, including Henning. Universal Standard operates in a competitive market with competitors including ELOQUII, CoEdition, Ritera, And Comfort and Alpine Parrot, among others.

  • Headquarter New York, United States
  • Employees 7 as on 31 Dec, 2020
  • Founders Alexandra Waldman, Polina Veksler
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Universal Standard Inc.
Operational Areas
Retail → Fashion & Retail Innovation
Retail → Consumer & Fashion Retail
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $14.03 M (USD)

    in 5 rounds

  • Latest Funding Round
    $9.93 M (USD), Series A

    Feb 23, 2018

  • Investors
  • Employee Count
    7

    as on Dec 31, 2020

  • Investments & Acquisitions
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People of Universal Standard
Headcount 10-50
Employee Profiles 15
Employee Profiles
People
Lillian Christiansen Bond
Senior Manager of CRM & Retention
People
Monica Mulloy
VIP Customer Service Manager
People
Stephanie Nelson
Senior Director of Operations
People
Ramon Martin
Chief Creative Officer (cco)

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Funding Insights of Universal Standard

Universal Standard has successfully raised a total of $14.03M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $9.93 million completed in February 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series A — $9.9M
  • First Round

    (30 Jun 2016)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2018 Amount Series A - Universal Standard Valuation Imaginary , Red Sea Ventures
Oct, 2017 Amount Seed - Universal Standard Valuation

investors

Aug, 2017 Amount Seed - Universal Standard Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Universal Standard

Universal Standard has secured backing from 3 investors, including venture fund and angel investors. Prominent investors backing the company include Imaginary Ventures, Red Sea Ventures and Gwyneth Paltrow. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Retail and technology startups are funded by Imaginary venture capital.
Founded Year Domain Location
Venture capital investment firm based out of USA
Founded Year Domain Location

Gwyneth Paltrow

Actress, entrepreneur, founder of Goop, occasional angel investor in wellness startups.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Universal Standard

Universal Standard has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Henning. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Brand of coats, jackets, pants, bottoms, sweaters, denim, and workwear
2019
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Universal Standard

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Universal Standard Comparisons

Employees
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Competitors of Universal Standard

Universal Standard operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ELOQUII, CoEdition, Ritera, And Comfort and Alpine Parrot, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multi-category fashion items for plus-size women are sold online.
domain founded_year HQ Location
Women's plus-sized apparel is sold via an online marketplace.
domain founded_year HQ Location
Provides fashionable plus-size apparel for women through online retail platform.
domain founded_year HQ Location
Operates a direct-to-consumer brand of plus-sized apparel for women.
domain founded_year HQ Location
Outdoor apparel for plus-sized women is offered via online platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Universal Standard

Frequently Asked Questions about Universal Standard

When was Universal Standard founded?

Universal Standard was founded in 2015 and raised its 1st funding round 1 year after it was founded.

Where is Universal Standard located?

Universal Standard is headquartered in New York, United States. It is registered at New York, New York, United States.

Who is the current CEO of Universal Standard?

Polina Veksler is the current CEO of Universal Standard. They have also founded this company.

Is Universal Standard a funded company?

Universal Standard is a funded company, having raised a total of $14.03M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Jun 30, 2016.

How many employees does Universal Standard have?

As of Dec 31, 2020, the latest employee count at Universal Standard is 7.

What does Universal Standard do?

Universal Standard was founded in 2015 in New York, United States, as a brand focused on plus-size apparel for women. Products such as dresses, tops, bottoms, coats, workwear, activewear, sweaters, tees, jeans, pants, leggings, skirts, and accessories are offered. Items are distributed through an online platform and company-owned stores within the apparel sector.

Who are the top competitors of Universal Standard?

Universal Standard's top competitors include ELOQUII, CoEdition and Alpine Parrot.

How many acquisitions has Universal Standard made?

Universal Standard has made 1 acquisition, including Henning.

Who are Universal Standard's investors?

Universal Standard has 3 investors. Key investors include Imaginary Ventures, Red Sea Ventures, and Gwyneth Paltrow.

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