About Universal Standard
Universal Standard is a company based in New York (United States) founded in 2015 by Alexandra Waldman and Polina Veksler.. Universal Standard has raised $14.03 million across 5 funding rounds from investors including Imaginary Ventures, Red Sea Ventures and Gwyneth Paltrow. The company has 7 employees as of December 31, 2020. Universal Standard has completed 1 acquisition, including Henning. Universal Standard operates in a competitive market with competitors including ELOQUII, CoEdition, Ritera, And Comfort and Alpine Parrot, among others.
- Headquarter New York, United States
- Employees 7 as on 31 Dec, 2020
- Founders Alexandra Waldman, Polina Veksler
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Universal Standard Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$14.03 M (USD)
in 5 rounds
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Latest Funding Round
$9.93 M (USD), Series A
Feb 23, 2018
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Investors
Imaginary Ventures
& 2 more
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Employee Count
7
as on Dec 31, 2020
- Investments & Acquisitions
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Funding Insights of Universal Standard
Universal Standard has successfully raised a total of $14.03M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $9.93 million completed in February 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series A — $9.9M
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First Round
First Round
(30 Jun 2016)
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2018 | Amount | Series A - Universal Standard | Valuation | Imaginary , Red Sea Ventures |
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| Oct, 2017 | Amount | Seed - Universal Standard | Valuation |
investors |
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| Aug, 2017 | Amount | Seed - Universal Standard | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Universal Standard
Universal Standard has secured backing from 3 investors, including venture fund and angel investors. Prominent investors backing the company include Imaginary Ventures, Red Sea Ventures and Gwyneth Paltrow. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Retail and technology startups are funded by Imaginary venture capital.
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Founded Year | Domain | Location | |
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Venture capital investment firm based out of USA
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Founded Year | Domain | Location | |
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GP
Gwyneth Paltrow |
Actress, entrepreneur, founder of Goop, occasional angel investor in wellness startups.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Universal Standard
Universal Standard has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Henning. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Brand of coats, jackets, pants, bottoms, sweaters, denim, and workwear
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2019 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Universal Standard
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Universal Standard Comparisons
Competitors of Universal Standard
Universal Standard operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ELOQUII, CoEdition, Ritera, And Comfort and Alpine Parrot, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multi-category fashion items for plus-size women are sold online.
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| domain | founded_year | HQ Location |
Women's plus-sized apparel is sold via an online marketplace.
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| domain | founded_year | HQ Location |
Provides fashionable plus-size apparel for women through online retail platform.
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| domain | founded_year | HQ Location |
Operates a direct-to-consumer brand of plus-sized apparel for women.
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| domain | founded_year | HQ Location |
Outdoor apparel for plus-sized women is offered via online platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Universal Standard
Frequently Asked Questions about Universal Standard
When was Universal Standard founded?
Universal Standard was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Where is Universal Standard located?
Universal Standard is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Universal Standard?
Polina Veksler is the current CEO of Universal Standard. They have also founded this company.
Is Universal Standard a funded company?
Universal Standard is a funded company, having raised a total of $14.03M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Jun 30, 2016.
How many employees does Universal Standard have?
As of Dec 31, 2020, the latest employee count at Universal Standard is 7.
What does Universal Standard do?
Universal Standard was founded in 2015 in New York, United States, as a brand focused on plus-size apparel for women. Products such as dresses, tops, bottoms, coats, workwear, activewear, sweaters, tees, jeans, pants, leggings, skirts, and accessories are offered. Items are distributed through an online platform and company-owned stores within the apparel sector.
Who are the top competitors of Universal Standard?
Universal Standard's top competitors include ELOQUII, CoEdition and Alpine Parrot.
How many acquisitions has Universal Standard made?
Universal Standard has made 1 acquisition, including Henning.
Who are Universal Standard's investors?
Universal Standard has 3 investors. Key investors include Imaginary Ventures, Red Sea Ventures, and Gwyneth Paltrow.
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