About Uponit
Uponit is a Media & Entertainment company based in Tel Aviv (Israel) founded in 2015, and was acquired by Blockthrough in January 2020. AdBlock add-ons are detected in real time for publishers. Uponit has raised $2.3 million across 1 funding round from investors including Blockthrough, JVP and KDC Media Fund. Its focus areas include Enterprise Applications, AdTech and Ad Blocker.
Company details
Uponit was founded in 2015 in Tel Aviv, Israel, within the ad technology sector. A cloud-based solution is provided to identify AdBlock add-ons in real time, enabling publishers to bypass blockers and address lost revenue from ad-blocked traffic. Notifications are sent to website enterprises, allowing appropriate actions to recover affected users. Operations focus on metamorphic techniques for detection across online platforms.
- Headquarters Tel Aviv, Israel
- Stage Acquired
- SectorsMedia & Entertainment
- Email••••••••
- Website uponit.com
- Social LinkedIn X Facebook
- Acquired by Blockthrough (Jan 2020)
- Total Equity Funding$2.3M (USD)
in 1 rounds
- Latest Funding Round$2.3M (USD), Seed
Feb 2017
- InvestorsBlockthrough
& 2 more
- Acquired byBlockthrough
(Jan 2020)
Funding Insights of Uponit
Uponit has successfully raised a total of $2.3M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.3 million completed in February 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.3M
- Total Rounds 1
- Last Round Seed — $2.3M
- First Round $2.3M
(Feb 2017)
- Investors Count 2
All 1 funding rounds of Uponit with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2017 | $2.3M | Seed | – | JVP |
3 investors in total: 3 institutional.
Investors in Uponit
Uponit has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Blockthrough, JVP and KDC Media Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage venture capital investments are made by JVP in Israel. | jvpvc.com | Jerusalem, Israel | ||
| kdc.fund | ||||
Ad blocker evasion technology is supplied to online publishers. | 2016 | blockthrough.com | Toronto, Canada |
Investor details for Uponit
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Uponit
5 people are tracked at Uponit (3 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Gal Glikman | CEO | Leadership |
Edan Bedrik | Co-Founder & VP R&D | Leadership |
Ailon Sabag | Co-Founder & CTO | Leadership |
Natan Chapnik | Business Development Via Mobium Me | Team |
Adam Smith | Business Development Manager | Team |
Complete people profiles for Uponit
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Uponit
3 dated milestones of Uponit across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Uponit is founded.
- Funding First funding round of $2.3M.
- Exit Acquired by Blockthrough.
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Frequently Asked Questions about Uponit
Uponit was founded in 2015 and raised its 1st funding round 2 years after it was founded.
Uponit is headquartered in Tel Aviv, Israel.
Uponit is a funded company, having raised a total of $2.3M across 1 funding round to date. The company's 1st funding round was a Seed of $2.3M, raised on Feb 2017.
Uponit was founded in 2015 in Tel Aviv, Israel, within the ad technology sector. A cloud-based solution is provided to identify AdBlock add-ons in real time, enabling publishers to bypass blockers and address lost revenue from ad-blocked traffic. Notifications are sent to website enterprises, allowing appropriate actions to recover affected users. Operations focus on metamorphic techniques for detection across online platforms.
Uponit has 3 investors. Key investors include Blockthrough, JVP, and KDC Media Fund.
Yes. Uponit was acquired by Blockthrough in January 2020.