Vision Direct

Bellevue, United States Founded: 2000 • Age: 26 yrs Acquired By Drugstore.com
Contact lenses and eye care accessories are retailed online.

About Vision Direct

Vision Direct is a Retail company based in Bellevue (United States) founded in 2000, and was acquired by Drugstore.com in November 2003. Contact lenses and eye care accessories are retailed online. Vision Direct offers products and services including Contact Lenses, Contact Lens Solutions, Eye Drops, and Daily Disposable Contacts. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Accessories. Its legal entity is Walgreen Co. Its competitors include GlassesUSA, Lensabl and EyeBuyDirect; 2 of its 3 listed competitors have raised funding.

Company details

Vision Direct is an online retailer for contact lenses and eye care accessories. They sell contact lenses from daily wear to extended-wear, disposables, specialty contact lenses, colored contacts etc from various brands like Acuvue, Bausch Lomb, CIBA Vision etc. In the eye care accessories, they sell eye drops, solutions, lens cases, reading glasses etc. Vision Direct was acquired by drugstore.com in 2003 and then with the acquisition of drugstore it became part of Walgreens group of companies.

Key Metrics

Products & Services of Vision Direct

Vision Direct offers a comprehensive portfolio of products and services, including Contact Lenses, Contact Lens Solutions, Eye Drops, and Daily Disposable Contacts.

Contact Lenses
Eye Care

Vision correction products available in various types for daily use.

Contact Lens Solutions
Eye Care Accessories

Cleaning and storage solutions for maintaining lens hygiene.

Eye Drops
Eye Health Supplements

Products for eye lubrication and health support.

Daily Disposable Contacts
Disposable Products

Single-use lenses designed for convenient daily replacement.

Investors in Vision Direct

Vision Direct has secured backing from 1 investor. Prominent investors backing the company include Drugstore.com.

All
InvestorDescriptionFounded YearDomainLocation
Medical products and prescriptions are sold online by Drugstore.com.
1998drugstore.comBellevue, United States
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Investor details for Vision Direct

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  • Round participation
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Timeline of Vision Direct

2 dated milestones of Vision Direct across 3 years, from founding to its latest funding, stage changes and deals.

  1. Founded Vision Direct is founded.
  2. Exit Acquired by Drugstore.com.

Competitors of Vision Direct

Vision Direct has 3 listed competitors in our database, 2 of them funded. They include GlassesUSA, Lensabl and EyeBuyDirect.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
glassesusa.com2008New York, United States$57.5M
Eyewear including eyeglasses, sunglasses, and contacts is retailed online.
lensabl.com2015Los Angeles, United States$5.42M15
Prescription lenses and frames are retailed online with customization options.
eyebuydirect.com2005Los Angeles, United States11
Online store selling prescription eyewear
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Detailed competitors of Vision Direct

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

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Web traffic of Vision Direct

The website of Vision Direct (visiondirect.com) receives about 2.8K visits a month.

  • Monthly visits
    2.8K

    ▲ 317.4% vs previous month

Similar websites

Websites whose visitors overlap most with Vision Direct. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
1800contacts.com
100%
4.4M#14,522View details
lens.com
lens.com
100%
#112,992–
aclens.com
100%
View details
lensdiscounters.com
lensdiscounters.com
100%
–
coastalcontacts.com
coastalcontacts.com
100%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 24 similar websites and full traffic analytics for Vision Direct

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 24 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Fashion & Lifestyle E-Commerce

2 companies that operate in the same segment as Vision Direct (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M887
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Frequently Asked Questions about Vision Direct

Vision Direct was founded in 2000.

Vision Direct is headquartered in Bellevue, United States. It is registered at Bellevue, Washington, United States.

Vision Direct is an online retailer for contact lenses and eye care accessories. They sell contact lenses from daily wear to extended-wear, disposables, specialty contact lenses, colored contacts etc from various brands like Acuvue, Bausch Lomb, CIBA Vision etc. In the eye care accessories, they sell eye drops, solutions, lens cases, reading glasses etc. Vision Direct was acquired by drugstore.com in 2003 and then with the acquisition of drugstore it became part of Walgreens group of companies.

Vision Direct's top competitors include GlassesUSA, Lensabl and EyeBuyDirect.

Vision Direct offers Contact Lenses, Contact Lens Solutions, Eye Drops, and Daily Disposable Contacts.

Vision Direct has 1 investor. Key investors include Drugstore.com.

Vision Direct operates through Walgreen Co..

Yes. Vision Direct was acquired by Drugstore.com in November 2003.

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