Vitamin Shoppe

North Bergen, United States Founded: 1977 • Age: 49 yrs Acquired By Kingswood Capital
Chain of pharmacies

About Vitamin Shoppe

Vitamin Shoppe is a company based in North Bergen (United States) founded in 1977 was acquired by Kingswood Capital in April 2025.. Vitamin Shoppe has completed 2 acquisitions, including Nutriforce Nutrition and Super Supplements.

  • Headquarter North Bergen, United States
  • Stage Public
  • Sectors
    Healthcare
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Healthcare → Pharmaceuticals & Therapeutics
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
    $700 K (USD), Grant

    Jun 25, 2019

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    Kingswood Capital

    & 2 more

    (Apr 16, 2025)

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People of Vitamin Shoppe
Headcount 1000-5000
Employee Profiles 164
Board Members and Advisors 15
Employee Profiles
People
Douglas Blake
Project Manager, Store Systems
People
Mike Forbes
Chief Strategy Officer & Executive Vice President
People
Lisa Lovello
Ecommerce & Mobile Specialist
People
Jordan Miller
Senior Manager, Strategic Sourcing

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Board Members and Advisors
people
Josh Burris
Advisory Board Member

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Funding Insights of Vitamin Shoppe

  • Total Funding
  • Total Rounds 1
  • Last Round Grant — $700,000
  • First Round

    (25 Jun 2019)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2019 Amount Grant - Vitamin Shoppe Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Vitamin Shoppe

Vitamin Shoppe has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Franchise Group, Kingswood Capital and Performance Improvement Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
-
Founded Year Domain Location
Private equity firm focused on multiple sectors
Founded Year Domain Location
Technology advisory services are provided for private equity firms.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Vitamin Shoppe

Vitamin Shoppe has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Nutriforce Nutrition and Super Supplements. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Custom manufacturing and private labeling of nutraceutical supplements are provided.
2001
Nutritional supplements are distributed by the company since 1995.
1995
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Vitamin Shoppe

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Vitamin Shoppe Comparisons

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Competitors of Vitamin Shoppe

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Vitamin Shoppe

Frequently Asked Questions about Vitamin Shoppe

When was Vitamin Shoppe founded?

Vitamin Shoppe was founded in 1977 and raised its 1st funding round 42 years after it was founded.

Where is Vitamin Shoppe located?

Vitamin Shoppe is headquartered in North Bergen, United States. It is registered at North Bergen, New Jersey, United States.

What does Vitamin Shoppe do?

The company was established in 1977 in North Bergen, United States, within the retail pharmacy sector. Operations focus on distributing vitamins, supplements, and related health items through a network of physical locations across the country. Online services are also offered via the domain vitaminshoppe.com, supporting customer access to products and information. Emphasis is placed on wellness and nutritional offerings in the consumer goods industry.

How many acquisitions has Vitamin Shoppe made?

Vitamin Shoppe has made 2 acquisitions, including Nutriforce Nutrition, and Super Supplements.

Who are Vitamin Shoppe's investors?

Vitamin Shoppe has 4 investors. Key investors include Franchise Group, Kingswood Capital, Performance Improvement Partners, and Irving Place Capital.

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