About Vurb
Vurb is a Travel & Hospitality company based in San Francisco (United States) founded in 2011, and was acquired by Snapchat in August 2016. Online platform for getting personalized recommendations from local experts. It operates in the Travel & Hospitality and Media & Entertainment sectors. Vurb has raised $16.38 million across 4 funding rounds from investors including Salesforce, Tencent and Snapchat. Vurb offers products and services including Vurb App, Vurb Cards, and Decks. Its focus areas include Consumer, Social Platforms, Interest Based and Travel. Its competitors include Thatch, Atlas Obscura and Alike; 2 of its 3 listed competitors have raised funding.
Company details
Vurb was founded in 2011 in San Francisco, United States, as an online platform in the travel and recommendation technology sector. Personalized suggestions from local experts are provided to users, enabling the discovery of travel information, places, food, movies, and other interests aligned with individual preferences. Operations focus on connecting travelers with expert insights for informed decision-making across various categories.
- Total Equity Funding$16.38M (USD)
in 4 rounds
- Latest Funding Round$2M (USD), Series A
Aug 2015
- InvestorsSalesforce
& 13 more
- Acquired bySnapchat
(Aug 2016)
Products & Services of Vurb
Vurb offers a comprehensive portfolio of products and services, including Vurb App, Vurb Cards, and Decks.
Mobile app for discovering and saving local activities and recommendations.
Interactive cards providing personalized suggestions and direct actions.
Dynamic lists for curating and sharing user recommendations and plans.
Funding Insights of Vurb
Vurb has successfully raised a total of $16.38M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $2 million completed in August 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $16.38M
- Total Rounds 4
- Last Round Series A β $2M
- First Round $1.5M
(Feb 2013)
- Investors Count 13
All 4 funding rounds of Vurb with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2015 | $2M | Series A | β | β | |
| Aug 2014 | $12.83M | Series A | β | Redpoint Ventures | |
| May 2014 | $50,000 | Seed | β | β | |
| Feb 2013 | $1.5M | Seed | β | CRV, DCVC |
14 investors in total: 12 institutional and 2 angel.
Investors in Vurb
Vurb has secured backing from 14 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Salesforce, Tencent and Snapchat.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Redpoint Ventures is engaged in venture capital investments. | redpoint.com | Woodside, United States | ||
CRV is recognized as a venture capital firm investing in technology startups. | crv.com | Palo Alto, United States | ||
Early-stage tech-focused VC firm investing primarily in the US | tuesday.vc | San Francisco, United States | ||
Venture capital firm investing in life science and biotechnology sectors | 1980 | atlasventure.com | Cambridge, United States | |
Venture capital firm focused on multiple sectors | dcvc.com | Palo Alto, United States | ||
Venture capital firm investing in early-stage companies across fintech, healthcare, and multiple sectors | susaventures.com | San Francisco, United States | ||
A venture firm based in San Francisco and New York, investments are made in technology companies. | caffeinatedcapital.com | San Francisco, United States | ||
Value-added internet, mobile, and telecom services are provided in China. | 1998 | tencent.com | Shenzhen, China | |
Cloud-based CRM and collaboration solutions are provided for enterprises. | 1999 | salesforce.com | San Francisco, United States | |
Various courses and degrees across diversified streams are offered. | 1876 | stanford.edu | United States |
Investor details for Vurb
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Vurb
568 people are tracked at Vurb (131 in leadership, 7 in board & advisors, 430 in team).
| Name | Role | Group |
|---|---|---|
Derek Andersen | CFO | Leadership |
Doug Hott | VP, Finance | Leadership |
Rebecca Morrow | Chief Accounting Officer And Controller | Leadership |
Julie Henderson | Chief Communications Officer | Leadership |
Jonathon Locascio | Vice President Of Tax And Treasury | Leadership |
MacKenzie Devine | Head Of Brand Management | Leadership |
Valentina Culatti | Global Director Creative Strategy And Sponsored Production | Leadership |
Samer Lahoud | Head Of Creative Strategy, MENA | Leadership |
Evan Spiegel | Co-Founder & CEO | Leadership |
Manish Malik | Head Of Content Engineering | Leadership |
Gina Colburn | Senior Finance Business Partner | Leadership |
Mariam Ali | Senior Client Partner - CPG & Beauty | Leadership |
Ajit Mohan | President, APAC | Leadership |
Kajal S. | Chief Of Staff, Speechwriting, And Executive And Internal Communications | Leadership |
Ronan Harris | President EMEA | Leadership |
Susan August | Vice President, Total Rewards | Leadership |
Pam Greer | Senior Director, Insights/analytics & People Services | Leadership |
Chrissie McGoldrick | Head Of Communications, UK | Leadership |
Natasha Brack | Director, Communications, APAC | Leadership |
Mike McDonald | Head Of Talent Acquisition | Leadership |
548 more people are available in the full profile.
Complete people profiles for Vurb
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Timeline of Vurb
4 dated milestones of Vurb across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Vurb is founded.
- Funding First funding round of $1.5M.
- Funding Latest funding round, Series A, of $2.0M.
- Exit Acquired by Snapchat.
Competitors of Vurb
Vurb has 3 listed competitors in our database, 2 of them funded. They include Thatch, Atlas Obscura and Alike.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thatch.co | 2018 | San Francisco, United States | $3M | Online platform for travelers to discover & share travel stories | ||
| atlasobscura.com | 2009 | New York, United States | $37.95M | Unconventional places are documented and shared via user-generated content. | ||
| alike.io | 2015 | Cambridge, United States | Wearable devices facilitate connections between nearby users with matching interests. |
Detailed competitors of Vurb
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Vurb
The website of Vurb (vurb.com) receives about 1.2K visits a month.
- Monthly visits1.2K
▲ 112.5% vs previous month
Websites whose visitors overlap most with Vurb. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| cloudsurfing.com | 100% | View details | |||
shelf.com | shelf.com | 100% | β | ||
boomerangcommerce.com | boomerangcommerce.com | 60% | β | ||
| bridj.com | 60% | View details | |||
| futurebrand.com | 60% | #649,544 | View details | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 7 similar websites and full traffic analytics for Vurb
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Online Travel
3 companies that operate in the same segment as Vurb (Online Travel) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Corporate travel and expense management are facilitated through SaaS platform. | 2015 | Palo Alto, California, United States | USD 1.58 B | USD 3.52 M | 847 | |
Spend management and accounts payable solutions are delivered to businesses. | 2019 | New York, New York, United States | USD 5.07 B | 6,209 | ||
Multiple travel services are booked via an app-based platform. | 1999 | Miami, Florida, United States | USD 331.37 M | 5,191 |
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Related news about Vurb
Complete news archive for Vurb
Full article history, source details, and older brand coverage require an active premium plan.
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- Brand-specific news history
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Frequently Asked Questions about Vurb
Vurb was founded in 2011 and raised its 1st funding round 2 years after it was founded.
Vurb is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Vurb is a funded company, having raised a total of $16.38M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Feb 2013.
Vurb was founded in 2011 in San Francisco, United States, as an online platform in the travel and recommendation technology sector. Personalized suggestions from local experts are provided to users, enabling the discovery of travel information, places, food, movies, and other interests aligned with individual preferences. Operations focus on connecting travelers with expert insights for informed decision-making across various categories.
Vurb's top competitors include Atlas Obscura, Thatch and Alike.
Vurb offers Vurb App, Vurb Cards, and Decks.
Vurb has 14 investors. Key investors include Salesforce, Tencent, Snapchat, TechCrunch+, and Leland Stanford Junior University.
Yes. Vurb was acquired by Snapchat in August 2016.

