About Wadi
Wadi is a Retail company based in Dubai (United Arab Emirates) founded in 2015, and was acquired by Majid Al Futtaim in May 2019. Online horizontal marketplace is operated for Middle Eastern countries. Wadi has raised $97 million across 2 funding rounds from investors including Majid Al Futtaim and Al Tayyar Travel Group. Its Indian entity Wadi Infotech Private Limited reported revenue of βΉ13.92 Cr. Its focus areas include Horizontal E-Commerce and Marketplace. Its competitors include noon, Yallamarket and Phygicart; 2 of its 3 listed competitors have raised funding.
Company details
Wadi is an online horizontal marketplace focusing mainly on middle eastern countries. Part of MEIG - a JV of Rocket Internet and South Africa based telecom company MTN. Offers users a variety of products under different categories such as fashion, electronics, home kitchen , auto spares and parts and many other. Vendors and local merchants can also enroll on the platform and sell their products online. Offers free delivery and warehouse management solutions to sellers on the platform. Operational in UAE and Saudi Arabia as of Feb 16. Raised 67M in series A funding led by Al Tayyar Travel Groupbased out of Saudi Arabia
- Headquarters Dubai, United Arab Emirates
- Stage Acquired
- SectorsRetail
- Website wadi.com
- Social LinkedIn X Facebook
- Acquired by Majid Al Futtaim (May 2019)
- Legal Name Wadi Infotech Private Limited
- Date of Incorporation 17 Aug, 2017
- Jurisdiction New Delhi, Delhi, India
- Indian entity revenue₹13.92 Cr
FY 2019 · +232% YoY
- Indian entity net profit₹27.6 Lakh
FY 2019 · 2% margin
- Indian entity EBITDA₹37.7 Lakh
FY 2019 · 3% margin
- Total Equity Funding$97M (USD)
in 2 rounds
- Latest Funding Round$30M (USD), Series B
Oct 2018
- InvestorsMajid Al Futtaim
& 1 more
- Acquired byMajid Al Futtaim
(May 2019)
Associated legal entities of Wadi
Wadi operates through Wadi Infotech Private Limited (strike off). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2019) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Wadi Infotech Private Limited CIN U72501DL2017PTC322235 | Strike Off | 17 Aug 2017 | New Delhi, Delhi | ₹13.9 Cr | 16 | 2 | View details |
Funding Insights of Wadi
Wadi has successfully raised a total of $97M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $30 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $97M
- Total Rounds 2
- Last Round Series B β $30M
- First Round $67M
(Feb 2016)
- Investors Count 2
All 2 funding rounds of Wadi with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2018 | $30M | Series B | β | Majid Al Futtaim | β |
| Feb 2016 | $67M | Series A | β | Al Tayyar Travel Group | β |
2 investors in total: 2 institutional.
Investors in Wadi
Wadi has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Majid Al Futtaim and Al Tayyar Travel Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Operates retail store of consumer goods | 1992 | majidalfuttaim.com | Dubai, United Arab Emirates | |
Local radio broadcasting and digital media services are provided. | 1980 | altayyargroup.com | Riyadh, Saudi Arabia |
Investor details for Wadi
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Board of directors of Wadi Infotech Private Limited (Wadi)
Wadi Infotech Private Limited is the primary company behind Wadi. The board of Wadi Infotech Private Limited currently have 2 directors; the longest-serving is Sundeep Singh Sahni, appointed in 2019. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Sundeep Singh Sahni DIN 08008479 | Director | 12 Mar 2019 | 7 yrs 7 mo | Wadi Infotech Private Limited |
| Vishal Singh DIN 08407720 | Director | 20 Jul 2019 | 7 yrs 3 mo | Wadi Infotech Private Limited |
Financials of Wadi
Figures of Wadi Infotech Private Limited, the primary company behind Wadi, for FY 2019. Revenue was ₹13.92 Cr (+232% year on year). Net profit was ₹27.6 Lakh (2% margin). EBITDA was ₹37.7 Lakh (3% margin).
- ₹13.92 CrRevenue · FY 2019 · +232% YoY
- ₹27.6 LakhNet profit · 2% margin
- ₹37.7 LakhEBITDA · 3% margin
- ₹1 LakhPaid-up capital
- 16Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Wadi Infotech Private Limited are on its company page.
Detailed financial statements for Wadi
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Wadi
4 dated milestones of Wadi across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Wadi is founded.
- Funding First funding round of $67.0M.
- Funding Latest funding round, Series B, of $30.0M.
- Exit Acquired by Majid Al Futtaim.
Competitors of Wadi
Wadi has 3 listed competitors in our database, 2 of them funded. They include noon, Yallamarket and Phygicart.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| noon.com | 2016 | Dubai, United Arab Emirates | Multi-category consumer products are sold via an online marketplace platform. | |||
| yalla-market.com | 2021 | Dubai, United Arab Emirates | $10.5M | Multi-category grocery products are offered via an online platform. | ||
| phygicart.com | 2016 | Dubai, United Arab Emirates | $14.5M | 40 | Multi-category products are sold via an online marketplace. |
Detailed competitors of Wadi
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Top companies in Marketplaces & General E-Commerce
2 companies that operate in the same segment as Wadi (Marketplaces & General E-Commerce) in United Arab Emirates, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Rides and deliveries are facilitated via a mobile app platform. | 2012 | Dubai, Dubai, United Arab Emirates | USD 771.7 M | 6,360 | ||
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | 4,683 |
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Related news about Wadi
Complete news archive for Wadi
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Frequently Asked Questions about Wadi
Wadi was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Wadi is headquartered in Dubai, United Arab Emirates. It is registered at Dubai, Dubai, United Arab Emirates.
Wadi is a funded company, having raised a total of $97M across 2 funding rounds to date. The company's 1st funding round was a Series A of $67M, raised on Feb 2016.
The primary company behind Wadi, Wadi Infotech Private Limited, reported revenue of βΉ13.92 Cr for FY 2019, up 232% year on year.
Wadi is an online horizontal marketplace focusing mainly on middle eastern countries. Part of MEIG - a JV of Rocket Internet and South Africa based telecom company MTN. Offers users a variety of products under different categories such as fashion, electronics, home kitchen , auto spares and parts and many other. Vendors and local merchants can also enroll on the platform and sell their products online. Offers free delivery and warehouse management solutions to sellers on the platform. Operational in UAE and Saudi Arabia as of Feb 16. Raised 67M in series A funding led by Al Tayyar Travel Groupbased out of Saudi Arabia.
Wadi's top competitors include noon, Phygicart and Yallamarket.
Wadi has 2 investors. Key investors include Majid Al Futtaim, and Al Tayyar Travel Group.
Wadi operates through Wadi Infotech Private Limited.
Yes. Wadi was acquired by Majid Al Futtaim in May 2019.
The legal entities of Wadi currently have 2 directors, including Sundeep Singh Sahni, Vishal Singh.

