Wagr

Bengaluru, India Founded: 2016 • Age: 10 yrs Minicorn Acquired By Fredun Group
App based pet care platform supporting pet parents offering products and services

About Wagr

Wagr is a Consumer company based in Bengaluru (India) founded in 2016 by Siddharth Darbha, Ajith Kochery, and Advaith Mohan, and was acquired by Fredun Group in October 2025. App based pet care platform supporting pet parents offering products and services. It operates in the Consumer, Healthcare, and Business Services sectors. Wagr has raised $968.62 thousand across 6 funding rounds from investors including IvyCap Ventures, Fredun Group and Axilor Ventures. Wagr was last valued at $3.75 million in November 2021. Its chief executive, as recorded, is Siddharth Darbha. Its Indian entity Mobiusworks Private Limited reported revenue of β‚Ή52.9 Lakh. Its focus areas include HealthTech, Veterinary HealthTech, Digital Health and Veterinary Services. Its competitors include Supertails, JUSTDOGS and PetSutra; 3 of its 3 listed competitors have raised funding.

Company details

Founded in 2016 in Bengaluru, India, an app-based pet care platform is maintained to support pet owners. Personalized advice is delivered through an AI chatbot tailored to pets needs. Veterinary consultations are facilitated via Wagr Care with experienced professionals. Purchases of toys, furniture, grooming supplies, and food are enabled through Wagr Shop. Educational resources on pet parenting are provided by Wagr Grow, including guides and articles.

  • Headquarters Bengaluru, India
  • Founders Siddharth Darbha, Ajith Kochery, Advaith Mohan
  • Stage Acquired
  • Sectors
    Consumer
    Healthcare Business Services
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website wagr.ai
  • Social LinkedIn X Facebook
  • Acquired by Fredun Group (Oct 2025)
  • Legal Name Mobiusworks Private Limited
  • Date of Incorporation 28 Apr, 2016
  • Jurisdiction Bangalore, Karnataka, India
Key Metrics
  • Annual Revenue
    ₹52.9 Lakh

    FY 2023 · +3441% YoY

  • Net Loss
    -₹2.57 Cr

    FY 2023 · -486% margin

  • EBITDA
    -₹2.57 Cr

    FY 2023 · -485% margin

  • Total Equity Funding
    $968.62K (USD)

    in 6 rounds

  • Latest Funding Round
    $698.89K (USD), Seed

    Nov 2021

  • Investors
  • Acquired by
    Fredun Group

    (Oct 2025)

Funding Insights of Wagr

Wagr has successfully raised a total of $968.62K across 6 strategic funding rounds. The most recent funding activity was a Seed round of $698.89 thousand completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $968,624
  • Total Rounds 6
  • Last Round Seed β€” $698,885
  • Investors Count 77

All 6 funding rounds of Wagr with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2021$698,885Seed$3.75MInflection Point Ventures
Nov 2020$147,227Seed$1.69MKibo Capital Partners
Aug 2020$40,420Seed$β€’β€’β€’β€’β€’Dzongri Traders
Jan 2020$54,003Seed$β€’β€’β€’β€’β€’Bloom Ventures, Dzongri Traders
Sep 2017$28,089Angel Round$β€’β€’β€’β€’β€’Deepak Demiwal
Jun 2016Seed–Axilor Ventures
–
Valuation history
DateValuationStage
Nov 2021$3.75Mβ€’β€’β€’β€’β€’β€’β€’β€’
Nov 2020$1.69Mβ€’β€’β€’β€’β€’β€’β€’β€’
Aug 2020$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Jan 2020$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Wagr

Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.

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Last known valuation $3.75M (Nov 2021). 78 investors in total: 13 institutional and 65 angel.

Investors in Wagr

Wagr has secured backing from 78 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include IvyCap Ventures, Fredun Group and Axilor Ventures.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Investments are made in early-stage tech startups across sectors.
ipventures.inGurugram, India
Venture capital investments in startups from leading Indian institutions across various sectors.
2011ivycapventures.comMumbai, India
Tech startups are funded by a group of angel investors.
stanfordangels.co.inMumbai, India
PE firm investing in Africa
kibo-capital.comEbene City, Mauritius
Consulting, advising, and angel investment services are provided.
bloomventures.comAustin, United States
Investments are directed toward healthcare, automobile, and consumer sectors.
smartbizinvest.com
Private equity firm focused on multiple sectors
Bengaluru, India
Venture capital firm investing in early-stage startups in technology sectors.
2014axilor.comBengaluru, India
Trusteeship services are provided in the financial sector since 2015.
2015beacontrustee.co.inMumbai, India
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Investor details for Wagr

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Board of directors of Mobiusworks Private Limited (Wagr)

Mobiusworks Private Limited is the primary company behind Wagr. The board of Mobiusworks Private Limited currently have 2 directors; the longest-serving is Siddharth Darbha, appointed in 2016. 1 earlier director has ceased.

DirectorDesignationAppointedTenureEntity
Siddharth Darbha
DIN 07447713
Whole-time director28 Apr 201610 yrs 6 moMobiusworks Private Limited
Advaith Sankar Mohan
DIN 07447712
Managing Director28 Apr 201610 yrs 6 moMobiusworks Private Limited

People of Wagr

3 people are tracked at Wagr (3 in leadership).

NameRoleGroup
Co-Founder & CEOLeadership
Ajith Kochery
Co-FounderLeadership
Co-FounderLeadership
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Financials of Wagr

Figures of Mobiusworks Private Limited, the primary company behind Wagr, for FY 2023. Revenue was ₹52.9 Lakh (+3441% year on year). Net loss was -₹2.57 Cr (-486% margin). EBITDA was -₹2.57 Cr (-485% margin). Revenue has grown at a compounded annual rate of -7% over three years.

  • ₹52.9 LakhRevenue · FY 2023 · +3441% YoY
  • -₹2.57 CrNet loss · -486% margin
  • -₹2.57 CrEBITDA · -485% margin
  • ₹1.6 LakhPaid-up capital
  • -7%Revenue CAGR, 3 years

Balance sheet, profit and loss, cash flow and ratios of Mobiusworks Private Limited are on its company page.

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Detailed financial statements for Wagr

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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  • Downloads

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Timeline of Wagr

5 dated milestones of Wagr across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Wagr is founded.
  2. Funding First funding round.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Seed, of $699K.
  5. Exit Acquired by Fredun Group.

Competitors of Wagr

Wagr has 3 listed competitors in our database, 3 of them funded. They include Supertails, JUSTDOGS and PetSutra.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
supertails.com2021Bengaluru, India$31.51M265
Multi-category pet products and pets are retailed online.
justdogsstore.com2011Ahmedabad, India$9.44M367
Multi-category pet care products are retailed online.
petsutra.com2016Gurugram, India$1.29M
Online retailer of pet supplies
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Detailed competitors of Wagr

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Web traffic of Wagr

The website of Wagr (wagr.ai) receives about 4.5K visits a month.

  • Monthly visits
    4.5K

    ▼ 29.5% vs previous month

Similar websites

Websites whose visitors overlap most with Wagr. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
goofytails.com
100%
27.8K#969,247View details
pawsindia.com
86%
24.9K#1,111,222View details
pashudhanpraharee.com
80%
#1,078,871View details
dogsnaturallymagazine.com
dogsnaturallymagazine.com
80%
#207,026–
headsupfortails.com
54%
592.5K#71,574View details
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Related news about Wagr

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Complete news archive for Wagr

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Frequently Asked Questions about Wagr

Wagr was founded in 2016.

Wagr is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.

Siddharth Darbha is the CEO of Wagr, as recorded in our data. They have also founded this company.

Wagr is a funded company, having raised a total of $968.62K across 6 funding rounds to date.

The primary company behind Wagr, Mobiusworks Private Limited, reported revenue of β‚Ή52.9 Lakh for FY 2023, up 3441% year on year.

Founded in 2016 in Bengaluru, India, an app-based pet care platform is maintained to support pet owners. Personalized advice is delivered through an AI chatbot tailored to pets needs. Veterinary consultations are facilitated via Wagr Care with experienced professionals. Purchases of toys, furniture, grooming supplies, and food are enabled through Wagr Shop. Educational resources on pet parenting are provided by Wagr Grow, including guides and articles.

Wagr's top competitors include Supertails, PetSutra and JUSTDOGS.

Wagr has 78 investors. Key investors include IvyCap Ventures, Fredun Group, Axilor Ventures, Beacon Trusteeship, and Renaissance Holdings.

The valuation of Wagr is $3.75M as of Nov 2021.

Wagr operates through Mobiusworks Private Limited.

Yes. Wagr was acquired by Fredun Group in October 2025.

The legal entities of Wagr currently have 2 directors, including Siddharth Darbha, Advaith Sankar Mohan.

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