About Wagr
Wagr is a Consumer company based in Bengaluru (India) founded in 2016 by Siddharth Darbha, Ajith Kochery, and Advaith Mohan, and was acquired by Fredun Group in October 2025. App based pet care platform supporting pet parents offering products and services. It operates in the Consumer, Healthcare, and Business Services sectors. Wagr has raised $968.62 thousand across 6 funding rounds from investors including IvyCap Ventures, Fredun Group and Axilor Ventures. Wagr was last valued at $3.75 million in November 2021. Its chief executive, as recorded, is Siddharth Darbha. Its Indian entity Mobiusworks Private Limited reported revenue of βΉ52.9 Lakh. Its focus areas include HealthTech, Veterinary HealthTech, Digital Health and Veterinary Services. Its competitors include Supertails, JUSTDOGS and PetSutra; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 2016 in Bengaluru, India, an app-based pet care platform is maintained to support pet owners. Personalized advice is delivered through an AI chatbot tailored to pets needs. Veterinary consultations are facilitated via Wagr Care with experienced professionals. Purchases of toys, furniture, grooming supplies, and food are enabled through Wagr Shop. Educational resources on pet parenting are provided by Wagr Grow, including guides and articles.
- Headquarters Bengaluru, India
- Founders Siddharth Darbha, Ajith Kochery, Advaith Mohan
- Stage Acquired
- SectorsConsumerHealthcare Business Services
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website wagr.ai
- Social LinkedIn X Facebook
- Acquired by Fredun Group (Oct 2025)
- Legal Name Mobiusworks Private Limited
- Date of Incorporation 28 Apr, 2016
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹52.9 Lakh
FY 2023 · +3441% YoY
- Net Loss-₹2.57 Cr
FY 2023 · -486% margin
- EBITDA-₹2.57 Cr
FY 2023 · -485% margin
- Total Equity Funding$968.62K (USD)
in 6 rounds
- Latest Funding Round$698.89K (USD), Seed
Nov 2021
- InvestorsIvyCap Ventures
& 77 more
- Acquired byFredun Group
(Oct 2025)
Associated legal entities of Wagr
Wagr operates through Mobiusworks Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Mobiusworks Private Limited CIN U72900KA2016PTC092663 | Active | 28 Apr 2016 | Bangalore, Karnataka | ₹0.5 Cr | 2 | View details |
Funding Insights of Wagr
Wagr has successfully raised a total of $968.62K across 6 strategic funding rounds. The most recent funding activity was a Seed round of $698.89 thousand completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $968,624
- Total Rounds 6
- Last Round Seed β $698,885
- Investors Count 77
All 6 funding rounds of Wagr with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $698,885 | Seed | $3.75M | Inflection Point Ventures | |
| Nov 2020 | $147,227 | Seed | $1.69M | Kibo Capital Partners | |
| Aug 2020 | $40,420 | Seed | $β’β’β’β’β’ | Dzongri Traders | |
| Jan 2020 | $54,003 | Seed | $β’β’β’β’β’ | Bloom Ventures, Dzongri Traders | |
| Sep 2017 | $28,089 | Angel Round | $β’β’β’β’β’ | Deepak Demiwal | |
| Jun 2016 | Seed | β | Axilor Ventures | β |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2021 | $3.75M | β’β’β’β’β’β’β’β’ |
| Nov 2020 | $1.69M | β’β’β’β’β’β’β’β’ |
| Aug 2020 | $β’β’β’β’β’ | β’β’β’β’β’β’β’β’ |
| Jan 2020 | $β’β’β’β’β’ | β’β’β’β’β’β’β’β’ |
Full valuation and stage history of Wagr
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $3.75M (Nov 2021). 78 investors in total: 13 institutional and 65 angel.
Investors in Wagr
Wagr has secured backing from 78 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include IvyCap Ventures, Fredun Group and Axilor Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in early-stage tech startups across sectors. | ipventures.in | Gurugram, India | ||
Venture capital investments in startups from leading Indian institutions across various sectors. | 2011 | ivycapventures.com | Mumbai, India | |
Tech startups are funded by a group of angel investors. | stanfordangels.co.in | Mumbai, India | ||
PE firm investing in Africa | kibo-capital.com | Ebene City, Mauritius | ||
Consulting, advising, and angel investment services are provided. | bloomventures.com | Austin, United States | ||
Investments are directed toward healthcare, automobile, and consumer sectors. | smartbizinvest.com | |||
Private equity firm focused on multiple sectors | Bengaluru, India | |||
Venture capital firm investing in early-stage startups in technology sectors. | 2014 | axilor.com | Bengaluru, India | |
Trusteeship services are provided in the financial sector since 2015. | 2015 | beacontrustee.co.in | Mumbai, India | |
Investor details for Wagr
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Mobiusworks Private Limited (Wagr)
Mobiusworks Private Limited is the primary company behind Wagr. The board of Mobiusworks Private Limited currently have 2 directors; the longest-serving is Siddharth Darbha, appointed in 2016. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Siddharth Darbha DIN 07447713 | Whole-time director | 28 Apr 2016 | 10 yrs 6 mo | Mobiusworks Private Limited |
| Advaith Sankar Mohan DIN 07447712 | Managing Director | 28 Apr 2016 | 10 yrs 6 mo | Mobiusworks Private Limited |
People of Wagr
3 people are tracked at Wagr (3 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership | |
Ajith Kochery | Co-Founder | Leadership |
| Co-Founder | Leadership |
Complete people profiles for Wagr
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Wagr
Figures of Mobiusworks Private Limited, the primary company behind Wagr, for FY 2023. Revenue was ₹52.9 Lakh (+3441% year on year). Net loss was -₹2.57 Cr (-486% margin). EBITDA was -₹2.57 Cr (-485% margin). Revenue has grown at a compounded annual rate of -7% over three years.
- ₹52.9 LakhRevenue · FY 2023 · +3441% YoY
- -₹2.57 CrNet loss · -486% margin
- -₹2.57 CrEBITDA · -485% margin
- ₹1.6 LakhPaid-up capital
- -7%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Mobiusworks Private Limited are on its company page.
Detailed financial statements for Wagr
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Wagr
5 dated milestones of Wagr across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Wagr is founded.
- Funding First funding round.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $699K.
- Exit Acquired by Fredun Group.
Competitors of Wagr
Wagr has 3 listed competitors in our database, 3 of them funded. They include Supertails, JUSTDOGS and PetSutra.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| supertails.com | 2021 | Bengaluru, India | $31.51M | 265 | Multi-category pet products and pets are retailed online. | |
| justdogsstore.com | 2011 | Ahmedabad, India | $9.44M | 367 | Multi-category pet care products are retailed online. | |
| petsutra.com | 2016 | Gurugram, India | $1.29M | Online retailer of pet supplies |
Detailed competitors of Wagr
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Wagr
The website of Wagr (wagr.ai) receives about 4.5K visits a month.
- Monthly visits4.5K
▼ 29.5% vs previous month
Websites whose visitors overlap most with Wagr. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| goofytails.com | 100% | 27.8K | #969,247 | View details | |
| pawsindia.com | 86% | 24.9K | #1,111,222 | View details | |
| pashudhanpraharee.com | 80% | #1,078,871 | View details | ||
dogsnaturallymagazine.com | dogsnaturallymagazine.com | 80% | #207,026 | β | |
| headsupfortails.com | 54% | 592.5K | #71,574 | View details |
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Related news about Wagr
Complete news archive for Wagr
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Frequently Asked Questions about Wagr
Wagr was founded in 2016.
Wagr is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Siddharth Darbha is the CEO of Wagr, as recorded in our data. They have also founded this company.
Wagr is a funded company, having raised a total of $968.62K across 6 funding rounds to date.
The primary company behind Wagr, Mobiusworks Private Limited, reported revenue of βΉ52.9 Lakh for FY 2023, up 3441% year on year.
Founded in 2016 in Bengaluru, India, an app-based pet care platform is maintained to support pet owners. Personalized advice is delivered through an AI chatbot tailored to pets needs. Veterinary consultations are facilitated via Wagr Care with experienced professionals. Purchases of toys, furniture, grooming supplies, and food are enabled through Wagr Shop. Educational resources on pet parenting are provided by Wagr Grow, including guides and articles.
Wagr's top competitors include Supertails, PetSutra and JUSTDOGS.
Wagr has 78 investors. Key investors include IvyCap Ventures, Fredun Group, Axilor Ventures, Beacon Trusteeship, and Renaissance Holdings.
The valuation of Wagr is $3.75M as of Nov 2021.
Wagr operates through Mobiusworks Private Limited.
Yes. Wagr was acquired by Fredun Group in October 2025.
The legal entities of Wagr currently have 2 directors, including Siddharth Darbha, Advaith Sankar Mohan.

