Wardah

Jakarta, Indonesia Founded: 1995 • Age: 31 yrs
Sells beauty products including skincare, makeup, haircare, and bodycare in Indonesia.

About Wardah

Wardah is a company based in Jakarta (Indonesia) founded in 1995 by Nurhayati Subakat. It operates as a B2C, and D2C. Wardah offers products and services including UV Shield Series, Colorfit Exclusive, Shampoo, and ALOE HYDRAMILD. Wardah operates in a competitive market with competitors including L'Oréal, L'Occitane, Estee Lauder, Kose Corporation and SOMETHINC, among others.

  • Headquarter Jakarta, Indonesia
  • Founders Nurhayati Subakat
  • Sectors
    Consumer
  • Email
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  • Phone
    *********
  • Website
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  • Social
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Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Products & Services of Wardah

Wardah offers a comprehensive portfolio of products and services, including UV Shield Series, Colorfit Exclusive, Shampoo, and ALOE HYDRAMILD. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Provides UV protection and daily skin hydration for effective care.

Offers eye, face, and lip products for everyday beauty enhancement.

Cleanses and conditions hair for healthy maintenance and shine.

Moisturizes and soothes skin with aloe-based formulations.

Funding Insights of Wardah

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Wardah

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Wardah

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Wardah Comparisons

Employees
+
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Competitors of Wardah

Wardah operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as L'Oréal, L'Occitane, Estee Lauder, Kose Corporation and SOMETHINC, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Internet first brand of skin & hair care, and makeup products for men and women
domain founded_year HQ Location
Beauty and personal care products are sold by L'Occitane globally.
domain founded_year HQ Location
Luxury brand and manufacturer of beauty and personal care products and foundation focused on women-led development investments
domain founded_year HQ Location
Cosmetics and beauty products are developed and sold across Asia.
domain founded_year HQ Location
Natural beauty care products are offered online by SOMETHINC.
domain founded_year HQ Location
Personal care products for babies and adults are offered online.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Wardah

Frequently Asked Questions about Wardah

When was Wardah founded?

Wardah was founded in 1995.

Where is Wardah located?

Wardah is headquartered in Jakarta, Indonesia. It is registered at Jakarta, Jakarta, Indonesia.

Who is the current CEO of Wardah?

Nurhayati Subakat is the current CEO of Wardah. They have also founded this company.

What does Wardah do?

Wardah is an Indonesian beauty brand that offers a range of cosmetics, skincare, makeup, haircare, and bodycare products through online platforms. It emphasizes halal, green, and alcohol-free formulations, targeting women for daily beauty needs. The brand provides services like free shipping, loyalty rewards, and virtual try-on features, operating primarily in Indonesia with a focus on natural ingredients and consumer accessibility.

Who are the top competitors of Wardah?

Wardah's top competitors include L'Oréal, Estee Lauder and L'Occitane.

What products or services does Wardah offer?

Wardah offers UV Shield Series, Colorfit Exclusive, Shampoo, and ALOE HYDRAMILD.

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