WhenFresh

London, United Kingdom Founded: 2012 • Age: 14 yrs Acquired By PriceHubble
Consumer insights are delivered to businesses for opportunity identification.
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About WhenFresh

WhenFresh is a company based in London (United Kingdom) founded in 2012 was acquired by PriceHubble in October 2023.. WhenFresh has raised $3.7 million across 1 funding round from investors including PriceHubble. The company has 9 employees as of August 31, 2021. WhenFresh offers products and services including WhenFresh API, Decisions-as-a-Service, HMO Discovery, and Home Mover Alerts. WhenFresh operates in a competitive market with competitors including Circana, Second Measure, Fraym, GWI and autoGraph, among others.

  • Headquarter London, United Kingdom
  • Employees 9 as on 31 Aug, 2021
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name When Fresh Ltd
  • Date of Incorporation 17 Jul, 2012
  • Jurisdiction LONDON, ENGLAND
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $3.7 M (USD)

    in 1 rounds

  • Latest Funding Round
    $3.7 M (USD), Series A

    Mar 02, 2017

  • Investors
  • Employee Count
    9

    as on Aug 31, 2021

  • Acquired by
    PriceHubble

    (Oct 25, 2023)

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Products & Services of WhenFresh

WhenFresh offers a comprehensive portfolio of products and services, including WhenFresh API, Decisions-as-a-Service, HMO Discovery, and Home Mover Alerts. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Provides access to property datasets for risk and market analysis.

Offers tools for mortgage underwriting and property assessment.

Identifies unlicensed homes of multiple occupancy for councils.

Delivers predictive alerts for property transactions.

People of WhenFresh
Headcount 1-10
Employee Profiles 3
Employee Profiles
People
Sebastien Lambla
Acting Head of Online Services
People
Mark Cunningham
Co-Founder & Director
People
Vogue Hughes
Operations Manager (Consultant)

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Funding Insights of WhenFresh

WhenFresh has successfully raised a total of $3.7M through 1 strategic funding round. The most recent funding activity was a Series A round of $3.7 million completed in March 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series A — $3.7M
  • First Round

    (02 Mar 2017)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2017 Amount Series A - WhenFresh Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in WhenFresh

WhenFresh has secured backing from 1 investor. Prominent investors backing the company include PriceHubble. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
SaaS-driven solution for analyzing and predicting the value of real estate investments
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by WhenFresh

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - WhenFresh

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Whenfresh Comparisons

Employees
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Competitors of WhenFresh

WhenFresh operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Circana, Second Measure, Fraym, GWI and autoGraph, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Customer analytics solutions are provided for brands and retailers.
domain founded_year HQ Location
Credit card transaction data is analyzed for real-time economic trends.
domain founded_year HQ Location
AI and satellite imagery are analyzed online for industry applications.
domain founded_year HQ Location
Consumer insights are generated through a cloud-based research platform.
domain founded_year HQ Location
Consumer profiling is facilitated via anonymous surveys for targeted marketing.
domain founded_year HQ Location
Consumer behaviour intelligence is derived from proprietary mobile data collection.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about WhenFresh

When was WhenFresh founded?

WhenFresh was founded in 2012 and raised its 1st funding round 5 years after it was founded.

Where is WhenFresh located?

WhenFresh is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Is WhenFresh a funded company?

WhenFresh is a funded company, having raised a total of $3.7M across 1 funding round to date. The company's 1st funding round was a Series A of $3.7M, raised on Mar 02, 2017.

How many employees does WhenFresh have?

As of Aug 31, 2021, the latest employee count at WhenFresh is 9.

What does WhenFresh do?

Consumer insights for businesses in identifying opportunities. The product portfolio includes Property Pool for addresses with property attributes, Estimated Price Model for providing property value and rental yields, Macroeconomic Index Data Package for key indices for banking community, Estate Agency Lead Service for market properties, Predictive Move Date Model for predicting customers home move data. The company has partnered with data providers like Equifax, Experian, Callcredit, Royal Mail, etc.

Who are the top competitors of WhenFresh?

WhenFresh's top competitors include Fraym, Circana and Second Measure.

What products or services does WhenFresh offer?

WhenFresh offers WhenFresh API, Decisions-as-a-Service, HMO Discovery, and Home Mover Alerts.

Who are WhenFresh's investors?

WhenFresh has 1 investor. Key investors include PriceHubble.

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