About GWI
GWI is a company based in London (United Kingdom) founded in 2009 by Emily Jepson and Tom Smith. It operates as a SaaS (Software-as-a-Service) and Data-as-a-Service. GWI has raised $220 million across 2 funding rounds from investors including Flatiron Health, Udemy and Sift. GWI offers products and services including GWI Platform, GWI Spark, and GWI Canvas. GWI operates in a competitive market with competitors including Cint, Earnest Analytics, Second Measure, Suzy and Numerator, among others.
- Headquarter London, United Kingdom
- Founders Emily Jepson, Tom Smith
- Stage Soonicorn
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Sectors
Technology
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Email
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Phone
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Website
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Social
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- Legal Name Gwi
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$220 M (USD)
in 2 rounds
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Latest Funding Round
$180 M (USD), Series B
Feb 01, 2022
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Investors
Flatiron Health
& 5 more
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Employee Count
Not available
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Products & Services of GWI
GWI offers a comprehensive portfolio of products and services, including GWI Platform, GWI Spark, and GWI Canvas.
Consumer insights are provided through an intuitive platform.
AI-driven insights are delivered using natural language queries.
Data visualization tools are offered for audience analysis.
People of GWI
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Senior Team
42 people
Leadership Team
33 people
Software Development Team
27 people
Sales and Marketing
25 people
Human Resources and Administration
12 people
Data Analysis and Operations Team
10 people
Research Team
8 people
Legal and Compliance
7 people
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Funding Insights of GWI
GWI has successfully raised a total of $220M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $180 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in GWI
GWI has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Flatiron Health, Udemy and Sift.
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Global investments are made in product-led growth companies.
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Cloud-based oncology management tools are provided for cancer care providers.
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Investor details for GWI
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
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- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by GWI
Investment portfolio details for GWI
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
Financial Statements - GWI
Detailed financials for GWI
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
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Gwi Comparisons
Peer comparison for GWI
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of GWI
GWI operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cint, Earnest Analytics, Second Measure, Suzy and Numerator, among others.
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Market research platform linking buyers and suppliers of online samples.
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Consumer intelligence data is analyzed via an online research platform.
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Credit card transaction data is analyzed for real-time economic trends.
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Customer targeting and feedback management platform is utilized for insights.
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Consumer purchasing behavior is analyzed via market research and insights.
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Consumer insights are generated through AI-driven visual research tools.
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Detailed competitors of GWI
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
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Latest news on Gwi
Complete news archive for GWI
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about GWI
GWI was founded in 2009 and raised its 1st funding round 9 years after it was founded.
GWI is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Tom Smith is the current CEO of GWI. They have also founded this company.
GWI is a funded company, having raised a total of $220M across 2 funding rounds to date.
Consumer insights are gathered and delivered by GWI through a sophisticated platform designed for brands and agencies. Data analytics are focused on understanding changing consumer behaviors across various sectors including media, sports, gaming, finance, and retail. Solutions such as audience profiling, market segmentation, and brand tracking are offered to support marketing, research, sales, and product teams. Custom surveys and AI-driven tools like GWI Spark are utilized to provide instant, granular insights based on surveys from nearly a million consumers globally.
GWI's top competitors include Earnest Analytics, Cint and Suzy.
GWI offers GWI Platform, GWI Spark, and GWI Canvas.
GWI has 6 investors. Key investors include Flatiron Health, Udemy, Sift, SPINS, and Permira.
The valuation of GWI is $850M as of Feb 2022.