About WhySoBlue
WhySoBlue is a Retail company based in Mumbai (India) founded in 2015 by Jaya Shivkumar and Shweta Shivkumar. Womens casual and formal apparel is designed and retailed online. WhySoBlue has raised $48.12 thousand across 2 funding rounds from investors including Ritesh Agarwal. Its website whysobluelove.com draws about 23 thousand monthly visits. WhySoBlue offers products and services including Dresses, Shirts, Co-ord Sets, and Jackets. Its focus areas include Consumer Goods, Apparel Brands, Customized and Casual Wear. Its legal entity in India is Whysoblue Collective Private Limited (U14109MH2024PTC418149). Its competitors include Alma Mater Store, WYO and Freshmonk; 2 of its 3 listed competitors have raised funding.
Company details
WhySoBlue was founded in 2015 in Mumbai, India, as an internet-first brand in the apparel sector. Womens clothing, including dresses, jumpsuits, shirts, tops, jackets, and bottoms, is designed and sold alongside accessories and jewelry. Lifestyle items such as bags, hair accessories, and home décor are also provided. Apparel is tailored for occasions like work, vacations, date nights, and festivals, with operations focused on online retail.
- Headquarters Mumbai, India
- Founders Jaya Shivkumar, Shweta Shivkumar
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website whysobluelove.com
- Social X Facebook Instagram
- Legal Name Whysoblue Collective Private Limited
- Date of Incorporation 30 Jan, 2024
- Jurisdiction Thane, Maharashtra, India
- Net Loss-₹45,600
FY 2024 · -392343% margin
- EBITDA-₹45,600
FY 2024 · -392343% margin
- Total Equity Funding$48.12K (USD)
in 2 rounds
- Latest Funding Round$48.12K (USD), Angel Round
Mar 2024
Associated legal entities of WhySoBlue
WhySoBlue operates through Whysoblue Collective Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Whysoblue Collective Private Limited CIN U14109MH2024PTC418149 | Active | 30 Jan 2024 | Thane, Maharashtra | ₹0.0 Cr | 2 | View details |
Products & Services of WhySoBlue
WhySoBlue offers a comprehensive portfolio of products and services, including Dresses, Shirts, Co-ord Sets, and Jackets.
Women's dresses made from sustainable fabrics for everyday wear.
Versatile shirts designed for work and casual occasions.
Matching sets for coordinated outfits in sustainable styles.
Layering jackets crafted from eco-friendly materials.
Funding Insights of WhySoBlue
WhySoBlue has successfully raised a total of $48.12K across 2 strategic funding rounds. The most recent funding activity was a Angel Round of $48.12 thousand completed in March 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $48,121
- Total Rounds 2
- Last Round Angel Round — $48,121
- First Round $42,106
(Mar 2024)
- Investors Count 1
All 2 funding rounds of WhySoBlue with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2024 | $42,106 | Debt – Conventional | – | – | |
| Mar 2024 | $48,121 | Angel Round | – | Ritesh Agarwal | – |
1 investors in total: 0 institutional and 1 angel.
Investors in WhySoBlue
WhySoBlue has secured backing from 1 investor, including angel investors. Prominent investors backing the company include Ritesh Agarwal.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
RA Ritesh Agarwal | unknown_d8e5ea54d1ab4a0d8 |
Investor details for WhySoBlue
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Whysoblue Collective Private Limited (WhySoBlue)
Whysoblue Collective Private Limited is the primary company behind WhySoBlue. The board of Whysoblue Collective Private Limited currently have 2 directors; the longest-serving is Shweta Shivkumar, appointed in 2024.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Shweta Shivkumar DIN 10471219 | Director | 30 Jan 2024 | 2 yrs 8 mo | Whysoblue Collective Private Limited |
| Jaya Shivkumar DIN 10475577 | Director | 30 Jan 2024 | 2 yrs 8 mo | Whysoblue Collective Private Limited |
People of WhySoBlue
2 people are tracked at WhySoBlue (2 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder | Leadership |
Complete people profiles for WhySoBlue
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of WhySoBlue
Figures of Whysoblue Collective Private Limited, the primary company behind WhySoBlue, for FY 2024. Net loss was -₹45,600 (-392343% margin). EBITDA was -₹45,600 (-392343% margin).
- -₹45,600Net loss · -392343% margin
- -₹45,600EBITDA · -392343% margin
- ₹1 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Whysoblue Collective Private Limited are on its company page.
Detailed financial statements for WhySoBlue
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of WhySoBlue
2 dated milestones of WhySoBlue across 9 years, from founding to its latest funding, stage changes and deals.
- Founded WhySoBlue is founded.
- Funding First funding round of $42K.
Competitors of WhySoBlue
WhySoBlue has 3 listed competitors in our database, 2 of them funded. They include Alma Mater Store, WYO and Freshmonk.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| almamaterstore.in | 2009 | Bengaluru, India | $613,374 | 6 | Online platform offering custom apparel | |
| wyo.in | 2011 | Mumbai, India | $998,819 | 71 | Private label brand for western fashion products | |
| freshmonk.com | 2014 | Noida, India | Provides an online platform for designing and selling custom apparel. |
Detailed competitors of WhySoBlue
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of WhySoBlue
The website of WhySoBlue (whysobluelove.com) receives about 23.4K visits a month.
- Monthly visits23.4K
▲ 106.7% vs previous month
Websites whose visitors overlap most with WhySoBlue. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dermatouch.com | 100% | 551.3K | #50,243 | View details | |
| lablerahulsingh.com | 74% | #128,321 | View details | ||
labelbyanuja.in | labelbyanuja.in | 70% | #2,127,316 | – | |
| tamarindchutney.in | 69% | #557,996 | View details | ||
sagebymala.com | sagebymala.com | 69% | #172,495 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for WhySoBlue
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
3 companies that operate in the same segment as WhySoBlue (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 |
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Frequently Asked Questions about WhySoBlue
WhySoBlue was founded in 2015 and raised its 1st funding round 9 years after it was founded.
WhySoBlue is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
WhySoBlue is a funded company, having raised a total of $48.12K across 2 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $42.11K, raised on Mar 2024.
WhySoBlue was founded in 2015 in Mumbai, India, as an internet-first brand in the apparel sector. Womens clothing, including dresses, jumpsuits, shirts, tops, jackets, and bottoms, is designed and sold alongside accessories and jewelry. Lifestyle items such as bags, hair accessories, and home décor are also provided. Apparel is tailored for occasions like work, vacations, date nights, and festivals, with operations focused on online retail.
WhySoBlue's top competitors include WYO, Alma Mater Store and Freshmonk.
WhySoBlue offers Dresses, Shirts, Co-ord Sets, and Jackets.
WhySoBlue has 1 investor. Key investors include Ritesh Agarwal.
WhySoBlue operates through Whysoblue Collective Private Limited.
The legal entities of WhySoBlue currently have 2 directors, including Shweta Shivkumar, Jaya Shivkumar.