WYO

Mumbai, India Founded: 2011 • Age: 15 yrs Minicorn
Private label brand for western fashion products

About WYO

WYO is a Retail company based in Mumbai (India) founded in 2011 by Mukeshkumar Bharatkumar Khandelwal and Rajveen Khandelwal. Private label brand for western fashion products. WYO has raised $998.82 thousand across 4 funding rounds from investors including GoQuest Media Ventures, Pegasus FinInvest and Amit Dedhia. The company has 110 employees. WYO was last valued at $7.7 million in November 2021. Its chief executive, as recorded, is Rajveen Khandelwal. Its website wyo.in draws about 27 thousand monthly visits. Its Indian entity Shreenath Lifestyle Private Limited reported revenue of β‚Ή21.42 Cr. WYO offers products and services including Custom T-Shirts, Hoodies, Co-Ord Sets, and Custom Caps. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Apparel. Its competitors include Alma Mater Store, Samshek and Freshmonk; 1 of its 3 listed competitors has raised funding.

Company details

WYO was founded in 2011 in Mumbai, India, as a private label brand in the western fashion sector. Apparel products, including t-shirts, hoodies, shorts, tanks, and sweatshirts, are provided for men, women, and kids categories. Original printed content is featured, marketed to reflect customer opinions. Offerings have been extended to printed mobile cases. Items from collections have been worn by Bollywood celebrities such as Mohit Suri and Rajpal Yadav.

Key Metrics
  • Annual Revenue
    ₹21.42 Cr

    FY 2024 · +4% YoY

  • Net Loss
    -₹5.50 Cr

    FY 2024 · -26% margin

  • EBITDA
    -₹4.85 Cr

    FY 2024 · -23% margin

  • Total Equity Funding
    $998.82K (USD)

    in 4 rounds

  • Latest Funding Round
    $67.04K (USD), Seed

    Nov 2021

  • Investors
  • Employee Count
    110

Products & Services of WYO

WYO offers a comprehensive portfolio of products and services, including Custom T-Shirts, Hoodies, Co-Ord Sets, and Custom Caps.

Custom T-Shirts
Apparel

Personalized T-shirts with user-uploaded designs and themes

Hoodies
Apparel

Custom hoodies for various occasions and personal styles

Co-Ord Sets
Apparel

Matching sets customizable with prints and colors

Custom Caps
Accessories

Personalized caps with themes like music or travel

Funding Insights of WYO

WYO has successfully raised a total of $998.82K across 4 strategic funding rounds. The most recent funding activity was a Seed round of $67.04 thousand completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $998,819
  • Total Rounds 4
  • Last Round Seed β€” $67,043
  • First Round $284,362

    (Dec 2015)

  • Investors Count 11

All 4 funding rounds of WYO with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2021$67,043Seed$7.7MPegasus
–
Jan 2021$68,568Seed$3.64MPegasus
–
Nov 2019$578,846Seed$β€’β€’β€’β€’β€’Pegasus
Dec 2015$284,362Seed$β€’β€’β€’β€’β€’Vinit Nagada
Valuation history
DateValuationStage
Nov 2021$7.7Mβ€’β€’β€’β€’β€’β€’β€’β€’
Jan 2021$3.64Mβ€’β€’β€’β€’β€’β€’β€’β€’
Nov 2019$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Dec 2015$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of WYO

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Last known valuation $7.7M (Nov 2021). 11 investors in total: 4 institutional and 7 angel.

Investors in WYO

WYO has secured backing from 11 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include GoQuest Media Ventures, Pegasus FinInvest and Amit Dedhia.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Early-stage investments are targeted at healthcare, fintech, and education sectors.
pegasusfininvest.comMumbai, India
Distribution of international entertainment content is managed by GoQuest Media.
2013goquestmedia.comMumbai, India
shreehanumantubes.com
collaborativelicensingventures.tcc.mode

Amit Dedhia

unknown_e2023cbde45a4c84a

Mikin Shah

unknown_fe3e3ba658c74f708

Vinit Nagada

unknown_5fa2f68dd21b4c8e8

Anoop Dhelia

unknown_d3f20fcbe9314034a

Neha Shah

Angel investor and co-founder of iThink Logistics, focusing on tech startups
unknown_2bcbf3c716984ad89

Anoop Dhelia

unknown_48ac6c9c367745fca
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Investor details for WYO

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Board of directors of Shreenath Lifestyle Private Limited (WYO)

Shreenath Lifestyle Private Limited is the primary company behind WYO. The board of Shreenath Lifestyle Private Limited currently have 3 directors; the longest-serving is Rajveen Bharatkumar Khandelwal, appointed in 2013. 4 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Rajveen Bharatkumar Khandelwal
DIN 05018543
Director23 Apr 201313 yrs 6 moShreenath Lifestyle Private Limited
Shridhar Narayan
DIN 00019087
Director30 Apr 20206 yrs 5 moShreenath Lifestyle Private Limited
Mohit Kumar Rai
DIN 10565023
Additional Director27 Mar 20242 yrs 6 moShreenath Lifestyle Private Limited

People of WYO

4 people are tracked at WYO (2 in leadership, 2 in team); the tracked headcount is 110.

NameRoleGroup
Co-FounderLeadership
Co-Founder & CEOLeadership
Nikhil Verma
Graphic DesignerTeam
Bhavika Shah
Human Resources ManagerTeam
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Financials of WYO

Figures of Shreenath Lifestyle Private Limited, the primary company behind WYO, for FY 2024. Revenue was ₹21.42 Cr (+4% year on year). Net loss was -₹5.50 Cr (-26% margin). EBITDA was -₹4.85 Cr (-23% margin). Revenue has grown at a compounded annual rate of +29% over three years and +19% over five years.

  • ₹21.42 CrRevenue · FY 2024 · +4% YoY
  • -₹5.50 CrNet loss · -26% margin
  • -₹4.85 CrEBITDA · -23% margin
  • ₹1.4 LakhPaid-up capital
  • 110Employees (provident fund records)
  • +29%Revenue CAGR, 3 years
  • +19%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Shreenath Lifestyle Private Limited are on its company page.

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Detailed financial statements for WYO

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Timeline of WYO

4 dated milestones of WYO across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded WYO is founded.
  2. Funding First funding round of $284K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Seed, of $67K.

Competitors of WYO

WYO has 3 listed competitors in our database, 1 of them funded. They include Alma Mater Store, Samshek and Freshmonk.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
almamaterstore.in2009Bengaluru, India$613,3746
Online platform offering custom apparel
samshek.com2015Noida, India
Online platform offering customized fashion clothing and accessories for sale.
freshmonk.com2014Noida, India
Provides an online platform for designing and selling custom apparel.
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Detailed competitors of WYO

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Web traffic of WYO

The website of WYO (wyo.in) receives about 26.6K visits a month.

  • Monthly visits
    26.6K

    ▲ 72.6% vs previous month

Similar websites

Websites whose visitors overlap most with WYO. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ilogo.in
ilogo.in
100%
#739,665–
bewakoof.com
84%
2.7M#15,061View details
allthingscustomized.com
83%
7.9K#2,850,614View details
99tshirts.com
82%
View details
custprint.com
72%
11.2K#1,796,159View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for WYO

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Verified entity values are shown only after access is granted.

Top companies in Fashion & Lifestyle E-Commerce

3 companies that operate in the same segment as WYO (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.04 BUSD 939.4 M18,984
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 542.17 M1,108
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
2019Bengaluru, Karnataka, IndiaUSD 142.34 MUSD 32.66 M711
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Frequently Asked Questions about WYO

WYO was founded in 2011 and raised its 1st funding round 4 years after it was founded.

WYO is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Rajveen Khandelwal is the CEO of WYO, as recorded in our data. They have also founded this company.

WYO is a funded company, having raised a total of $998.82K across 4 funding rounds to date. The company's 1st funding round was a Seed of $284.36K, raised on Dec 2015.

WYO has 110 employees.

The primary company behind WYO, Shreenath Lifestyle Private Limited, reported revenue of β‚Ή21.42 Cr for FY 2024, up 4% year on year.

WYO was founded in 2011 in Mumbai, India, as a private label brand in the western fashion sector. Apparel products, including t-shirts, hoodies, shorts, tanks, and sweatshirts, are provided for men, women, and kids categories. Original printed content is featured, marketed to reflect customer opinions. Offerings have been extended to printed mobile cases. Items from collections have been worn by Bollywood celebrities such as Mohit Suri and Rajpal Yadav.

WYO's top competitors include Alma Mater Store, Freshmonk and Samshek.

WYO offers Custom T-Shirts, Hoodies, Co-Ord Sets, and Custom Caps.

WYO has 11 investors. Key investors include GoQuest Media Ventures, Pegasus FinInvest, Amit Dedhia, Mikin Shah, and Vinit Nagada.

The valuation of WYO is $7.7M as of Nov 2021.

WYO operates through Shreenath Lifestyle Private Limited.

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