About WicketLabs
WicketLabs is a Media & Entertainment company based in Seattle (United States) founded in 2016, and was acquired by Brightcove in February 2022. Audience insights platform is operated for OTT industry by WicketLabs. WicketLabs has raised $4.92 million across 3 funding rounds from investors including Brightcove, WestRiver Group and Madrona. The company has 13 employees. The company was acqui-hired. Its focus areas include OTT Video, Video Management, Analytics and Audience Analytics. Its legal entity is Wicket Labs Inc. Its competitors include AlphaNetworks, Streamlytics and Portent.io; 1 of its 3 listed competitors has raised funding.
Company details
WicketLabs was founded in 2016 in Seattle, United States, as a SaaS-based platform focused on audience insights for the over-the-top (OTT) video sector. User journeys and usage metrics are analyzed to deliver metrics such as Audience Lifetime Value, which measures platform-audience relationships. Support is provided for video-on-demand subscriptions, TV-everywhere services, and ad-supported models, with data on customer acquisition, conversions, churn, engagement, and related areas.
- Headquarters Seattle, United States
- Employees 13
- Stage Acquired
- SectorsMedia & Entertainment
- Email••••••••
- Website wicketlabs.com
- Social LinkedIn Facebook Instagram
- Acquired by Brightcove (Feb 2022)
- Legal Name Wicket Labs Inc.
- Total Equity Funding$4.92M (USD)
in 3 rounds
- Latest Funding Round$2.8M (USD), Series A
Jul 2018
- InvestorsBrightcove
& 3 more
- Employee Count13
- Acquired byBrightcove
(Feb 2022)
Funding Insights of WicketLabs
WicketLabs has successfully raised a total of $4.92M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $2.8 million completed in July 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.92M
- Total Rounds 3
- Last Round Series A — $2.8M
- First Round $115,000
(Oct 2016)
- Investors Count 3
All 3 funding rounds of WicketLabs with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2018 | $2.8M | Series A | – | WestRiver Group | |
| Jun 2017 | $2M | Seed | – | Madrona Venture Group, Divergent Ventures | – |
| Oct 2016 | $115,000 | Seed | – | – | – |
4 investors in total: 4 institutional.
Investors in WicketLabs
WicketLabs has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Brightcove, WestRiver Group and Madrona.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are focused across multiple sectors by the firm. | wrg.vc | Seattle, United States | ||
Venture capital investing in AI, biotech, and technology sectors, focusing on seed and early stages in Seattle and beyond. | madrona.com | |||
Early-stage US tech companies are invested in by Divergent Ventures. | divergentvc.com | Seattle, United States | ||
Video hosting and streaming platforms are provided for businesses. | 2004 | brightcove.com | Boston, United States |
Investor details for WicketLabs
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People of WicketLabs
8 people are tracked at WicketLabs (7 in board & advisors, 1 in team); the tracked headcount is 13.
| Name | Role | Group |
|---|---|---|
Mike Berkley | Advisor | Board & advisors |
Anthony Bontrager | Board Member | Board & advisors |
Len Jordan | Board Member | Board & advisors |
Dustin Hillard | Advisor | Board & advisors |
Krishan Bhatia | Advisor | Board & advisors |
Todd Warren | Board Member | Board & advisors |
Rebecca Paoletti | Advisor | Board & advisors |
LaQuita G. | UX/UI Developer | Team |
Complete people profiles for WicketLabs
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Timeline of WicketLabs
4 dated milestones of WicketLabs across 6 years, from founding to its latest funding, stage changes and deals.
- Founded WicketLabs is founded.
- Funding First funding round of $115K.
- Funding Latest funding round, Series A, of $2.8M.
- Exit Acquired by Brightcove.
Competitors of WicketLabs
WicketLabs has 3 listed competitors in our database, 1 of them funded. They include AlphaNetworks, Streamlytics and Portent.io.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| alphanetworks.io | 2017 | Cheyenne, United States | $10M | 11 | Media platform based on AI and blockchain | |
| streamlytics.co | 2018 | Culver, United States | 1 | An online platform that uses data science for effective content management. | ||
| portentio.com | 2014 | Santa Monica, United States | Data-driven film forecasts and insights are delivered. |
Detailed competitors of WicketLabs
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Top companies in OTT & Streaming Media
3 companies that operate in the same segment as WicketLabs (OTT & Streaming Media) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Video content is streamed through subscription-based OTT platform. | 2007 | Santa Monica, California, United States | USD 100 M | 2,314 | ||
ESports social video streaming platform | 2006 | San Francisco, California, United States | USD 35.12 M | |||
Subscription-based platform for streaming soccer content is offered. | 2015 | New York, New York, United States | USD 154.63 M | USD 1.62 B | 590 |
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Related news about Wicketlabs
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Frequently Asked Questions about WicketLabs
WicketLabs was founded in 2016.
WicketLabs is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
WicketLabs is a funded company, having raised a total of $4.92M across 3 funding rounds to date. The company's 1st funding round was a Seed of $115K, raised on Oct 2016.
WicketLabs has 13 employees.
WicketLabs was founded in 2016 in Seattle, United States, as a SaaS-based platform focused on audience insights for the over-the-top (OTT) video sector. User journeys and usage metrics are analyzed to deliver metrics such as Audience Lifetime Value, which measures platform-audience relationships. Support is provided for video-on-demand subscriptions, TV-everywhere services, and ad-supported models, with data on customer acquisition, conversions, churn, engagement, and related areas.
WicketLabs's top competitors include AlphaNetworks, Portent.io and Streamlytics.
WicketLabs has 4 investors. Key investors include Brightcove, WestRiver Group, Madrona, and Divergent Ventures.
WicketLabs operates through Wicket Labs Inc..
Yes. WicketLabs was acquired by Brightcove in February 2022.