About WOO
WOO is a Financial Services company based in Taipei (Taiwan) founded in 2019 by Mark Pimentel and Jack Tan. It operates as a cryptocurrency liquidity and trading are facilitated through a mobile app. WOO has raised $61 million across 4 funding rounds from investors including Binance, Amber Group and BitMart. Its website woo.org draws about 44 thousand monthly visits. WOO offers products and services including WOOFi, WOO X, and WOO STAKE. Its focus areas include FinTech, Cryptocurrencies, Investment Industry and Online Trading Platforms. Its competitors include Paradigm, Crossover Markets, Elwood, SFOX and Easy Crypto and 4 more; 6 of its 9 listed competitors have raised funding.
Company details
WOO was founded in 2019 in Taipei, Taiwan, as an app-based platform in the cryptocurrency sector. Liquidity and trading services are provided, including options for buying, trading crypto options, and launchpad solutions. Real-time portfolio values, cryptocurrency prices, and charts are accessible to users. The platform is available via apps for Android and iOS devices.
- Total Equity Funding$61M (USD)
in 4 rounds
- Latest Funding Round$9M (USD), Series A
Jan 2024
- InvestorsBinance
& 29 more
Products & Services of WOO
WOO offers a comprehensive portfolio of products and services, including WOOFi, WOO X, and WOO STAKE.
Platform for crosschain swaps and trading on multiple blockchains.
Platform for futures and spot trading with social features.
App for earning yields through onchain staking activities.
Funding Insights of WOO
WOO has successfully raised a total of $61M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $9 million completed in January 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $61M
- Total Rounds 4
- Last Round Series A — $9M
- First Round $10M
(Oct 2020)
- Investors Count 30
All 4 funding rounds of WOO with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2024 | $9M | Series A | – | Wintermute, Time Research | |
| Jan 2022 | $12M | Series A | – | Binance | |
| Nov 2021 | $30M | Series A | – | Three Arrows Capital, Soteria Ventures | |
| Oct 2020 | $10M | Seed | – | DRAGONFLY |
30 investors in total: 30 institutional.
Investors in WOO
WOO has secured backing from 30 investors, including institutional and venture fund investors. Prominent investors backing the company include Binance, Amber Group and BitMart.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund investment in early-stage startups | – | selinicapital.com | - | |
Early-stage venture capital firm investing in the US and UK | – | fenbushi.vc | Shanghai, China | |
Venture capital firm focused on multiple sectors | – | avalancheasiastarfund.tcc.mode | - | |
Venture capital and equity principal services are provided by Dragonfly. | 2018 | dragonfly.xyz | Oakland, United States | |
Crypto-based algorithmic market maker for digital assets | 2008 | wintermute.com | Reston, United States | |
Quantitative trading firm using systematic strategies for digital assets and market making. | 2002 | timeresearch.com | Mahe, Seychelles | |
- | – | alphalab.capital | - | |
A global proprietary trading firm focused on high-frequency market making. | 2006 | rshedge.ch | - | |
Algorithmic trading and liquidity management for digital assets are provided. | 2018 | efrontier.io | Tel Aviv, Israel | |
Blockchain-based financial solutions are offered for crypto trading and payments. | 2017 | ambergroup.io | Singapore, Singapore |
Investor details for WOO
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of WOO
20 people are tracked at WOO (7 in leadership, 13 in team).
| Name | Role | Group |
|---|---|---|
Mark Pimentel | Co-Founder | Leadership |
Jack Tan | Co-Founder | Leadership |
Neal Wen | Director Of Business Development | Leadership |
Bryan Chu | Chief Product Officer | Leadership |
Chloe Huang Cfa, Frm | Head Of Research And Strategic Investment | Leadership |
William Wu | Head Of Global Ops | Leadership |
Ben Yorke | Ecosystem VP | Leadership |
David Ding | Business Operation Intern | Team |
Hansheng Chuang | Java Software Engineer | Team |
Terence Ng | Core Contributor | Team |
Khanh Nguyen | Senior Operations Manager | Team |
Jane Kao | Manager Of Operations | Team |
Angelika Marciniak | Accounting & Payroll Specialist | Team |
Erturk | Growth & Data Analytics Lead | Team |
Wen-Yi Chen | Data Analyst | Team |
Samantha H. (Wenjing) | Business Development | Team |
Enes Burma | Operation Specialist | Team |
Yunus Emre Aydın | Operations Specialist | Team |
Aren Chen | Devops Engineer | Team |
Oğuzhan Töre Özyürek | Operations Specialist | Team |
Complete people profiles for WOO
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Verified entity values are shown only after access is granted.
Timeline of WOO
3 dated milestones of WOO across 5 years, from founding to its latest funding, stage changes and deals.
- Founded WOO is founded.
- Funding First funding round of $10.0M.
- Funding Latest funding round, Series A, of $9.0M.
Competitors of WOO
WOO has 9 listed competitors in our database, 6 of them funded. They include Paradigm, Crossover Markets, Elwood, SFOX and Easy Crypto, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| paradigm.co | 2010 | New York, United States | $39.47M | – | Automated cryptocurrency trading is facilitated through an online platform. | |
| crossovermarkets.com | 2022 | New York, United States | $18.35M | 176 | Digital asset exchange platform developed for institutional crypto trading. | |
| elwood.io | 2018 | London, United Kingdom | $70M | – | Digital asset trading and management solutions are provided by Elwood. | |
| sfox.com | 2014 | San Francisco, United States | $22.82M | – | Online Bitcoin broker | |
| easycrypto.com | 2013 | Auckland, New Zealand | $28.75M | – | Cryptocurrency trading is enabled for businesses, trusts, and super funds. | |
| frnt.io | 2018 | Toronto, Canada | – | – | Digital asset trading solutions are provided for institutional investors. | |
| qcp.capital | 2017 | Singapore | – | – | Crypto assets are traded online via a proprietary platform. | |
| ovex.com | 2017 | Johannesburg, South Africa | $4M | – | Institutional-grade custody and cryptocurrency exchange services are provided. | |
| lmaxdigital.com | 2010 | London, United Kingdom | – | 32 | Institutional cryptocurrency trading and exchange platform is operated. |
Detailed competitors of WOO
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of WOO
The website of WOO (woo.org) receives about 44.2K visits a month and ranks #796,208 among all websites worldwide, #7,569 in Investing.
- Monthly visits44.2K
▲ 5.1% vs previous month
- Unique visitors17.4K
per month
- Global rank#796,208
among all websites
- Category rank#7,569
Finance · Investing
- Bounce rate37%
- Pages per visit1.7
- Average visit9 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with WOO. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| cryptowisser.com | 100% | – | #201,110 | View details | |
bittrust.org | bittrust.org | 100% | – | #5,211,896 | – |
woox.io | woox.io | 41% | – | #487,014 | – |
Top companies in Cryptocurrencies
10 companies that operate in the same segment as WOO (Cryptocurrencies), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cross-border cryptocurrency payments for businesses are enabled through APIs. | 2013 | Boston, Massachusetts, United States | USD 1.51 B | USD 2.75 B | 1,533 | |
Online exchange platform for cryptocurrency | 2017 | Ta Xbiex, Malta | USD 2.02 B | – | 14,747 | |
App-based platform for exchange and trading solutions for cryptocurrency | 2011 | London, England, United Kingdom | USD 700 M | – | 1,212 | |
Terraform Labs is engaged in blockchain technology development. | 2018 | Singapore, Singapore | USD 57 M | – | – | |
Ledger is recognized for providing secure cryptocurrency hardware wallets. | 2014 | Paris, Ile de France, France | USD 575.4 M | – | 802 | |
App-based wallet and exchange platform for cross-border money transfers | 2013 | London, England, United Kingdom | USD 73.36 M | – | – | |
Cryptocurrency trading, storage, and exchange services are offered online. | 2012 | San Francisco, California, United States | USD 546.62 M | USD 7.18 B | 7,025 | |
Cryptocurrencies are traded and exchanged through an online platform. | 2014 | Mexico City, Mexico City, Mexico | USD 331.35 M | – | 884 | |
Decentralized exchange platform for cryptocurrency trading is operated. | 2018 | New York, New York, United States | USD 176 M | – | 217 | |
Mobile app for storing and trading cryptocurrencies is utilized. | 2013 | London, England, United Kingdom | USD 13 M | – | – |
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Related news about Woo
Complete news archive for WOO
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Frequently Asked Questions about WOO
WOO was founded in 2019 and raised its 1st funding round 1 year after it was founded.
WOO is headquartered in Taipei, Taiwan.
WOO is a funded company, having raised a total of $61M across 4 funding rounds to date. The company's 1st funding round was a Seed of $10M, raised on Oct 2020.
WOO was founded in 2019 in Taipei, Taiwan, as an app-based platform in the cryptocurrency sector. Liquidity and trading services are provided, including options for buying, trading crypto options, and launchpad solutions. Real-time portfolio values, cryptocurrency prices, and charts are accessible to users. The platform is available via apps for Android and iOS devices.
WOO's top competitors include Crossover Markets, Elwood and SFOX.
WOO offers WOOFi, WOO X, and WOO STAKE.
WOO has 30 investors. Key investors include Binance, Amber Group, BitMart, MEXC Global, and Wintermute.