Wooga

Berlin, Germany Founded: 2009 • Age: 17 yrs Acquired By Playtika
Casual mobile games are developed and published by Wooga.

About Wooga

Wooga is a Media & Entertainment company based in Berlin (Germany) founded in 2009, and was acquired by Playtika in December 2018. Casual mobile games are developed and published by Wooga. Wooga has raised $31.5 million across 2 funding rounds from investors including Playtika, Balderton Capital and Highland Capital Partners. Its website wooga.com draws about 109 thousand monthly visits. Wooga offers products and services including June’s Journey, Ghost Detective, Pearl’s Peril, Tropicats, and Jelly Splash. Its focus areas include Mobile, Mobile Gaming, Game Developers and Casual. Its legal entity is Wooga GmbH.

Company details

Wooga was founded in 2009 in Berlin, Germany, as a mobile-first video game developer and publisher focused on the casual games sector. Operations center on freemium models for distribution, with titles released primarily on mobile platforms and select games on Facebook. Key offerings include Diamond Dash, Pearls Peril, and Crazy Kings, a tower defense title developed by TicBits and published in 2015 for iOS.

Key Metrics
  • Total Equity Funding
    $31.5M (USD)

    in 2 rounds

  • Latest Funding Round
    $24M (USD), Series B

    May 2011

  • Investors
    Playtika

    & 4 more

  • Acquired by
    Playtika

    (Dec 2018)

Products & Services of Wooga

Wooga offers a comprehensive portfolio of products and services, including June’s Journey, Ghost Detective, Pearl’s Peril, Tropicats, and Jelly Splash.

June’s Journey
Hidden Object Puzzle

Puzzle game set in the 1920s involving mystery and romance adventures.

Ghost Detective
Hidden Object Game

Solve puzzles as a ghost to catch a murderer in an interactive story.

Pearl’s Peril
Hidden Object Adventure

Explore mysteries with romance and puzzles in a socialite's world.

Tropicats
Casual Simulation

Manage and build in a tropical setting with engaging gameplay elements.

Jelly Splash
Puzzle Matching

Match items in colorful puzzles for fun and challenging levels.

Apps and channels of Wooga

Wooga publishes 2 mobile apps with over 50M+ downloads.

June's Journey: Hidden Objects
Google Play Adventure Teen Free
Developer: Wooga
View on Google Play
June’s Journey: Hidden Objects
App Store Games 12+
Developer: wooga
View on App Store

Funding Insights of Wooga

Wooga has successfully raised a total of $31.5M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $24 million completed in May 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $31.5M
  • Total Rounds 2
  • Last Round Series B — $24M
  • First Round $7.5M

    (Nov 2009)

  • Investors Count 4

All 2 funding rounds of Wooga with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2011$24MSeries B–Highland Capital Partners
Nov 2009$7.5MSeries A–Balderton Capital
Valuation history

5 investors in total: 5 institutional.

Investors in Wooga

Wooga has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Playtika, Balderton Capital and Highland Capital Partners.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture capital investment and entrepreneur support services.
hcp.com
Investment and partnership services for entrepreneurs in finance and growth support.
tenayacapital.com
Multistage venture capital investments are focused on technology sectors.
2000balderton.comLondon, United Kingdom
Venture capital funding is provided to digital company founders.
hvcapital.comMunich, Germany
Casual games are developed for mobile and web platforms.
2010playtika.comTel Aviv, Israel
Premium access

Investor details for Wooga

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of Wooga

4 dated milestones of Wooga across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Wooga is founded.
  2. Funding First funding round of $7.5M.
  3. Funding Latest funding round, Series B, of $24.0M.
  4. Exit Acquired by Playtika.

Web traffic of Wooga

The website of Wooga (wooga.com) receives about 108.9K visits a month.

  • Monthly visits
    108.9K

    ▼ 11.6% vs previous month

Similar websites

Websites whose visitors overlap most with Wooga. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
zoomumba.de
zoomumba.de
100%
–
ozmogames.com
83%
View details
woogar.com
70%
29.3K#1,017,844View details
pixelpoppers.com
pixelpoppers.com
67%
#1,323,282–
facebook.com
52%
12.1B#3View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 13 similar websites and full traffic analytics for Wooga

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 13 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Wooga

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Complete news archive for Wooga

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Wooga

Wooga was founded in 2009.

Wooga is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.

Wooga is a funded company, having raised a total of $31.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $7.5M, raised on Nov 2009.

Wooga was founded in 2009 in Berlin, Germany, as a mobile-first video game developer and publisher focused on the casual games sector. Operations center on freemium models for distribution, with titles released primarily on mobile platforms and select games on Facebook. Key offerings include Diamond Dash, Pearls Peril, and Crazy Kings, a tower defense title developed by TicBits and published in 2015 for iOS.

Wooga offers June’s Journey, Ghost Detective, Pearl’s Peril, Tropicats, and Jelly Splash.

Wooga has 5 investors. Key investors include Playtika, Balderton Capital, Highland Capital Partners, Tenaya Capital, and HV Capital.

Wooga operates through Wooga Gmbh.

Yes. Wooga was acquired by Playtika in December 2018.

Yes. Wooga publishes June's Journey: Hidden Objects and 1 more app, with over 50 million downloads.

The website of Wooga receives about 109 thousand visits a month.

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