About XeThru
XeThru is a company based in Oslo (Norway) founded in 2004.. XeThru has raised $27 million across 2 funding rounds from investors including Investinor and Alliance Venture Capital. The company has 50 employees as of December 31, 2020. XeThru offers products and services including NOVELDA UWB CPD & Vital Signs Sensor, NOVELDA UWB Proximity Sensor, NOVELDA UWB Occupancy Sensor, NOVELDA UWB Ultra-Low Power Presence Sensor, and NOVELDA UWB X7 Radar. XeThru operates in a competitive market with competitors including Withings, Ultrahuman, iHealth Labs, Oura and Masimo, among others.
- Headquarter Oslo, Norway
- Employees 50 as on 31 Dec, 2020
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Sectors
TechnologyHealthcare
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Novelda As
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Annual Revenue
$4.45 M (USD)109as on Dec 31, 2021
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Net Profit
$-15.96 M (USD)-47as on Dec 31, 2021
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EBITDA
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Total Equity Funding
$27 M (USD)
in 2 rounds
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Latest Funding Round
$15 M (USD), Series B
Feb 04, 2019
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Investors
Investinor
& 1 more
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Employee Count
50
as on Dec 31, 2020
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Products & Services of XeThru
XeThru offers a comprehensive portfolio of products and services, including NOVELDA UWB CPD & Vital Signs Sensor, NOVELDA UWB Proximity Sensor, NOVELDA UWB Occupancy Sensor, NOVELDA UWB Ultra-Low Power Presence Sensor, and NOVELDA UWB X7 Radar. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Detects human vital signs and presence for security applications.
Enables touch-free interactions in consumer devices.
Monitors room occupancy for energy management systems.
Provides efficient presence detection with minimal energy use.
Offers advanced radar for automotive and building applications.
Funding Insights of XeThru
XeThru has successfully raised a total of $27M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $15 million completed in February 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $15.0M
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First Round
First Round
(03 Dec 2014)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2019 | Amount | Series B - XeThru | Valuation | Investinor | |
| Dec, 2014 | Amount | Series B - XeThru | Valuation | Investinor |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in XeThru
XeThru has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Investinor and Alliance Venture Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Founded Year | Domain | Location | |
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Alliance Venture Capital is focused on investing in early-stage Nordic tech companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by XeThru
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - XeThru
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Xethru Comparisons
Competitors of XeThru
XeThru operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Withings, Ultrahuman, iHealth Labs, Oura and Masimo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Connected devices for health, sleep, and activity monitoring are developed.
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| domain | founded_year | HQ Location |
Metabolic health is tracked via devices and fitness platforms.
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| domain | founded_year | HQ Location |
Personal healthcare devices for vital monitoring are designed and produced.
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| domain | founded_year | HQ Location |
Health-tracking smart rings and biosensors are developed for biometric monitoring.
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| domain | founded_year | HQ Location |
Provider of wide range of devices to monitor health parameters
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| domain | founded_year | HQ Location |
Remote monitoring platform for tracking patient activity
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about XeThru
When was XeThru founded?
XeThru was founded in 2004 and raised its 1st funding round 10 years after it was founded.
Where is XeThru located?
XeThru is headquartered in Oslo, Norway. It is registered at Oslo, Oslo, Norway.
Who is the current CEO of XeThru?
Jan-Bjornar Lund is the current CEO of XeThru.
Is XeThru a funded company?
XeThru is a funded company, having raised a total of $27M across 2 funding rounds to date. The company's 1st funding round was a Series B of $12M, raised on Dec 03, 2014.
How many employees does XeThru have?
As of Dec 31, 2020, the latest employee count at XeThru is 50.
What is the annual revenue of XeThru?
Annual revenue of XeThru is $4.45M as on Dec 31, 2021.
What does XeThru do?
Founded in 2004 in Oslo, Norway, XeThru, part of Novelda, focuses on sensor technology within the IoT and health monitoring sectors. Adaptive smart sensors are developed and manufactured using radio waves to enable non-contact detection of presence and breathing rates. These modules penetrate materials such as lightweight walls, bedding, and fabrics, supporting ranges up to several meters with low power use. Operations emphasize high-resolution sensing systems for various applications.
Who are the top competitors of XeThru?
XeThru's top competitors include Withings, Ultrahuman and Oura.
What products or services does XeThru offer?
XeThru offers NOVELDA UWB CPD & Vital Signs Sensor, NOVELDA UWB Proximity Sensor, NOVELDA UWB Occupancy Sensor, NOVELDA UWB Ultra-Low Power Presence Sensor, and NOVELDA UWB X7 Radar.
Who are XeThru's investors?
XeThru has 2 investors. Key investors include Investinor, and Alliance Venture Capital.
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