Yaantra

Noida, India Founded: 2013 • Age: 13 yrs Minicorn Acquired By Flipkart
Second-hand smartphones and accessories are sold through an online platform.

About Yaantra

Yaantra is a Retail company based in Noida (India) founded in 2013, and was acquired by Flipkart in January 2022. Second-hand smartphones and accessories are sold through an online platform. Yaantra has raised $16.8 million across 7 funding rounds from investors including Flipkart, Sara Group and Anicut Capital. The company has 258 employees. Yaantra was last valued at $44.51 million in October 2020. Its website yaantra.com draws about 63 thousand monthly visits. Its Indian entity Gadgetwood Eservices Private Limited reported revenue of ₹386 Cr. Yaantra offers products and services including Phone Selling Service, Device Repair Service, and Business Partnership Program. Its focus areas include Consumer Electronics E-Commerce, Second Hand, Smartphones and Outright Buy. Its competitors include ControlZ, InstaCash and MobiGarage; 3 of its 3 listed competitors have raised funding.

Company details

Yaantra was founded in 2013 in Noida, India, as an e-commerce platform specializing in second-hand electronics. Multi-category used smartphones and accessories from various brands are traded via the site. Users are enabled to list and sell their pre-owned devices, while refurbished smartphones are supplied for purchase. Operations focus on facilitating these transactions in the consumer electronics resale sector.

  • Headquarters Noida, India
  • Employees 258
  • Stage Acquired
  • Sectors
    Retail
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website yaantra.com
  • Social LinkedIn X Facebook
  • Acquired by Flipkart (Jan 2022)
  • Legal Name Gadgetwood Eservices Private Limited
  • Date of Incorporation 10 Apr, 2013
  • Jurisdiction Bangalore, Karnataka, India
Key Metrics
  • Annual Revenue
    ₹386 Cr

    FY 2025 · +20% YoY

  • Net Loss
    -₹120 Cr

    FY 2025 · -31% margin

  • EBITDA
    -₹109 Cr

    FY 2025 · -28% margin

  • Total Equity Funding
    $16.8M (USD)

    in 7 rounds

  • Latest Funding Round
    $790.89K (USD), Series A

    Oct 2020

  • Investors
    Flipkart

    & 35 more

  • Employee Count
    258
  • Acquired by
    Flipkart

    (Jan 2022)

Products & Services of Yaantra

Yaantra offers a comprehensive portfolio of products and services, including Phone Selling Service, Device Repair Service, and Business Partnership Program.

Phone Selling Service
Buyback Platform

Enables users to sell old phones and receive instant cash payments.

Device Repair Service
Repair Platform

Provides repairs with genuine spares and doorstep pickup options.

Business Partnership Program
B2B Solutions

Allows businesses to buy stocks and manage devices through dedicated tools.

Funding Insights of Yaantra

Yaantra has successfully raised a total of $16.8M across 7 strategic funding rounds. The most recent funding activity was a Series A round of $790.89 thousand completed in October 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $16.8M
  • Total Rounds 7
  • Last Round Series A — $790,894
  • First Round $186,229

    (Oct 2014)

  • Investors Count 35

All 7 funding rounds of Yaantra with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2020$790,894Series A$44.51M–
Dec 2019$4.48MSeries A$45.08MDuane Park
–
Sep 2018$2.07MDebt – Venture––
Oct 2017$3.1MDebt – Conventional$•••••–
Feb 2017$5.35MSeries A$•••••Carpediem Capital, Duane Park
Sep 2016$6MSeries A–Carpediem Capital, Duane Park
Oct 2014$186,229Seed$•••••Ankit Agarwal, Nithin Singhal
Valuation history
DateValuationStage
Oct 2020$44.51M••••••••
Dec 2019$45.08M••••••••
Oct 2017$•••••••••••••
Feb 2017$•••••••••••••
Sep 2016$•••••••••••••
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Full valuation and stage history of Yaantra

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Last known valuation $44.51M (Oct 2020). 36 investors in total: 15 institutional and 21 angel.

Investors in Yaantra

Yaantra has secured backing from 36 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Flipkart, Sara Group and Anicut Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Duane Ventures is engaged in startup investment activities.
2016duaneventures.comDelhi, India
Investment services in private credit, seed funds, growth equity, and late-stage equity for businesses in India.
2015anicutcapital.comChennai, India
Private equity investments in Indian SMEs focusing on consumption opportunities and growth capital provision.
2018carpediem-capital.comMumbai, India
Provision of venture capital and expertise in Agriculture, Education, Healthcare, and High Tech sectors in India.
2010splicecapital.comHyderabad, India
Angel investor network investing in early-stage startups
iangroup.vcDelhi, India
Investment firm focusing on early stage, venture capital, and equities investments.
2013dominorllp.comNoida, India
Business and management consulting services are provided by the firm.
Delhi, India
Operations are conducted in mining, textiles, and investment sectors.
1973saragroup.co.inDelhi, India
Property services are provided in Delhi, India.
Delhi, India
Investment and financial consulting services are provided in Delhi, India.
Delhi, India
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Investor details for Yaantra

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Board of directors of Gadgetwood Eservices Private Limited (Yaantra)

Gadgetwood Eservices Private Limited is the primary company behind Yaantra. The board of Gadgetwood Eservices Private Limited currently have 2 directors; the longest-serving is Akhil Goel, appointed in 2023. 16 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Akhil Goel
DIN 10353574
Director18 Oct 20233 yrsGadgetwood Eservices Private Limited
Nitesh Agarwal
DIN 10682674
Director28 Jun 20242 yrs 4 moGadgetwood Eservices Private Limited

People of Yaantra

1 people are tracked at Yaantra (1 in leadership); the tracked headcount is 258.

NameRoleGroup
Jayant Jha
Co-Founder, CEOLeadership
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Financials of Yaantra

Figures of Gadgetwood Eservices Private Limited, the primary company behind Yaantra, for FY 2025. Revenue was ₹386 Cr (+20% year on year). Net loss was -₹120 Cr (-31% margin). EBITDA was -₹109 Cr (-28% margin). Revenue has grown at a compounded annual rate of +42% over three years and +18% over five years.

  • ₹386 CrRevenue · FY 2025 · +20% YoY
  • -₹120 CrNet loss · -31% margin
  • -₹109 CrEBITDA · -28% margin
  • ₹16.8 LakhPaid-up capital
  • 258Employees (provident fund records)
  • +42%Revenue CAGR, 3 years
  • +18%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Gadgetwood Eservices Private Limited are on its company page.

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Detailed financial statements for Yaantra

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Timeline of Yaantra

5 dated milestones of Yaantra across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Yaantra is founded.
  2. Funding First funding round of $186K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series A, of $791K.
  5. Exit Acquired by Flipkart.

Competitors of Yaantra

Yaantra has 3 listed competitors in our database, 3 of them funded. They include ControlZ, InstaCash and MobiGarage.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
controlz.world2002Gurugram, India$3M55
Second-hand mobiles and accessories are retailed online.
getinstacash.in2017Jaipur, India$687,10710
Pre-owned smartphones are bought back online via condition-based quoting.
mobigarage.com2017Delhi, India$1.13M29
Online second-hand platform offering refurbished mobile phones
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Detailed competitors of Yaantra

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Web traffic of Yaantra

The website of Yaantra (yaantra.com) receives about 63.3K visits a month.

  • Monthly visits
    63.3K

    ▼ 25.7% vs previous month

Similar websites

Websites whose visitors overlap most with Yaantra. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
flipkart.com
100%
215.3M#127View details
amazon.in
97%
#48View details
shopclues.com
78%
812K#62,065View details
cashify.in
76%
15.2M#2,693View details
buzzmeeh.com
74%
98.2K#393,032View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 21 similar websites and full traffic analytics for Yaantra

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  • Audience overlap
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Top companies in Consumer Electronics E-Commerce

3 companies that operate in the same segment as Yaantra (Consumer Electronics E-Commerce) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Refurbished and new gadgets are offered through an online marketplace.
2009Gurugram, Haryana, IndiaUSD 130.05 MUSD 99.25 M1,264
Metabolic health is tracked via devices and fitness platforms.
2019Bengaluru, Karnataka, IndiaUSD 163.28 MUSD 65.48 M274
Personal audio products, wearables, and mobile accessories are retailed.
2016Gurugram, Haryana, IndiaUSD 206 MUSD 366.28 M495
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Related news about Yaantra

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Frequently Asked Questions about Yaantra

Yaantra was founded in 2013 and raised its 1st funding round 1 year after it was founded.

Yaantra is headquartered in Noida, India. It is registered at Noida, Uttar Pradesh, India.

Yaantra is a funded company, having raised a total of $16.8M across 7 funding rounds to date. The company's 1st funding round was a Seed of $186.23K, raised on Oct 2014.

Yaantra has 258 employees.

The primary company behind Yaantra, Gadgetwood Eservices Private Limited, reported revenue of ₹386 Cr for FY 2025, up 20% year on year.

Yaantra was founded in 2013 in Noida, India, as an e-commerce platform specializing in second-hand electronics. Multi-category used smartphones and accessories from various brands are traded via the site. Users are enabled to list and sell their pre-owned devices, while refurbished smartphones are supplied for purchase. Operations focus on facilitating these transactions in the consumer electronics resale sector.

Yaantra's top competitors include InstaCash, MobiGarage and ControlZ.

Yaantra offers Phone Selling Service, Device Repair Service, and Business Partnership Program.

Yaantra has 36 investors. Key investors include Flipkart, Sara Group, Anicut Capital, Carpediem Capital Partners, and Dominor.

The valuation of Yaantra is $44.51M as of Oct 2020.

Yaantra operates through Gadgetwood Eservices Private Limited.

Yes. Yaantra was acquired by Flipkart in January 2022.

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