Yard Stick

Oakland, United States Founded: 2021 • Age: 5 yrs
Platform offering solution to measures soil carbon
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About Yard Stick

Yard Stick is a company based in Oakland (United States) founded in 2021 by Chris Tolles and Kevin Meissner.. Yard Stick has raised $16.15 million across 3 funding rounds from investors including Microsoft, Google and United States Department of Agriculture. Yard Stick offers products and services including MEASURE Tool, PLAN Tool, and ANALYZE Tool. Yard Stick operates in a competitive market with competitors including GroGuru, AquaSpy, Viridix, Saturas and Tule, among others.

  • Headquarter Oakland, United States
  • Founders Chris Tolles, Kevin Meissner
  • Sectors
    Technology
    Agriculture
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Yard Stick Pbc
Operational Areas
Technology → Internet of Things (IoT) & Connectivity
Agriculture → Agricultural Technology & Innovation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $16.15 M (USD)

    in 3 rounds

  • Latest Funding Round
    $16.15 M (USD), Series A

    Aug 04, 2023

  • Investors
    Microsoft

    & 8 more

  • Employee Count
    Employee Count
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Products & Services of Yard Stick

Yard Stick offers a comprehensive portfolio of products and services, including MEASURE Tool, PLAN Tool, and ANALYZE Tool. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Instantly collects soil carbon data to improve accuracy and reduce costs.

Stratifies farms and creates sample plans for statistical rigor.

Maps and audits soil carbon data for stakeholders' reporting needs.

People of Yard Stick
Headcount 10-50
Employee Profiles 10
Board Members and Advisors 1
Employee Profiles
People
Russell Belfer
VP, Software
People
Chris Tolles
Co-Founder & CEO
People
Matt Huisman
Director Of Sales
People
Maxwell Slater
Head Of Field Operations

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Funding Insights of Yard Stick

Yard Stick has successfully raised a total of $16.15M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $16.15 million completed in August 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series A — $16.1M
  • First Round
  • Investors Count 9
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2023 Amount Series A - Yard Stick Valuation Toyota Ventures
Sep, 2022 Amount Grant - Yard Stick Valuation

investors

Apr, 2021 Amount Seed - Yard Stick Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Yard Stick

Yard Stick has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Microsoft, Google and United States Department of Agriculture. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital firm and infrastructure firm investing in multiple sectors
Founded Year Domain Location
Venture capital fund focused on tech startups
Founded Year Domain Location
Climate solutions are advanced via venture capital and startup acceleration.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Yard Stick

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Yard Stick

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Yard Stick Comparisons

Employees
+
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Competitors of Yard Stick

Yard Stick operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as GroGuru, AquaSpy, Viridix, Saturas and Tule, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based soil moisture monitoring systems are provided for farms.
domain founded_year HQ Location
Soil moisture monitoring systems are supplied for precision agriculture.
domain founded_year HQ Location
Provider of precision irrigation solutions using real-time soil moisture sensors and analytics
domain founded_year HQ Location
Stem water potential sensors for crop irrigation are developed.
domain founded_year HQ Location
Agricultural technology solutions are provided for irrigation decision-making.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Yard Stick

Frequently Asked Questions about Yard Stick

When was Yard Stick founded?

Yard Stick was founded in 2021.

Where is Yard Stick located?

Yard Stick is headquartered in Oakland, United States. It is registered at Oakland, California, United States.

Who is the current CEO of Yard Stick?

Chris Tolles is the current CEO of Yard Stick. They have also founded this company.

Is Yard Stick a funded company?

Yard Stick is a funded company, having raised a total of $16.15M across 3 funding rounds to date.

What does Yard Stick do?

Platform offering solution to measures soil carbon. It uses yardstick to evaluate carbon stocks and changes in real-time. It contains a small camera that uses wavelengths to sense the presence of organic carbon and resistance sensors on the probe to calculate the density of the soil. Using the two inputs, the yardstick can calculate the amount of carbon sequestered in a particular area of soil.

Who are the top competitors of Yard Stick?

Yard Stick's top competitors include GroGuru, Saturas and Tule.

What products or services does Yard Stick offer?

Yard Stick offers MEASURE Tool, PLAN Tool, and ANALYZE Tool.

Who are Yard Stick's investors?

Yard Stick has 9 investors. Key investors include Microsoft, Google, United States Department of Agriculture, The Nature Conservancy, and Toyota Ventures.

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