About Yello Digital Marketing
Yello Digital Marketing is a company based in Seoul (South Korea) founded in 2014. It operates as a B2B. Yello Digital Marketing has raised $15 million across 2 funding rounds from investors including LB Investment and Partners For Growth. Yello Digital Marketing has completed 1 acquisition, including Gushcloud. Yello Digital Marketing operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.
- Headquarter Seoul, South Korea
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Yellow Digital Marketing Co., Ltd.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$15 M (USD)
in 2 rounds
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Latest Funding Round
$15 M (USD), Series B
Oct 24, 2016
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Investors
LB Investment
& 1 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Funding Insights of Yello Digital Marketing
Yello Digital Marketing has successfully raised a total of $15M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $15 million completed in October 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $15.0M
- First Round First Round
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2016 | Amount | Series B - Yello Digital Marketing | Valuation |
investors |
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| Jun, 2014 | Amount | Series A - Yello Digital Marketing | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Yello Digital Marketing
Yello Digital Marketing has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include LB Investment and Partners For Growth. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private debt loans are extended by this firm to businesses.
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Founded Year | Domain | Location | |
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Growth-stage private equity investments are targeted across multiple sectors.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Yello Digital Marketing
Yello Digital Marketing has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Gushcloud. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Global company representing online talents and offering marketing, management, and investment services.
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2011 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Yello Digital Marketing
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Yello Digital Marketing Comparisons
Competitors of Yello Digital Marketing
Yello Digital Marketing operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Media Company focused on radio broadcasting, live events, marketing solutions
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| domain | founded_year | HQ Location |
Digital marketing services including paid search and e-commerce are provided.
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| domain | founded_year | HQ Location |
Integrated digital marketing campaigns are developed and executed across channels.
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| domain | founded_year | HQ Location |
Brand and marketing consulting solutions provider
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| domain | founded_year | HQ Location |
Consumer packaged goods sales and digital marketing services are provided.
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| domain | founded_year | HQ Location |
Advertising and marketing services are delivered globally by Interpublic.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Yello Digital Marketing
When was Yello Digital Marketing founded?
Yello Digital Marketing was founded in 2014.
Where is Yello Digital Marketing located?
Yello Digital Marketing is headquartered in Seoul, South Korea.
Is Yello Digital Marketing a funded company?
Yello Digital Marketing is a funded company, having raised a total of $15M across 2 funding rounds to date.
What does Yello Digital Marketing do?
Yello Digital Marketing operates with a B2B model, focusing on handling marketing campaigns, providing digital marketing, advertising services, and online ads. Offers advertising and digital marketing services to businesses. It emphasizes efficiency, client-focused solutions, and growth, fostering partnerships and innovation in its operations.
Who are the top competitors of Yello Digital Marketing?
Yello Digital Marketing's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
How many acquisitions has Yello Digital Marketing made?
Yello Digital Marketing has made 1 acquisition, including Gushcloud.
Who are Yello Digital Marketing's investors?
Yello Digital Marketing has 2 investors. Key investors include LB Investment, and Partners For Growth.
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