About Yiguo
Yiguo is a company based in Shanghai (China) founded in 2005. Yiguo has raised $300 million across 5 funding rounds from investors including Fidelity Investments, Alibaba Group and BOC. Yiguo operates in a competitive market with competitors including Deliveroo, Womai, Dingdong Maicai, Benlai and Missfresh, among others.
- Headquarter Shanghai, China
- SectorsRetail
- Website yiguo.com
- Total Equity Funding$300M (USD)
in 5 rounds
- Latest Funding Round$300M (USD), Series D
Aug 2017
- InvestorsFidelity Investments
& 8 more
Funding Insights of Yiguo
Yiguo has successfully raised a total of $300M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $300 million completed in August 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $300M
- Total Rounds 5
- Last Round Series D β $300M
- Investors Count 9
All 5 funding rounds of Yiguo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2017 | $300M | Series D | β | Tmall | β |
| Nov 2016 | – | Series D | β | Suning Tesco Group | |
| Mar 2016 | – | Series C | β | KKR | |
| Mar 2014 | – | Series B | β | β | |
| Aug 2013 | – | Series A | β | β |
9 investors in total: 9 institutional.
Investors in Yiguo
Yiguo has secured backing from 9 investors, including institutional and venture fund investors. Prominent investors backing the company include Fidelity Investments, Alibaba Group and BOC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple sectors are invested in by this private equity firm. | 1976 | kkr.com | New York, United States | |
Private equity investments are managed by Yunfeng Capital in China. | – | yfc.cn | Shanghai, China | |
Multi-category consumer products are sold via an online marketplace. | 2008 | tmall.com | Hangzhou, China | |
E-commerce retail, logistics, and customer services are provided by Suing Easybuy in China. | – | suning.cn | - | |
Investments are made in technology-based businesses by this VC firm. | – | gsipventures.com | New York, United States | |
Wealth management, asset management, and investment banking services are offered. | 1856 | credit-suisse.com | Zurich, Switzerland | |
Provider of brokerage accounts, retirement planning, wealth management, and trading platforms | 1946 | fidelity.com | Boston, United States | |
International commercial banking services are provided by Bank of China. | 1912 | boc.cn | Beijing, China | |
Conglomerate group operating a portfolio of businesses | 1999 | alibabagroup.com | Hangzhou, China |
Investor details for Yiguo
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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Timeline of Yiguo
3 dated milestones of Yiguo across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Yiguo is founded.
- Funding First funding round.
- Funding Latest funding round, Series D, of $300.0M.
Competitors of Yiguo
Yiguo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Deliveroo, Womai, Dingdong Maicai, Benlai and Missfresh, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| deliveroo.co.uk | 2013 | London, United Kingdom | $2.95B | 2,158 | Platform offering food and grocery delivery services | |
| womai.com | 2009 | Beijing, China | $330M | – | Imported groceries are retailed online by Womai to Chinese consumers. | |
| 100.me | 2017 | Shanghai, China | $1.33B | – | Online retailer of grocery products | |
| benlai.com | 2012 | Beijing, China | $317M | – | Premium groceries are ordered through an online platform. | |
| missfresh.cn | 2014 | Beijing, China | $1.7B | – | Multi-category grocery products are delivered through an app-based platform. | |
| ztore.com | 2015 | Hong Kong, China | $8M | – | Online grocery retailer | |
| beequick.cn | 2014 | Beijing, China | $110M | – | One-hour grocery delivery from community stores is facilitated. | |
| 8dol.com | 2013 | Nanjing, China | $30.51M | – | O2O platform for ordering snacks and packaged food for college students | |
| 34580.com | 2012 | Suzhou, China | $154.39M | – | Groceries are supplied online from local farms to neighborhood lockers. |
Detailed competitors of Yiguo
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Yiguo
Websites that share an audience with Yiguo (yiguo.com).
Websites whose visitors overlap most with Yiguo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| womai.com | 100% | – | – | View details | |
| benlai.com | 94% | 77.8K | #267,520 | View details | |
| jinti.com | 53% | – | – | View details | |
shop.boqii.com | shop.boqii.com | 42% | – | – | β |
youguo.com | youguo.com | 40% | – | – | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 7 similar websites and full traffic analytics for Yiguo
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Yiguo
Complete news archive for Yiguo
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Yiguo
10 companies that operate in the same segment as Yiguo (Food & Grocery Retail), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.47 B | USD 10.72 B | 23,700 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.54 B | USD 2.46 B | 4,490 | |
Meal recipe kits are delivered through a weekly subscription service. | 2011 | Berlin, Berlin, Germany | USD 367.28 M | – | – | |
Online marketplace offering multi-category grocery products | 2015 | Barcelona, Catalonia, Spain | USD 1.16 B | – | – | |
Personal and household products are delivered via an e-commerce platform. | 2011 | Bengaluru, Karnataka, India | USD 943.07 M | – | – | |
Instant delivery of groceries and essentials is facilitated online. | 2013 | Gurugram, Haryana, India | USD 757.12 M | – | – | |
Multi-category products are delivered quickly through an online platform. | 2020 | Bengaluru, Karnataka, India | USD 2.3 B | USD 344.05 K | 100 | |
Organic groceries are offered through an online membership platform. | 2013 | Los Angeles, California, United States | USD 332.18 M | – | – | |
Online marketplace platform offering multi-category grocery products | 2012 | San Francisco, California, United States | USD 2.93 B | USD 3.74 B | 3,270 | |
Platform offering food and grocery delivery services | 2013 | London, England, United Kingdom | USD 2.95 B | USD 2.59 B | 3,960 |
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Frequently Asked Questions about Yiguo
Yiguo was founded in 2005 and raised its 1st funding round 8 years after it was founded.
Yiguo is headquartered in Shanghai, China.
Yiguo is a funded company, having raised a total of $300M across 5 funding rounds to date.
Yiguo was founded in 2005 and is headquartered in Shanghai, China. Operations are conducted as an online retailer in the grocery sector, where a catalog of products including fruits, vegetables, snacks, wines, chocolates, biscuits, meats, milk, bread, eggs, yogurts, frozen foods, and additional items is maintained. Delivery services are provided to customers across the region.
Yiguo's top competitors include Deliveroo, Dingdong Maicai and Missfresh.
Yiguo has 9 investors. Key investors include Fidelity Investments, Alibaba Group, BOC, Tmall, and KKR.

