About yulife
yulife is a Financial Services company based in London (United Kingdom) founded in 2016. Group life insurance quotes and health support are offered online. yulife has raised $206.74 million across 4 funding rounds from investors including OurCrowd, T. Rowe Price and Eurazeo. The company has 100 employees. yulife was last valued at $800 million in July 2022. Its website yulife.com draws about 55 thousand monthly visits. Its focus areas include FinTech, Internet First Insurance Platforms, P2P Insurance and Carrier. Its legal entity is YU LIFE LTD.
Company details
Founded in 2016 and based in London, United Kingdom, an online platform is operated for group life insurance targeted at individuals. Quotes are provided for group life insurance, critical illness coverage, and income protection. Access is also granted to mental health support through an employee assistance program and smart health medical services. Operations focus on the insurance sector with digital delivery of these offerings.
- Headquarters London, United Kingdom
- Employees 100
- Stage Soonicorn
- SectorsFinancial Services
- Website category Finance · Insurance
- Website yulife.com
- Social LinkedIn X
- Legal Name Yu Life Ltd
- Date of Incorporation 02 Aug, 2016
- Jurisdiction LONDON, ENGLAND
- Total Equity Funding$206.74M (USD)
in 4 rounds
- Latest Funding Round$120M (USD), Series C
Jul 2022
- InvestorsOurCrowd
& 12 more
- Employee Count100
Funding Insights of yulife
yulife has successfully raised a total of $206.74M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $120 million completed in July 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $206.74M
- Total Rounds 4
- Last Round Series C — $120M
- First Round $3.94M
(Aug 2017)
- Investors Count 13
All 4 funding rounds of yulife with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2022 | $120M | Series C | $800M | Dai-Ichi Life | |
| Jul 2021 | $70M | Series B | $346M | Target Global | |
| Apr 2019 | $12.8M | Series A | $••••• | Creandum | |
| Aug 2017 | $3.94M | Series A | – | LocalGlobe |
| Date | Valuation | Stage |
|---|---|---|
| Jul 2022 | $800M | •••••••• |
| Jul 2021 | $346M | •••••••• |
| Apr 2019 | $••••• | •••••••• |
Full valuation and stage history of yulife
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Verified entity values are shown only after access is granted.
Last known valuation $800M (Jul 2022). 13 investors in total: 13 institutional.
Investors in yulife
yulife has secured backing from 13 investors, including institutional and venture fund investors. Prominent investors backing the company include OurCrowd, T. Rowe Price and Eurazeo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments and support services are offered to early-stage tech startups. | creandum.com | |||
Venture capital firm | targetglobal.vc | London, United Kingdom | ||
Venture capital firm focused on seed-stage investments | localglobe.vc | London, United Kingdom | ||
Early and growth-stage startups are funded by Anthemis Group. | 2008 | anthemis.com | London, United Kingdom | |
Venture capital investment in European business software companies, focusing on early-stage opportunities in London. | notion.vc | |||
Seed and series-A investments are made in technology companies. | mmc.vc | London, United Kingdom | ||
Private equity and debt investments are managed across multiple sectors. | 1969 | eurazeo.com | Paris, France | |
| rgax.com | ||||
Life insurance company | 1902 | dai-ichi-life.co.jp | Chiyoda City, Japan | |
Venture capital investments are provided to B2B tech startups. | latitudeventures.vc |
Investor details for yulife
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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People of yulife
111 people are tracked at yulife (45 in leadership, 1 in board & advisors, 65 in team); the tracked headcount is 100.
| Name | Role | Group |
|---|---|---|
Dan Greane | Chief Architect | Leadership |
Rob Savage | Head of Product Management | Leadership |
Conor Allen | Key Account Director | Leadership |
Steve Harry | Chief Financial Officer | Leadership |
Shay Khosrowshahi | VP - Country Director, Japan | Leadership |
Neil Greenfield | Key Account Director | Leadership |
Jaco Oosthuizen | Co-Founder & Chief Insurance Officer | Leadership |
Matt Doltis | Head of Data | Leadership |
Stratton McKee | Head Of Distribution, North America | Leadership |
Josh Hart | Co-Founder, Chief Product & Technology Officer | Leadership |
Sam Fromson | Co-Founder & COO | Leadership |
Sammy Rubin | Co-Founder & CEO | Leadership |
Jonathan Roomer | Co-Founder & Head of Customer Success | Leadership |
Lauren Berkemeyer | VP, Marketing | Leadership |
Vitaly T. | Head Of Engineering | Leadership |
Eddie Elias-Kean | Key Account Director (healthcare & Group Protection) | Leadership |
Faye Richards | Head Of Customer Operations And Scaled Accounts | Leadership |
Natasha Rana | Head Of Large Customer Accounts | Leadership |
Hannah Black | Head Of Business Operations | Leadership |
Edward Lucas | Head Of Finance | Leadership |
91 more people are available in the full profile.
Complete people profiles for yulife
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Timeline of yulife
5 dated milestones of yulife across 6 years, from founding to its latest funding, stage changes and deals.
- Founded yulife is founded.
- Funding First funding round of $3.9M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series C, of $120.0M.
- Milestone Reaches Soonicorn status.
Web traffic of yulife
The website of yulife (yulife.com) receives about 55K visits a month and ranks #524,200 among all websites worldwide, #2,589 in Insurance.
- Monthly visits55K
▼ 18% vs previous month
- Unique visitors30.7K
per month
- Global rank#524,200
among all websites
- Category rank#2,589
Finance · Insurance
- Bounce rate54%
- Pages per visit2.1
- Average visit1 min 05 sec
- DevicesDesktop 20% · Mobile 80%
Websites whose visitors overlap most with yulife. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
admiralbusiness.com | admiralbusiness.com | 100% | #464,744 | – | |
| bionic.co.uk | 99% | 38.4K | #897,651 | View details | |
| directlinegroup.co.uk | 94% | 30K | #1,225,228 | View details | |
| coverager.com | 93% | 99.1K | #454,509 | View details | |
axa.co.uk | axa.co.uk | 77% | #68,562 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 19 similar websites and full traffic analytics for yulife
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- 19 similar websites
- Audience overlap
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Verified entity values are shown only after access is granted.
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Frequently Asked Questions about yulife
yulife was founded in 2016 and raised its 1st funding round 1 year after it was founded.
yulife is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
yulife is a funded company, having raised a total of $206.74M across 4 funding rounds to date. The company's 1st funding round was a Series A of $3.94M, raised on Aug 2017.
yulife has 100 employees.
Founded in 2016 and based in London, United Kingdom, an online platform is operated for group life insurance targeted at individuals. Quotes are provided for group life insurance, critical illness coverage, and income protection. Access is also granted to mental health support through an employee assistance program and smart health medical services. Operations focus on the insurance sector with digital delivery of these offerings.
yulife has 13 investors. Key investors include OurCrowd, T. Rowe Price, Eurazeo, Dai-Ichi Life, and Anthemis Group.
The valuation of yulife is $800M as of Jul 2022.
yulife operates through Yu Life Ltd.