Zinrelo

Pune, India Founded: 2010 • Age: 16 yrs
Loyalty and referral platforms are provided for businesses.

About Zinrelo

Zinrelo is a Technology company based in Pune (India) founded in 2010 by Samir Palnitkar. It operates as a loyalty and referral platforms are provided for businesses. It operates in the Technology and Retail sectors. Zinrelo has raised $6.95 million across 6 funding rounds from investors including Lighter Capital, TiE Angels and Valhalla Partners. Zinrelo offers products and services including Loyalty Platform, Incentive Engine, and Personalization Engine. Its focus areas include E-Commerce Enablers, Marketing, Loyalty Management and Enterprise Applications. Its legal entity is Zinrelo, Inc. Its competitors include Awardit, Superlogic, Froogal, Annex Cloud and Hang and 4 more; 6 of its 9 listed competitors have raised funding.

Company details

Zinrelo was founded in 2010 in Pune, India, as a provider of loyalty management and referral platforms in the e-commerce sector. Points-based loyalty programs are supported, enabling rewards for customer actions such as reviews, photo uploads, referrals, and social advocacy. Referral services allow customers to recommend businesses to contacts for incentives. Operations serve clients including Illy, Step2, and BeachBody, with a focus on digital engagement tools.

  • Headquarters Pune, India
  • Founders Samir Palnitkar
  • Sectors
    Technology
    Retail
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website zinrelo.com
  • Social LinkedIn X Facebook YouTube
  • Legal Name Zinrelo, Inc
Key Metrics

Products & Services of Zinrelo

Zinrelo offers a comprehensive portfolio of products and services, including Loyalty Platform, Incentive Engine, and Personalization Engine.

Loyalty Platform
Rewards Management

AI-powered system for creating and managing customer loyalty programs.

Incentive Engine
Gamification Tools

Features for rewards catalogs and personalized incentives to drive engagement.

Personalization Engine
Data Analytics

Tools for zero and first-party data to enhance customer experiences.

Funding Insights of Zinrelo

Zinrelo has successfully raised a total of $6.95M across 6 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $6.95M
  • Total Rounds 6
  • First Round $1.1M

    (Oct 2010)

  • Investors Count 5

All 6 funding rounds of Zinrelo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2015–Debt – Conventional––
Aug 2012$3.3MSeries A––
–
Jun 2011$550,000Series A––
Jan 2011$999,999Seed––
–
Dec 2010$999,999Seed––
Oct 2010$1.1MSeries A––
Valuation history

5 investors in total: 5 institutional.

Investors in Zinrelo

Zinrelo has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include Lighter Capital, TiE Angels and Valhalla Partners.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Angel Network for Silicon Valley based companies
–tieangels.comSanta Clara, United States
Tech-focused VC firm investing in geographies such as the US
–valhallapartners.comVienna, United States
Early stage venture capital firm investing in US
–xseedcap.comPortola Valley, United States
Compound is recognized as a thesis-driven investment firm.
–compound.vcNew York, United States
Revenue-based financing is provided to businesses via an online platform.
2008lightercapital.comSeattle, United States
Premium access

Investor details for Zinrelo

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Zinrelo

22 people are tracked at Zinrelo (3 in leadership, 7 in board & advisors, 12 in team).

NameRoleGroup
Samir Palnitkar
Co-FounderLeadership
Sylvina Roy Joseph
Director Of Customer SuccessLeadership
Dibyo Ghosh
VP & Head - Global Sales And Head Of Country OperationsLeadership
Engle Saez
Board AdvisorBoard & advisors
Mike Linton
AdvisorBoard & advisors
Gokul Rajaram
AdvisorBoard & advisors
Michael Osborne
AdvisorBoard & advisors
Mark Goldstein
AdvisorBoard & advisors
Gaurav Suri
AdvisorBoard & advisors
Siva Kumar
AdvisorBoard & advisors
Anand Nair
Client Growth ManagerTeam
Julia Postyka
Operations ManagerTeam
Vara Biryukova
Senior Global Customer Success ManagerTeam
Krishna Bipu
Strategic Account ManagerTeam
Liam Tierney
Senior Customer Success ManagerTeam
Santosh (Sandy) Sundaram
Sr Business Development ManagerTeam
Nikhil (Nick) Naik
Sr. Customer Success ManagerTeam
Shreya Joshi
Strategic Onboarding & Engagement ManagerTeam
Nikita Jadal
Senior Manager - Partnerships And Strategic AlliancesTeam
hema sripathi
Customer Success ManagerTeam

2 more people are available in the full profile.

Premium access

Complete people profiles for Zinrelo

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Zinrelo

3 dated milestones of Zinrelo across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Zinrelo is founded.
  2. Funding First funding round of $1.1M.
  3. Funding Latest funding round, Debt – Conventional,.

Competitors of Zinrelo

Zinrelo has 9 listed competitors in our database, 6 of them funded. They include Awardit, Superlogic, Froogal, Annex Cloud and Hang, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
awardit.com1999Stockholm, Sweden––
Loyalty program solutions for multiple industries
superlogic.com2017Miami, United States$35M–
Loyalty management solutions are provided for e-commerce businesses.
froogal.ai2016Hyderabad, India$1M24
Customer insights management solutions are offered for in-store retailers.
annexcloud.com2010Mclean, United States–26
Customer loyalty and advocacy solutions are provided for businesses.
hang.com2021New York, United States$16M–
Omnichannel loyalty programs are managed for businesses through integrated features.
birdback.com2013London, United Kingdom$2.4M–
Provides comprehensive card-linked loyalty program solutions.
rediem.co2023New York, United States$1.2M–
An omnichannel platform for customer loyalty and engagement is provided.
trucentive.com2018San Francisco, United States––
Platform automates delivery of gifts, rewards, and incentives for businesses.
every.shop2017Germany$2M–
Reward-based loyalty solutions are provided for businesses by Every.shop.
Premium access

Detailed competitors of Zinrelo

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Zinrelo

The website of Zinrelo (zinrelo.com) receives about 4K visits a month.

  • Monthly visits
    4K

    ▼ 18.7% vs previous month

Similar websites

Websites whose visitors overlap most with Zinrelo. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
zonal.co.uk
zonal.co.uk
100%
–#1,870,942–
marsello.com
93%
133.6K#346,554View details
loyaltylion.com
92%
90.4K#420,822View details
tremendous.com
90%
15.5M#3,936View details
smile.io
88%
178.9K#280,943View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 34 similar websites and full traffic analytics for Zinrelo

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 34 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in MarketingTech

10 companies that operate in the same segment as Zinrelo (MarketingTech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 360.17 MUSD 1.3 B2,190
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M––
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
Mobile marketing platform for attribution and user acquisition
2012San Francisco, California, United StatesUSD 1.72 BUSD 4.71 B1,560
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B2,180
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Automated usability testing and feedback for mobile experiences is provided.
2007San Francisco, California, United StatesUSD 148.5 MUSD 21.68 M557
Video hosting, creation, management, and streaming services are provided.
2004New York, New York, United StatesUSD 450 MUSD 417.01 M1,100
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • ✓
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • ✓
    Full access to every database India & global coverage, advanced filters and rich profile details
  • ✓
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Zinrelo

Premium access

Complete news archive for Zinrelo

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Zinrelo

Zinrelo was founded in 2010.

Zinrelo is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.

Zinrelo is a funded company, having raised a total of $6.95M across 6 funding rounds to date. The company's 1st funding round was a Series A of $1.1M, raised on Oct 2010.

Zinrelo was founded in 2010 in Pune, India, as a provider of loyalty management and referral platforms in the e-commerce sector. Points-based loyalty programs are supported, enabling rewards for customer actions such as reviews, photo uploads, referrals, and social advocacy. Referral services allow customers to recommend businesses to contacts for incentives. Operations serve clients including Illy, Step2, and BeachBody, with a focus on digital engagement tools.

Zinrelo's top competitors include Superlogic, Froogal and Hang.

Zinrelo offers Loyalty Platform, Incentive Engine, and Personalization Engine.

Zinrelo has 5 investors. Key investors include Lighter Capital, TiE Angels, Valhalla Partners, XSeed Capital, and Compound.

Zinrelo operates through Zinrelo, Inc.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available