About Backdrop Advertising Private Limited
Data last updated:
Backdrop Advertising Private Limited is a private limited company based in Kochi, Kerala, India. It operates in the advertising and media services segment of the media and publishing sector. It was incorporated on 05 February 2009 and has been in existence for over 17 years.
The company is registered with the Registrar of Companies (ROC), Ernakulam, under CIN U74300KL2009PTC023797. Its GSTIN is 32AADCB6764A1Z4 (Kerala).
The company has an authorised share capital of ₹15 Lakh and a paid-up capital of ₹1 Lakh. It is led by directors Kuttickattu Rajappan Bijimon and Manoj Jacob.
Its last annual general meeting (AGM) was held on 28 September 2025, and its latest financial statements are for the year ended 31 March 2025. The registered office is at Muthoot Chambers Banerji Road, Kochi, Kerala, India – 682018.
As per the financials filed for FY 2025, the company reported a revenue of ₹57.87 Cr, a growth of 15% compared to the previous year. For the same year it recorded a net profit of ₹1.58 Cr (net margin 2.7%) and EBITDA of ₹2.18 Cr (EBITDA margin 3.8%). Revenue has grown at a compounded annual rate (CAGR) of 38% over three years and 21% over five years.
The company is associated with 1 brand: BackDrop. As per MCA filings, the company has open charges of ₹35 Lakh on record. Court records list 3 cases involving the company, including 3 filed by the company; 3 cases are pending. The company has 1 deal on record (1 secondary share transfer); the latest was in December 2015. Its 5 peer companies in the Media and Publishing industry (Advertising Agencies), with the same principal business activity (advertising and market research) are compared by revenue, 3 larger and 2 smaller; the largest is Lead Ads Private Limited with revenue of ₹59.34 Cr.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website backdropmedia.in.
Company details
Contact details
Backdrop Advertising Private Limited's registered office is in Kochi, Kerala. Its website is backdropmedia.in. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Registered AddressMuthoot Chambers Banerji Road, Kochi, Kerala, India – 682018
- IndustryMedia and Publishing, Advertising Agencies & Media Services
To see the full contact details of Backdrop Advertising Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Brands
Backdrop Advertising operates one associated brand: BackDrop. Each brand links to its own profile.
| Brand | Description | Website |
|---|---|---|
| Advertising services encompassing mass media, web, outdoor, and brand consulting in India. | backdropmedia.in |
Business activity
The main business activity of Backdrop Advertising is professional, scientific and technical. In detail, this covers advertising and market research.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research |
To see the full business activity and turnover split of Backdrop Advertising Private Limited, buy the company report.
Financials of Backdrop Advertising Private Limited
FY 2025 filings availableBackdrop Advertising Private Limited reported revenue of ₹57.87 Cr (up 15% YoY) for FY 2025.
Compounded Annual Growth Rate (CAGR)
Revenue has grown at a compounded annual rate (CAGR) of 21% over five years, including 15% growth in the latest year. EBITDA fell 71% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profit and Loss Statement | |||||
| Revenue from Operations | |||||
| Other Income | |||||
| Total Revenue | |||||
| Cost of Materials Consumed | |||||
| Employee Benefit Expense | |||||
| Finance Costs | |||||
| Depreciation and Amortisation | |||||
| Other Expenses | |||||
| Total Expenses | |||||
| EBITDA | ₹2.18 Cr | ||||
| Profit Before Tax | |||||
| Tax Expense | |||||
| Net Profit (PAT) | ₹1.58 Cr | ||||
| Balance Sheet | |||||
| Share Capital | |||||
| Reserves and Surplus | |||||
| Net Worth (Total Equity) | |||||
| Long-term Borrowings | |||||
| Short-term Borrowings | |||||
| Trade Payables | |||||
| Total Liabilities | |||||
| Fixed Assets | |||||
| Investments | |||||
| Inventories | |||||
| Trade Receivables | |||||
| Cash and Bank Balance | |||||
| Total Assets | |||||
Financial Ratios
| Metrics | FY 2024-25 | FY 2023-24 | FY 2022-23 | FY 2021-22 | FY 2020-21 |
|---|---|---|---|---|---|
| Profitability | |||||
| EBITDA Margin | 3.8% | ||||
| Net Profit Margin | 2.7% | ||||
| Return on Equity (ROE) | |||||
| Return on Capital Employed (ROCE) | |||||
| Return on Assets (ROA) | |||||
| Liquidity and Debt | |||||
| Current Ratio | |||||
| Quick Ratio | |||||
| Debt-to-Equity Ratio | |||||
| Interest Coverage Ratio | |||||
| Efficiency and Growth | |||||
| Asset Turnover | |||||
| Receivable Days | |||||
| Payable Days | |||||
| Inventory Days | |||||
| Revenue Growth | |||||
| Net Profit Growth | |||||
To see the full financial statements and ratios of Backdrop Advertising Private Limited, buy the company report.
Board of directors of Backdrop Advertising Private Limited
Backdrop Advertising has 2 current directors and 5 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Kuttickattu Rajappan Bijimon Also directs: Muthoot Securities Limited, Muthoot Commodities Limited, MJBR Marketing and Financial Services Private Limited and 5 more | Director | 15 Mar 2014 | 12 Years 7 Months | Current |
| Manoj Jacob Also directs: Gkmen Marketing Services LLP, Vaghotam Plantations Private Limited, Patgaon Plantations Private Limited and 5 more | Director | 15 Mar 2014 | 12 Years 7 Months | Current |
Peer comparison
Backdrop Advertising Private Limited is compared with the 5 companies closest to it by revenue in the Media and Publishing industry (Advertising Agencies), with the same principal business activity (advertising and market research), from the latest filed financials of each company.
| Company | Revenue | Net profit | Margin | Growth (1 yr) | Employees | Location |
|---|---|---|---|---|---|---|
| Lead Ads Private Limited | ₹59.34 Cr (FY 2025) | 17.0% | Ludhiana, Punjab, India | |||
| Zero Degree Ooh Private Limited | ₹58.9 Cr (FY 2025) | 78.0% | Ernakulam, Kerala, India | |||
| Yoptima Media Solutions Private Limited | ₹58.55 Cr (FY 2025) | 93.0% | Bengaluru, Karnataka, India | |||
| Backdrop Advertising Private Limitedthis company | ₹57.87 Cr (FY 2025) | ₹1.58 Cr | 2.7% | 15.0% | Kochi, Kerala, India | |
| Spike Advertising Private Limited | ₹57.32 Cr (FY 2025) | 37.0% | New Delhi, Delhi, India | |||
| Promodome Communications Private Limited | ₹56.93 Cr (FY 2025) | 72.0% | New Delhi, Delhi, India |
To see the full peer comparison of Backdrop Advertising Private Limited, buy the company report.
Auditor
Backdrop Advertising Private Limited is audited by P Z CHACKOS & CO for the financial year 2019.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| P Z CHACKOS & CO | FY 2019 | 010089S |
Shareholding
The shareholding of Backdrop Advertising Private Limited is on record for 3 financial years, the latest being FY 2019, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2019 | FY 2017 | FY 2016 |
|---|---|---|---|
| Promoters | |||
| Domestic institutional investors (DII) | |||
| Foreign institutional investors (FII) | |||
| Public | |||
| Others |
To see the full shareholding pattern of Backdrop Advertising Private Limited, buy the company report.
Charges & borrowings
| Date | Charge ID | Lender | Amount | Status | Modified or satisfied on |
|---|---|---|---|---|---|
| 13 Jul 2009 | 10170514 | The Federal Bank Limited | ₹35 Lakh | Open |
Total charge records: 1 View all charges
Deals & funding
Backdrop Advertising Private Limited has 1 deal on record (1 secondary share transfer); the latest was in December 2015.
Deals on record (1 of 1)
| When | Deal | Amount | Parties |
|---|---|---|---|
| Dec 2015 | Secondary share transfer | Undisclosed | Buyer: 2 individuals Seller: an individual |
Deal records are compiled from filings and public sources; amounts are shown only where the source reported them.
Legal cases
Backdrop Advertising Private Limited has 3 court cases on record: 3 filed by Backdrop Advertising. All cases are pending.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| High courts | 3 | 0 | 3 |
Cases on record (1 of 3)
| Court | Type of case | Party | Status |
|---|---|---|---|
| High Court of Kerala | Writ petition | Filed by the company against Union of India, | Pending |
To see the full case history of Backdrop Advertising Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Backdrop Advertising Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
GST
Backdrop Advertising has 1 GST registration: 1 active.
| GSTIN | State | Status | Registered on |
|---|---|---|---|
| 32AADCB6764A1Z4 | Kerala | Active | 01 Jul 2017 |
To see the full GST registrations and return filing status of Backdrop Advertising Private Limited, buy the company report.
Recent activity
Backdrop Advertising Private Limited has 7 board changes on record since 2010: 2 appointments and 5 cessations. The latest: Kuttickattu Rajappan Bijimon ceased to be Additional Director on 30 Sep 2014.
Frequently asked questions
Backdrop Advertising is an active private limited company based in Kochi, Kerala, India. The company works in advertising agencies and media services, within the media and publishing industry. It was incorporated on 05 February 2009 (17+ years old) and is registered under CIN U74300KL2009PTC023797.
Backdrop Advertising has 2 current directors:
- Kuttickattu Rajappan Bijimon - Director
- Manoj Jacob - Director
The latest financial statements of Backdrop Advertising on record with the MCA are for the year ended 31 March 2025. Its last annual general meeting was held on 28 September 2025. Year-wise statements from 2015 are in the company report.
The GSTIN of Backdrop Advertising is 32AADCB6764A1Z4, registered in Kerala.
The CIN (Corporate Identification Number) of Backdrop Advertising is U74300KL2009PTC023797. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
Backdrop Advertising has 3 court cases on record: 3 filed by the company. 3 are pending.
Backdrop Advertising was incorporated on 05 February 2009, making it 17+ years old. It is registered with the Registrar of Companies, Ernakulam.
Backdrop Advertising has 1 deal on record (1 secondary share transfer); the latest was in December 2015.
The peers of Backdrop Advertising by revenue are Lead Ads Private Limited, Zero Degree Ooh Private Limited, Yoptima Media Solutions Private Limited, Spike Advertising Private Limited, Promodome Communications Private Limited, all in the Media and Publishing industry (Advertising Agencies), with the same principal business activity (advertising and market research).
Kuttickattu Rajappan Bijimon ceased to be Additional Director on 30 Sep 2014. Manoj Jacob ceased to be Additional Director on 30 Sep 2014. George Alexander ceased to be Director on 15 Mar 2014. Backdrop Advertising has 7 board changes on record in total.
Backdrop Advertising can be reached through the website backdropmedia.in. Its registered office is in Kochi, Kerala, India.
Sample company reports
The same report you get when you buy one: financials, directors, ownership, deals, charges, legal cases, brands and filings, with the Excel workbook alongside.
