About Mcanvas Advertising Private Limited
Data last updated: 01 January 2026
Mcanvas Advertising Private Limited is a private limited company based in Mumbai, Maharashtra, India, a subsidiary of Affinity Global Advertising Private Limited. It specialises in advertising and media services, a part of the broader media and publishing sector. Incorporated on 02 December 2016, the company has been in operation for over 10 years.
Registered with ROC Mumbai under CIN U74999MH2016PTC288103.
Capital: an authorised share capital of ₹2.5 Cr and a paid-up capital of ₹1.3 Cr. It is led by directors including John Hanjoo Lee and Lavin Suresh Punjabi.
Last AGM: 30 September 2024. Financial statements filed for year ended 31 March 2024. Office: Mumbai, Maharashtra.
As per the financials filed for FY 2025, the company reported a revenue of ₹1.38 Cr, a decline of 95% compared to the previous year.
The company has a workforce of approximately 63 employees as per the latest available data. It operates as a subsidiary of Affinity Global Advertising Private Limited.
The company is associated with 1 brand - Mcanvas.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website mcanvas.com.
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Email*****@*****.com
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Telephone+91-****-******
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Website
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Social Media
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Registered Address7Th Floor Spectrum Tower Mindspace Chincholi Bunder Road Malad, (West), Mumbai, Maharashtra, India – 400064
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IndustryMedia and Publishing, Advertising Agencies & Media Services
- Historical Financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Litigation, compliance and MCA filings
- PDF report delivered after checkout
Associated Brands with Mcanvas Advertising Private Limited
Mcanvas Advertising Private Limited operates one associated brand: mCanvas. These brands represent Mcanvas Advertising Private Limited's diversified market presence and brand portfolio.
| Brand | Description | Website |
|---|---|---|
| Provides interactive mobile ads to boost brand recall and audience connections. | mcanvas.com |
Competitors & Alternatives of Mcanvas Advertising Private Limited
Brands and companies operating in the same space as Mcanvas Advertising Private Limited include NexTech AR Solutions, Poplar Studio, Celtra and 6 more.
| Competitor | Description | Location | Founded |
|---|---|---|---|
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AR-based content management software is offered for 3D product experiences. | Toronto, Canada, Canada | 2018 |
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Provider of augmented reality solutions for brands | London, United Kingdom, United Kingdom | 2018 |
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Creative content automation solutions are provided for digital advertising. | Mansfield, United States, United States | 2006 |
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AR Sneaker shopping game | London, United Kingdom, United Kingdom | 2020 |
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Mobile ad creatives and management are powered by AI technology. | London, United Kingdom, United Kingdom | 2012 |
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AR permissions on physical locations are managed and monetized. | London, United Kingdom, United Kingdom | 2019 |
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Mobile video content and distribution technology are offered to publishers. | Berlin, Germany, Germany | 2016 |
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Video and playable advertising creative platform | San Francisco, United States, United States | 2013 |
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Provider of XR cloud for smart cities | Raleigh, United States, United States | 2013 |
Business Activity of Mcanvas Advertising Private Limited
Mcanvas Advertising Private Limited is engaged in the principal business activity of professional, scientific and technical, with detailed activities including advertising and market research.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| M | Professional, Scientific and Technical | M6 | Advertising and market research | ********* |
Auditor Details of Mcanvas Advertising Private Limited
Mcanvas Advertising Private Limited is audited by HINESH R DOSHI & CO LLP for the financial year 2023. The auditor plays a crucial role in ensuring financial transparency and compliance with accounting standards.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| HINESH R DOSHI & CO LLP | blur-value | blur-value | blur-value |
Board of Directors of Mcanvas Advertising Private Limited
Mcanvas Advertising Private Limited is currently managed by 3 directors, with 3 former directors having served the organization. The current Directors play a crucial role in shaping the company's strategic direction and governance.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
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John Hanjoo Lee
Also directs:
Affinity Global Advertising Private Limited
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Director | 17 Mar 2017 | 9 Years 3 Months | Current |
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Lavin Suresh Punjabi
Also directs:
Affinity Global Advertising Private Limited
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Managing Director | 02 Dec 2016 | 9 Years 7 Months | Current |
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Monica Narendra Ajwani
Also directs:
Affinity Global Advertising Private Limited
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Additional Director | 10 Dec 2025 | 0 Years 7 Months | Current |
Financials of Mcanvas Advertising Private Limited FY 2024 filings available
Mcanvas Advertising Private Limited reported revenue of ₹1.38 Cr (down 95% YoY) for FY 2025. Profit growth despite declining revenue indicates effective cost management and margin discipline.
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Consolidated Statements
Income Statement, Balance Sheet, Cash Flow & Ratios available in the full report.
Shareholding Pattern of Mcanvas Advertising Private Limited
As of FY 2023, Mcanvas Advertising Private Limited's shareholding pattern shows 100.00% by promoters. The promoters hold a majority stake, indicating strong promoter control.
| Year | 2025 |
|---|---|
| Promoters | 33.19% |
| DII | 23.22% |
| FII | 18.28% |
| Public | 22.89% |
| Others | 2.42% |
Charges & Borrowings Mcanvas Advertising Private Limited
Mcanvas Advertising Private Limited does not have any charges (loans) registered with the Registrar of Companies.
Employees and EPFO Compliance at Mcanvas Advertising Private Limited
Mcanvas Advertising Private Limited has a workforce of 63 employees as of Mar 31, 2024.
Employee Count & EPFO Data of Mcanvas Advertising Private Limited
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GST Compliance of Mcanvas Advertising Private Limited
GSTIN & GST Filing Data of Mcanvas Advertising Private Limited
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Credit Ratings, Litigation & Regulatory Alerts for Mcanvas Advertising Private Limited
Credit Ratings, Legal Cases & Regulatory Alerts of Mcanvas Advertising Private Limited
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MSME Payment Delays by Mcanvas Advertising Private Limited
MSME Payment Delays by Mcanvas Advertising Private Limited
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Subsidiaries & Group Companies of Mcanvas Advertising Private Limited
Subsidiaries & Group Companies of Mcanvas Advertising Private Limited
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MCA Filings & Documents of Mcanvas Advertising Private Limited
MCA Filings & Documents of Mcanvas Advertising Private Limited
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Recent Activity on Mcanvas Advertising Private Limited
Recent News on Mcanvas Advertising Private Limited
Frequently Asked Questions about Mcanvas Advertising Private Limited
Mcanvas Advertising Private Limited is an active private limited company in the media and publishing sector based in Mumbai, Maharashtra, India. It was incorporated on 02 December 2016 (10+ years old) and is registered under CIN U74999MH2016PTC288103. The company has 63 employees.
Mcanvas Advertising Private Limited reported revenue of ₹1.38 Cr for FY 2025 (down 95.00% YoY).
The current directors of Mcanvas Advertising Private Limited are:
The primary industry of Mcanvas Advertising Private Limited is media and publishing. The company specifically operates in advertising agencies and media services. The company is currently active in this sector.
Mcanvas Advertising Private Limited can be reached at the registered office: 7Th Floor Spectrum Tower Mindspace Chincholi Bunder Road Malad, West, Mumbai, Maharashtra, India – 400064, or through the website mcanvas.com.
The authorised capital is ₹2.5 Cr, and the paid-up capital is ₹1.3 Cr.