About Sirona Hygiene Private Limited
Data last updated: 11 January 2026
Sirona Hygiene Private Limited is a private limited company based in New Delhi, Delhi, India, a subsidiary of Sanghvi Beauty & Technologies Private Limited and recognised as a startup by DPIIT. It specialises in personal care and skincare products, a part of the broader FMCG sector. Incorporated on 25 June 2015, the company has been in operation for over 11 years.
Registered with ROC Delhi under CIN U74999DL2015PTC282001.
Capital: an authorised share capital of ₹65 Lakh and a paid-up capital of ₹16.4 Lakh. Formerly known as First Step Digital Private Limited and Peebuddy Sirona Private Limited. It is led by directors including Deep Bajaj and Mohit Bajaj.
Last AGM: 30 September 2024. Financial statements filed for year ended 31 March 2024. Office: 382 F/F Village Ghitorni, New Delhi, Delhi, India – 110030.
As per the financials filed for FY 2024, the company reported a revenue of ₹100.69 Cr, a growth of 33% compared to the previous year.
The company has a workforce of approximately 41 employees as per the latest available data. It operates as a subsidiary of Sanghvi Beauty & Technologies Private Limited.
The company is associated with 2 brands - Sirona, Peebuddy. As per MCA filings, the company has open charges of ₹25.15 Cr and satisfied charges of ₹150 Cr on record.
The current compliance status is marked as compliant by the Registrar of Companies. For more details, the company can be reached via its website thesirona.com.
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Email*****@*****.com
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Telephone+91-****-******
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Website
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Social Media
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Registered Address382 F/F Village Ghitorni, New Delhi, Delhi, India – 110030
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IndustryFMCG, Personal Care & Skincare Products
- Historical Financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Litigation, compliance and MCA filings
- PDF report delivered after checkout
Name History of Sirona Hygiene Private Limited
Sirona Hygiene Private Limited has undergone 3 name changes throughout its history. The company was previously known as First Step Digital Private Limited, Peebuddy Sirona Private Limited, and Sirona Wellness Private Limited. The current legal name is Sirona Hygiene Private Limited, reflecting the company's evolution and rebranding over time.
| Company Name | Status |
|---|---|
| Sirona Hygiene Private Limited | Current |
| First Step Digital Private Limited | Previous |
| Peebuddy Sirona Private Limited | Previous |
| Sirona Wellness Private Limited | Previous |
Associated Brands with Sirona Hygiene Private Limited
Sirona Hygiene Private Limited operates two associated brands: Sirona and PeeBuddy. These brands represent Sirona Hygiene Private Limited's diversified market presence and brand portfolio.
| Brand | Description | Website |
|---|---|---|
| Feminine hygiene products are sold via an online-first model. | thesirona.com | |
| Feminine hygiene products are offered via an online platform. | peebuddy.in |
Competitors & Alternatives of Sirona Hygiene Private Limited
Brands and companies operating in the same space as Sirona Hygiene Private Limited include Nua, Gynoveda, Sanfe and 2 more.
| Competitor | Description | Location | Founded |
|---|---|---|---|
Nua
|
Sanitary pads, period care, and skincare products are provided. | Mumbai, India, India | 2017 |
Gynoveda
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Dietary supplements and Ayurvedic solutions for women's health are offered. | Mumbai, India, India | 2019 |
Sanfe
|
Personal hygiene and body care products for women are provided. | Delhi, India, India | 2018 |
Carmesi
|
Feminine care products are offered through an internet-first brand. | Gurugram, India, India | 2017 |
LemmeBe
|
Online brand offering organic menstrual hygiene products | Hyderabad, India, India | 2020 |
Business Activity of Sirona Hygiene Private Limited
Sirona Hygiene Private Limited is engaged in the principal business activity of trade, with detailed activities including wholesale trading.
| Main Activity Group Code | Description of Main Activity | Business Activity Code | Description of Business Activity | Turnover Percentage |
|---|---|---|---|---|
| G | Trade | G1 | Wholesale Trading | ********* |
Auditor Details of Sirona Hygiene Private Limited
Sirona Hygiene Private Limited is audited by Walker Chandiok & Co LLP for the financial year 2022. The auditor plays a crucial role in ensuring financial transparency and compliance with accounting standards.
| Name | Status | Appointment Date | Cessation Date |
|---|---|---|---|
| Walker Chandiok & Co LLP | blur-value | blur-value | blur-value |
Board of Directors of Sirona Hygiene Private Limited
Sirona Hygiene Private Limited is currently managed by 3 directors, with 11 former directors having served the organization. The current Directors play a crucial role in shaping the company's strategic direction and governance.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Deep Bajaj | Director | 25 Jun 2015 | 11 Years 0 Months | Current |
| Mohit Bajaj | Director | 25 Jun 2015 | 11 Years 0 Months | Current |
|
Shashi Chandra Bajaj
Also directs:
First Step Projects Private Limited, Matador Productions Llp
|
Director | 22 Dec 2021 | 4 Years 6 Months | Current |
Financials of Sirona Hygiene Private Limited FY 2024 filings available
Sirona Hygiene Private Limited reported revenue of ₹100.69 Cr (up 33% YoY) for FY 2024. Profit growth despite declining revenue indicates effective cost management and margin discipline.
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Consolidated Statements
Income Statement, Balance Sheet, Cash Flow & Ratios available in the full report.
Shareholding Pattern of Sirona Hygiene Private Limited
As of FY 2023, Sirona Hygiene Private Limited's shareholding pattern shows 49.39% by promoters, 50.61% by public shareholders. Public shareholders hold the majority stake, reflecting broad public ownership.
| Year | 2025 |
|---|---|
| Promoters | 33.19% |
| DII | 23.22% |
| FII | 18.28% |
| Public | 22.89% |
| Others | 2.42% |
Charges & Borrowings of Sirona Hygiene Private Limited
| Date | Lender | Amount | Status |
|---|---|---|---|
| 25 Jul 2025 | Others | ₹20 Cr | Open |
| 13 Dec 2023 | Others | ₹5.15 Cr | Open |
| 01 Nov 2024 | Others | ₹125 Cr | Satisfied |
| 21 Aug 2024 | Others | ₹25 Cr | Satisfied |
Total charge records: 4 View all charges
Employees and EPFO Compliance at Sirona Hygiene Private Limited
Sirona Hygiene Private Limited has a workforce of 41 employees as of Apr 09, 2024.
Employee Count & EPFO Data of Sirona Hygiene Private Limited
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GST Compliance of Sirona Hygiene Private Limited
GSTIN & GST Filing Data of Sirona Hygiene Private Limited
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Credit Ratings, Litigation & Regulatory Alerts for Sirona Hygiene Private Limited
Credit Ratings, Legal Cases & Regulatory Alerts of Sirona Hygiene Private Limited
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MSME Payment Delays by Sirona Hygiene Private Limited
MSME Payment Delays by Sirona Hygiene Private Limited
Track payments outstanding to micro and small enterprise vendors, as disclosed in half-yearly MSME-1 returns filed with the MCA.
Subsidiaries & Group Companies of Sirona Hygiene Private Limited
Subsidiaries & Group Companies of Sirona Hygiene Private Limited
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MCA Filings & Documents of Sirona Hygiene Private Limited
MCA Filings & Documents of Sirona Hygiene Private Limited
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Recent Activity on Sirona Hygiene Private Limited
Recent News on Sirona Hygiene Private Limited
Frequently Asked Questions about Sirona Hygiene Private Limited
Sirona Hygiene Private Limited is an active private limited company in the FMCG sector based in New Delhi, Delhi, India. It was incorporated on 25 June 2015 (11+ years old) and is registered under CIN U74999DL2015PTC282001. The company has 41 employees.
Sirona Hygiene Private Limited reported revenue of ₹100.69 Cr for FY 2024 (up 33.00% YoY).
The current directors of Sirona Hygiene Private Limited are:
The primary industry of Sirona Hygiene Private Limited is FMCG. The company specifically operates in personal care and skincare products. The company is currently active in this sector.
Yes, Sirona Hygiene Private Limited is recognised as a startup by the Department for Promotion of Industry and Internal Trade (DPIIT).
Sirona Hygiene Private Limited can be reached at the registered office: 382 FF Village Ghitorni, New Delhi, Delhi, India – 110030, or through the website thesirona.com.