
About Choice Merchandise Broking Private Limited
Data last updated:
Choice Merchandise Broking Private Limited was a private limited company based in Mumbai, Maharashtra, India, operated as a subsidiary of Choice International Limited. The company has been amalgamated - it was merged with another entity and no longer exists as a separate legal entity. It operated in the agricultural products distribution segment of the agriculture sector. It was incorporated on 12 January 2010.
The company was registered with the Registrar of Companies (ROC), Mumbai, under CIN U65910MH2010PTC198824. The company has 10 GST registrations on record, none of which is active.
The company had an authorised share capital of ₹1.5 Cr and a paid-up capital of ₹1.4 Cr. It was led by directors including Vijay Rajendra Kejriwal and Kamal Poddar.
Its last annual general meeting (AGM) was held on 27 August 2018, and its latest financial statements are for the year ended 31 March 2018. The registered office was at Shree Shakambhari Corporate Park, Mumbai, Maharashtra.
As per the financials filed for FY 2018, the company reported a revenue of ₹11.69 Cr, reflecting significant growth compared to the previous year. For the same year it recorded a net profit of ₹6.95 Cr (net margin 59.5%) and EBITDA of ₹7.64 Cr (EBITDA margin 65.4%). Revenue has grown at a compounded annual rate (CAGR) of 143% over three years.
The company had about 16 employees on its provident fund (EPFO) records before it was dissolved.
Court records list 1 case involving the company, including 1 filed by the company.
The last known website on record is choiceindia.com.
Company details
Contact details
Choice Merchandise Broking Private Limited's registered office is in Mumbai, Maharashtra. Its website is choiceindia.com. Its e-mail address and telephone number are in the company report.
- Email
- Telephone
- Website
- Social Media
- Apps
- Registered AddressShree Shakambhari Corporate Park 156 – 158 Chakravarti Ashok Society J.B.Nagar Andh, Eri(East), Mumbai, Maharashtra, India – 400099
- IndustryAgriculture, Agro Retail & Distribution
To see the full contact details of Choice Merchandise Broking Private Limited, buy the company report.
- Company details, directors and signatories
- Historical financials and ratios
- Shareholding pattern and group structure
- Charges with holder and property details
- Legal cases, compliance and MCA filings
Business activity
The main business activity of Choice Merchandise Broking is financial and insurance service. In detail, this covers financial advisory, brokerage and consultancy services.
| Main activity group code | Main activity | Business activity code | Business activity | Share of turnover |
|---|---|---|---|---|
| K | Financial and insurance Service | K7 | Financial Advisory, brokerage and Consultancy Services |
To see the full business activity and turnover split of Choice Merchandise Broking Private Limited, buy the company report.
Financials of Choice Merchandise Broking Private Limited
FY 2018 filings availableChoice Merchandise Broking Private Limited reported revenue of ₹11.69 Cr (up 201% YoY) for FY 2018.
Compounded Annual Growth Rate (CAGR)
Revenue has grown at a compounded annual rate (CAGR) of 143% over three years, including 201% growth in the latest year. EBITDA rose 862% in the latest year. Three- and five-year figures are compounded annual growth rates (CAGR): the steady yearly rate that links the first and the last year. All are worked out from the filed statements.
Financial Statement Summary
| Metrics | FY 2017-18 | FY 2016-17 | FY 2015-16 | FY 2014-15 |
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| EBITDA | ₹7.64 Cr | |||
| Profit Before Tax | ||||
| Tax Expense | ||||
| Net Profit (PAT) | ₹6.95 Cr | |||
| Balance Sheet | ||||
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Financial Ratios
| Metrics | FY 2017-18 | FY 2016-17 | FY 2015-16 | FY 2014-15 |
|---|---|---|---|---|
| Profitability | ||||
| EBITDA Margin | 65.4% | |||
| Net Profit Margin | 59.5% | |||
| Return on Equity (ROE) | ||||
| Return on Capital Employed (ROCE) | ||||
| Return on Assets (ROA) | ||||
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To see the full financial statements and ratios of Choice Merchandise Broking Private Limited, buy the company report.
Board of directors of Choice Merchandise Broking Private Limited
Choice Merchandise Broking has 3 current directors and 7 former directors. Current directors are listed first, with their designation and appointment date.
| Name | Designation | Appointment Date | Tenure | Status |
|---|---|---|---|---|
| Vijay Rajendra Kejriwal Also directs: Choice Equity Broking Private Limited | Director | 01 Jul 2016 | 10 Years 4 Months | As last reported |
| Kamal Poddar Also directs: Choice Strategic Advisors LLP, Choice International Limited, Choice Consultancy Services Private Limited and 5 more | Director | 21 Feb 2013 | 13 Years 8 Months | As last reported |
| Ajay Rajendra Kejriwal Also directs: Choice International Limited, Choice Equity Broking Private Limited, Choice Finserv Private Limited and 5 more | Director | 01 Jul 2016 | 10 Years 4 Months | As last reported |
Auditor
Choice Merchandise Broking Private Limited is audited by Asbs & Co. for the financial year 2017.
| Auditor firm | Financial year | Firm registration number |
|---|---|---|
| Asbs & Co. | FY 2017 | 135952W |
Shareholding
The shareholding of Choice Merchandise Broking Private Limited is on record for 2 financial years, the latest being FY 2017, split between promoters, domestic institutions, foreign institutions, public shareholders and others.
| Shareholder category | FY 2017 | FY 2016 |
|---|---|---|
| Promoters | ||
| Domestic institutional investors (DII) | ||
| Foreign institutional investors (FII) | ||
| Public | ||
| Others |
To see the full shareholding pattern of Choice Merchandise Broking Private Limited, buy the company report.
Legal cases
Choice Merchandise Broking Private Limited has 1 court case on record: 1 filed by Choice Merchandise Broking. All case is disposed.
Cases by court
| Court | Cases | Against the company | Pending |
|---|---|---|---|
| District courts | 1 | 0 | 0 |
Cases on record (1 of 1)
| Court | Type of case | Party | Status |
|---|---|---|---|
| District court, Mumbai CMM Courts, Maharashtra | Court case (S S) | Filed by the company against an individual | Disposed |
To see the full case history of Choice Merchandise Broking Private Limited, buy the company report.
Case records are compiled from court listings and may lag the court's own records. A case filed against a company is not a finding against it.
MSME payment delays
No delayed payments to MSME suppliers are on our record for Choice Merchandise Broking Private Limited; the supplier-wise MSME Form 1 check is in the company report Buy the company report.
Employees & EPFO
Choice Merchandise Broking Private Limited has a workforce of 16 employees on its EPFO records as of Nov 2018, across 1 active EPFO establishment.
Headcount by financial year
| Financial year | Employees (EPFO) |
|---|---|
| FY 2018-19 | 16 |
| FY 2017-18 | |
| FY 2016-17 |
To see the full employee and EPFO history of Choice Merchandise Broking Private Limited, buy the company report.
GST
Choice Merchandise Broking has 10 GST registrations on record, and all of them have been cancelled or are inactive. Only active GST numbers are listed on this page.
To see the full GST registrations and return filing status of Choice Merchandise Broking Private Limited, buy the company report.
Recent activity
Choice Merchandise Broking Private Limited has 10 board changes on record since 2012: 3 appointments and 7 cessations. The latest: Ajay Rajendra Kejriwal ceased to be Additional Director on 19 Sep 2016.
1 earlier event is in the company report.
News
Frequently asked questions
Choice Merchandise Broking has been "Amalgamated" (merged) as per MCA records. The company was combined with another entity and no longer exists as a separate legal entity. Business activities, if any, continue under the successor entity.
Choice Merchandise Broking was a private limited company based in Mumbai, Maharashtra, India. The company worked in agro retail and distribution, within the agriculture industry. It was incorporated on 12 January 2010 and is registered under CIN U65910MH2010PTC198824. The company is recorded as amalgamated in MCA records and no longer exists as a legal entity.
Choice Merchandise Broking was incorporated on 12 January 2010. It is registered with the Registrar of Companies, Mumbai.
Choice Merchandise Broking had 3 directors:
- Vijay Rajendra Kejriwal - Director
- Kamal Poddar - Director
- Ajay Rajendra Kejriwal - Director
The CIN (Corporate Identification Number) of Choice Merchandise Broking is U65910MH2010PTC198824. It is issued by the Ministry of Corporate Affairs under the Companies Act, 2013, and uniquely identifies the company in India.
The registered office of Choice Merchandise Broking is at Shree Shakambhari Corporate Park 156 – 158 Chakravarti Ashok Society J.B.Nagar Andh, EriEast, Mumbai, Maharashtra, India – 400099.
Choice Merchandise Broking can be reached through the website choiceindia.com. Its registered office is in Mumbai, Maharashtra, India.
The latest financial statements of Choice Merchandise Broking on record with the MCA are for the year ended 31 March 2018. Its last annual general meeting was held on 27 August 2018. Year-wise statements from 2015 are in the company report.
No. Choice Merchandise Broking has 10 GST registrations on record and all of them are cancelled or inactive.
Choice Merchandise Broking operated in the agriculture industry, in the agro retail and distribution segment.

